---
title: "Search terms — nagellack stift - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/nagellack-stift/search-terms"
last_updated: "2026-07-21T12:25:30.634Z"
locale: en
meta:
  description: "Niche score 65/100 · €60K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 65/100 · €60K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — nagellack stift - Flapen"
---

# **nagellack stift**

**Worth a look**

Shows beatable incumbent ratings (3.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 15Growth 98Conversion 21Competition 80Returns 99Price range 7Avg price 30Brand share 76Review moat 95Quality gap 100

**Quality gap**

**Incredible****3.1★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Growth**

**Incredible****+214.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Great****101.86**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Avg price**

**Okay****€9.62**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****€60K**

€60K/yr · 381K searches

**Price range**

**Bad****€2.08–€15.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100