---
title: "Schminkkoffer Gefüllt — €20K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/schminkkoffer-gefuellt"
last_updated: "2026-08-10T03:52:06.036Z"
locale: en
meta:
description: "Niche score 50/100 · €20K/yr market · 96K searches/yr · €17.95 avg price. A small market ($20K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €20K/yr market · 96K searches/yr · €17.95 avg price. A small market ($20K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Schminkkoffer Gefüllt — €20K/yr Amazon DE Niche (2026) - Flapen"
---
# **schminkkoffer gefüllt**
**Worth a look**
Shows low returns (0.5%), but a small market ($20K/yr) keeps it on the watch list.
Market size 5Growth 16Conversion 14Competition 80Returns 98Price range 61Avg price 82Brand share 68Review moat 53Quality gap 73
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€17.95**
avg listing price — sweet spot $15–$100
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****€1.17–€37.09**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,392.09**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-18.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€20K**
€20K/yr · 96K searches
According to Flapen's Amazon Germany niche tracking, schminkkoffer gefüllt is a €20K/yr Amazon Germany market (96K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **schminkkoffer gefüllt market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€27K–€36K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#81**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **91%**
- **Out of stock**
- **10.8%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **180 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**30 **▲rising
**Sellers**
**104**
**Top-5 brand share**
**64%**
Top 20: 94%
**Top-5 click share**
**35%**
Top 20: 74%
**Open market**
**30%**
- Essence Cosmetics20% - ZMILE Cosmetics13% - Viugex13% - Muiefe9% - W79% - MultiStore6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.2% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 7.8×
[**Open Trend **](https://flapen.com/research/de/kosmetik/schminkkoffer-gefuellt/trend)
## **Top schminkkoffer gefüllt search terms**
- **schminkset mädchen 12 jahre**23K/yr-21.5%2.0% conv. - **make up set teenager mädchen**6K/yr+66.7%1.4% conv. - **mystery box make up**14K/yr-36.4%1.1% conv. - **make up mystery box**9K/yr-21.3%1.5% conv. - **make up geschenkset**10K/yr-6.4%0.6% conv. - **makeup kit**7K/yr-6.9%0.8% conv. - **make up teenager mädchen**7K/yr-31.3%1.3% conv. - **schminkset teenager mädchen**10K/yr-33.3%2.2% conv. - **schminkset für teenager**6K/yr-31.7%0.9% conv. - **schminke mädchen 12 jahre**5K/yr-38.0%0.7% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/schminkkoffer-gefuellt/search-terms)
## **Top schminkkoffer gefüllt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€6006%€1K9%€2K12%€2K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**W7 Make-up Set Box - Makeup box - Überraschungsbox mit hochwertigem Make-up im Wert von 50 Euro**W7**€14.05**4.3★819 rev](https://www.amazon.de/dp/B0BMM7NCD5) [2**Viugex Make Up Set All In One Makeup Kit Schminkset für Mädchen Frauen Teenager Kosmetik Geschenkset mit Lidschatten Palette Foundation Rouge Lipgloss Mascara Eyeliner Augenbrauenstift Pinsel**Viugex**€14.06**4.2★99 rev](https://www.amazon.de/dp/B0GCG6MTN9) [3**essence mystery box makeup set Make-up Nr. 03 Mehrfarbig glänzend 1pcs**Essence Cosmetics**€8.03**4.0★17 rev](https://www.amazon.de/dp/B0GP6P85C2) [4**MULTISTORE Restposten Make Up Makeup Schminke Kosmetik 32x Produkte teilweise B Ware**MultiStore**€20.45**3.8★991 rev](https://www.amazon.de/dp/B08P96YX65) [5**ZMILE COSMETICS EYE-CATCHER rosa Kosmetikkoffer vegane Kosmetik mit Schminke - Make Up Set für unterwegs zum Reisen und Verschenken**ZMILE Cosmetics**€18.40**4.6★1,692 rev](https://www.amazon.de/dp/B0B6GDSKQ7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**essence mystery box makeup set Make-up Nr. 03 Mehrfarbig glänzend 1pcs**Essence Cosmetics**€8.03**17 rev4mo ago](https://www.amazon.de/dp/B0GP6P85C2) [**essence mystery box makeup set Make-up Nr. 02 glänzend natürlich 1pcs**Essence Cosmetics**€8.45**19 rev5mo ago](https://www.amazon.de/dp/B0GP6L5JST) [**essence mystery