---
title: "Trend — nagellack - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/nagellack/trend"
last_updated: "2026-08-10T03:24:49.252Z"
locale: en
meta:
  description: "Niche score 59/100 · €335K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · €335K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — nagellack - Flapen"
---

# **nagellack**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 53Growth 73Conversion 25Competition 87Returns 98Price range 32Avg price 20Brand share 33Review moat 25Quality gap 75

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+56.1%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****€335K**

€335K/yr · 2.4M searches

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****€0.94–€21.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****4,843.1**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****€7.11**

avg listing price — sweet spot $15–$100

## Trend