---
title: "Reviews — sheabutter - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/sheabutter/reviews"
last_updated: "2026-08-10T04:29:21.271Z"
locale: en
meta:
  description: "Niche score 53/100 · €576K/yr market · 544K searches/yr · €12.30 avg price. Soft demand (-13.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · €576K/yr market · 544K searches/yr · €12.30 avg price. Soft demand (-13.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — sheabutter - Flapen"
---

# **sheabutter**

**Worth a look**

Shows low returns (0.6%), but soft demand (-13.5% this quarter) keeps it on the watch list.

Market size 63Growth 18Conversion 81Competition 42Returns 97Price range 51Avg price 53Brand share 38Review moat 37Quality gap 60

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****€576K**

€576K/yr · 544K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****€12.30**

avg listing price — sweet spot $15–$100

**Price range**

**Good****€7.50–€22.72**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,840.75**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-13.5%**

90-day search growth — must beat 0% to launch

## Reviews