box makeup set 01**Essence Cosmetics**€8.49**28 rev5mo ago](https://www.amazon.de/dp/B0GP712L67) [**Schminkset Teenager Mädchen Schminkkoffer Damen All in One Make Up Set mit Reisetasche Makeup Starter Kit Geschenkset mit Lidschatten Palette Foundation Augenbrauenstift Mascara Lipgloss Eyeliner**Muiefe**€23.70**69 rev6mo ago](https://www.amazon.de/dp/B0GGGQ5WLF) [**Viugex Make Up Set All In One Makeup Kit Schminkset für Mädchen Frauen Teenager Kosmetik Geschenkset mit Lidschatten Palette Foundation Rouge Lipgloss Mascara Eyeliner Augenbrauenstift Pinsel**Viugex**€14.06**99 rev6mo ago](https://www.amazon.de/dp/B0GCG6MTN9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**essence mystery box makeup set Make-up Nr. 03 Mehrfarbig glänzend 1pcs**Essence Cosmetics**€8.03**4.0★**▲ 395%**](https://www.amazon.de/dp/B0GP6P85C2) [**Viugex Make Up Set All In One Makeup Kit Schminkset für Mädchen Frauen Teenager Kosmetik Geschenkset mit Lidschatten Palette Foundation Rouge Lipgloss Mascara Eyeliner Augenbrauenstift Pinsel**Viugex**€14.06**4.2★**▲ 381%**](https://www.amazon.de/dp/B0GCG6MTN9) [**essence mystery box makeup set Make-up Nr. 02 glänzend natürlich 1pcs**Essence Cosmetics**€8.45**4.1★**▲ 373%**](https://www.amazon.de/dp/B0GP6L5JST) [**Schminkset Teenager Mädchen Schminkkoffer Damen All in One Make Up Set mit Reisetasche Makeup Starter Kit Geschenkset mit Lidschatten Palette Foundation Augenbrauenstift Mascara Lipgloss Eyeliner**Muiefe**€23.70**4.3★**▲ 269%**](https://www.amazon.de/dp/B0GGGQ5WLF) [**essence mystery box makeup set 01**Essence Cosmetics**€8.49**4.8★**▲ 213%**](https://www.amazon.de/dp/B0GP712L67)
**~~View all trending →~~**
## **What buyers say about schminkkoffer gefüllt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschenk Zweck**28%
*“Super zum verschenken”*
**Qualität insgesamt**21%
*“Super Produkte”*
**Preis-Leistungs-Verhältnis**12%
*“Preislich ist das Set fair kalkuliert”*
**Farbe**10%
*“Super schöne Farben - love it”*
**Geruch**5%
*“Großartig, ein tolles Parfüm”*
**beworben Vs Tatsächliches Produkt**4%
*“Gutes Produkt, genau wie auf den Fotos”*
**Benutzerfreundlichkeit**3%
*“Super Einsteiger-Set zum Ausprobieren”*
**Gesamtgröße**2%
*“alles passt”*
**Weiches Gefühl**2%
*“Schöne weiche lippen”*
**Eignung für trockene Haut**1%
*“SKIN Hydrated Ever After Skincare überzeugt”*
### **What buyers complain about **
**Qualität insgesamt**19%
*“Ramsch”*
**Preis-Leistungs-Verhältnis**9%
*“Teurer Spaß”*
**Gesamtgröße**8%
*“Sehr kleiner als gedacht also mini Mini Mini Dosen”*
**Geruch**6%
*“Stinkt”*
**Allergien**6%
*“Allergische Reaktionen”*
**Defekt Material/Teile**6%
*“Teile fehlen”*
**beworben Vs Tatsächliches Produkt**5%
*“Sind nicht alles wie bei Foto angekommen”*
**Farbe**5%
*“mit etwas Farbe”*
**Sprachprobleme**2%
*“Grundsätzlich bin ich der Meinung, es sollte auch klar in Deutsch gekennzeichnet sein, was drin ist wenn es hier verkauft wird”*
**Benutzerfreundlichkeit**2%
*“teilweise unbrauchbar”*
### **Top return reasons **
**Qualität insgesamt**15%
**Gesamtgröße**12%
**Defekt Material/Teile**11%
**beworben Vs Tatsächliches Produkt**9%
**Produktzustand**9%
**Geschenk Zweck**9%
**Geruch**6%
**Funktionalität insgesamt**6%
**Preis-Leistungs-Verhältnis**5%
**Haftung/Klebrigkeit**4%
## **Common questions**
- **Is schminkkoffer gefüllt profitable to sell on Amazon Germany?**
- The niche generates €20K/yr across 56 tracked products. 2 of 21 products launched in the last 360 days are still selling. 90-day search growth is -18.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the schminkkoffer gefüllt niche?**
- 30 brands and 104 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in schminkkoffer gefüllt?**
- Top complaints mined from reviews: Qualität insgesamt, Preis-Leistungs-Verhältnis, Gesamtgröße. The return rate is 0.5%.
- **When does demand for schminkkoffer gefüllt peak?**
- Demand peaks in Nov–Dec; the busiest month runs 7.8× the quietest.
- **What does it cost to enter the schminkkoffer gefüllt niche?**
- Listings span €1.17–€37.09; the average listing price is €17.95 (sweet spot $15–$100). The average incumbent carries 1,392 reviews — the moat a new listing must climb.
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