---
title: "Trend — wella sp men gradual tone brown - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/wella-sp-men-gradual-tone-brown/trend"
last_updated: "2026-08-10T08:07:21.240Z"
locale: en
meta:
  description: "Niche score 44/100 · €26K/yr market · 46K searches/yr · €20.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · €26K/yr market · 46K searches/yr · €20.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — wella sp men gradual tone brown - Flapen"
---

# **wella sp men gradual tone brown**

**Skip it**

A small market ($26K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 15Conversion 35Competition 35Returns 99Price range 78Avg price 88Brand share 27Review moat 65Quality gap 75

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****€20.22**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€8.18–€40.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****902.38**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-20.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****€26K**

€26K/yr · 46K searches

## Trend