---
title: "Search terms — locken shampoo - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/locken-shampoo/search-terms"
last_updated: "2026-08-10T02:14:58.605Z"
locale: en
meta:
  description: "Niche score 60/100 · €239K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · €239K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — locken shampoo - Flapen"
---

# **locken shampoo**

**Worth a look**

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 45Growth 25Conversion 70Competition 67Returns 99Price range 80Avg price 71Brand share 56Review moat 69Quality gap 63

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Price range**

**Great****€2.92–€66.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****€14.56**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****730.71**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****€239K**

€239K/yr · 258K searches

**Growth**

**Bad****-0.2%**

90-day search growth — must beat 0% to launch

## Search terms