---
title: "Trend — rundbürste - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/rundbuerste/trend"
last_updated: "2026-08-10T02:14:19.059Z"
locale: en
meta:
  description: "Niche score 54/100 · €441K/yr market · 746K searches/yr · €14.14 avg price. Soft demand (-19.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · €441K/yr market · 746K searches/yr · €14.14 avg price. Soft demand (-19.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — rundbürste - Flapen"
---

# **rundbürste**

**Worth a look**

Shows a fragmented shelf (top 5 take 35% of clicks), but soft demand (-19.4% this quarter) keeps it on the watch list.

Market size 57Growth 15Conversion 52Competition 80Returns 57Price range 69Avg price 68Brand share 56Review moat 53Quality gap 52

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Price range**

**Good****€4.15–€39.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****€14.14**

avg listing price — sweet spot $15–$100

**Market size**

**Good****€441K**

€441K/yr · 746K searches

**Returns**

**Good****2.7%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,394.89**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-19.4%**

90-day search growth — must beat 0% to launch

## Trend