---
title: "Lacoste Pour Femme — €301K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/lacoste-pour-femme"
last_updated: "2026-08-10T05:03:41.142Z"
locale: en
meta:
description: "Niche score 43/100 · €301K/yr market · 126K searches/yr · €45.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · €301K/yr market · 126K searches/yr · €45.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lacoste Pour Femme — €301K/yr Amazon DE Niche (2026) - Flapen"
---
# **lacoste pour femme**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 51Growth 23Conversion 61Competition 7Returns 100Price range 95Avg price 95Brand share 0Review moat 56Quality gap 24
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€45.35**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€35.60–€61.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,240.25**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****€301K**
€301K/yr · 126K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-4.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****92%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, lacoste pour femme is a €301K/yr Amazon Germany market (126K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lacoste pour femme market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **€68K–€91K**
- units × avg price
- **Conversion rate**
- **5.3%**
- **Avg BSR**
- **#1,162**
- **Page quality**
- **0%**
- **Prime**
- **0%**
- **Sponsored**
- **0%**
- **Out of stock**
- **5.9%**
- **Avg brand age**
- **96 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**92%**
Top 20: 100%
**Open market**
**0%**
- Lacoste100% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.2% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/de/kosmetik/lacoste-pour-femme/trend)
## **Top lacoste pour femme search terms**
- **lacoste parfüm für frauen**56K/yr-7.7%3.2% conv. - **lacoste pour femme**27K/yr+1.8%4.0% conv. - **lacoste damen parfum**11K/yr+12.3%1.8% conv. - **lacoste parfum frauen**4K/yr-16.2%2.6% conv. - **parfum damen lacoste**4K/yr-7.3%2.7% conv. - **lacoste pure femme parfüm damen**4K/yr+13.3%7.0% conv. - **lacoste femme parfüm damen**4K/yr-19.4%4.1% conv. - **lacoste parfüm damen**5K/yr+1.3%2.8% conv. - **lacoste parfum damen**4K/yr+1.1%1.7% conv. - **lacoste parfüm für frauen pour femme**4K/yr-29.0%3.2% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/lacoste-pour-femme/search-terms)
## **Top lacoste pour femme products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€30K20%€60K30%€90K40%€121K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pour Femme EdP 90 ml**Lacoste**€45.47**4.6★1,370 rev](https://www.amazon.de/dp/B005IQ2WXE) [2**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 90ml**Lacoste**€44.50**4.6★480 rev](https://www.amazon.de/dp/B0CPT4SCR2) [3**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 30ml**Lacoste**€36.42**4.6★89 rev](https://www.amazon.de/dp/B0CQ28Z6CW) [4**LACOSTE Pour Femme Edp Spray für Damen perfekt für einen langanhaltenden Duft mit 50 ml**Lacoste**€41.23**4.5★41 rev](https://www.amazon.de/dp/B0CQ2BYHBM) [5**LACOSTE TOUCH OF PINK Eau de Toilette blumig-fruchtige Duftnoten von Sandelholz und Jasmin für charismatische Frauen 90ml (1er Pack)**Lacoste**€61.28**4.7★5,231 rev](https://www.amazon.de/dp/B000C1VYSO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 90ml**Lacoste**€44.50**480 rev2y ago](https://www.amazon.de/dp/B0CPT4SCR2) [**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 30ml**Lacoste**€36.42**89 rev2y ago](https://www.amazon.de/dp/B0CQ28Z6CW) [**LACOSTE Pour Femme Edp Spray für Damen perfekt für einen langanhaltenden Duft mit 50 ml**Lacoste**€41.23**41 rev2y ago](https://www.amazon.de/dp/B0CQ2BYHBM) [**LACOSTE Touch of Pink EdT Linie: Touch of Pink Eau de Toilette Größe: 50ml**Lacoste**€35.60**267 rev2y ago](https://www.amazon.de/dp/B0CPT67876) [**LACOSTE L.12.12 Rose EdP Linie: L.12.12 Rose EdP Eau de Parfum Größe: 100ml**Lacoste**€53.88**42 rev2y ago](https://www.amazon.de/dp/B0CPT5YSWJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LACOSTE L.12.12 Rose EdP Linie: L.12.12 Rose EdP Eau de Parfum Größe: 100ml**Lacoste**€53.88**4.8★**▲ 146%**](https://www.amazon.de/dp/B0CPT5YSWJ) [**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 90ml**Lacoste**€44.50**4.6★**▲ 91%**](https://www.amazon.de/dp/B0CPT4SCR2) [**Pour Femme EdP 90 ml**Lacoste**€45.47**4.6★**▲ 21%**](https://www.amazon.de/dp/B005IQ2WXE) [**LACOSTE TOUCH OF PINK Eau de Toilette blumig-fruchtige Duftnoten von Sandelholz und Jasmin für charismatische Frauen 90ml (1er Pack)**Lacoste**€61.28**4.7★**— 9%**](https://www.amazon.de/dp/B000C1VYSO) [**LACOSTE Pour Femme EdP Linie: Pour Femme Eau de Parfum Größe: 30ml**Lacoste**€36.42**4.6★**— 2%**](https://www.amazon.de/dp/B0CQ28Z6CW)
**~~View all trending →~~**
## **What buyers say about lacoste pour femme**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geruch**85%
*“Lieblingsduft”*
**Preis-Leistungs-Verhältnis**8%
*“Preis super”*
**beworben Vs Tatsächliches Produkt**4%
*“Artikel wie beschrieben”*
### **What buyers complain about **
**Geruch**57%
*“Duft irgendwie anders”*
**Preis-Leistungs-Verhältnis**14%
*“Preis bei Amazon genau prüfen gibt günstigere Anbieter”*
**beworben Vs Tatsächliches Produkt**14%
*“Ich empfinde es als irreführend, mit Fotos der alten Version zu werben”*
### **Top return reasons **
**Geruch**50%
**beworben Vs Tatsächliches Produkt**25%
**Textur/Konsistenz – insgesamt**13%
**Preis-Leistungs-Verhältnis**13%
## **Common questions**
- **Is lacoste pour femme profitable to sell on Amazon Germany?**
- The niche generates €301K/yr across 8 tracked products. 90-day search growth is -4.2%. Flapen's verdict: Skip it (43/100).
- **How competitive is the lacoste pour femme niche?**
- 1 brands and 17 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in lacoste pour femme?**
- Top complaints mined from reviews: Geruch, Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt. The return rate is 0.0%.
- **When does demand for lacoste pour femme peak?**
- Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the lacoste pour femme niche?**
- Listings span €35.60–€61.28; the average listing price is €45.35 (sweet spot $15–$100). The average incumbent carries 1,240 reviews — the moat a new listing must climb.
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