---
title: "Trend — naturkosmetik - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/naturkosmetik/trend"
last_updated: "2026-08-10T03:31:52.988Z"
locale: en
meta:
  description: "Niche score 49/100 · €105K/yr market · 162K searches/yr · €5.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · €105K/yr market · 162K searches/yr · €5.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — naturkosmetik - Flapen"
---

# **naturkosmetik**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 28Conversion 95Competition 80Returns 100Price range 33Avg price 15Brand share 7Review moat 49Quality gap 35

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.3%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Review moat**

**Okay****1,570.02**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****€1.90–€21.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+2.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****€105K**

€105K/yr · 162K searches

**Avg price**

**Bad****€5.27**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Trend