---
title: "korean sunscreen — €869K/yr Amazon Germany Niche, Score 58/100 - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/korean-sunscreen"
last_updated: "2026-07-20T18:09:58.022Z"
locale: en
meta:
description: "korean sunscreen clears our launch bar: a $869K/yr market growing +46.8% this quarter with returns at 0.1%. Data updated Jul 2026."
"og:description": "korean sunscreen clears our launch bar: a $869K/yr market growing +46.8% this quarter with returns at 0.1%. Data updated Jul 2026."
"og:title": "korean sunscreen — €869K/yr Amazon Germany Niche, Score 58/100 - Flapen"
---
# **korean sunscreen**
**Launch it**
A $869K/yr market growing +46.8% this quarter with returns at 0.1% — clears our launch bar.
Market size 75Growth 67Conversion 59Competition 56Returns 99Price range 64Avg price 66Brand share 6Review moat 25Quality gap 37
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Market size**
**Great****€869K**
€869K/yr · 1.2M searches
**Growth**
**Good****+46.8%**
90-day search growth — must beat 0% to launch
**Avg price**
**Good****€13.96**
avg listing price — sweet spot $15–$100
**Price range**
**Good****€7.00–€29.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,308.71**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, korean sunscreen is a €869K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Jun. Verdict: Launch it — 58/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **€838K–€1.1M**
- units × avg price
- **Launch success**
- **100%**
- 5 of 5 new (360d)
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#57**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **84%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **162 days**
## **Competition**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**146**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 90%
**Open market**
**1%**
- Beauty of Joseon70% - SKIN100413% - COSRX9% - ROUND LAB5% - Geek & Gorgeous2% - PURITO1% - Open — no brand owns it (2 brands, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +46.8% search growth over the last 90 days.
50K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/de/kosmetik/korean-sunscreen/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€26K6%€52K9%€78K12%€104K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 31 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Beauty of Joseon Rice Probiotics Sunscreen Spf 50+ Sunscreen avec extraits de riz.**Beauty of Joseon**€13.81**4.6★6,742 rev](https://www.amazon.de/dp/B08RXKBRR4) [2**Beauty of Joseon Relief Sun Set(2pack) (50ml 1.69fl.oz)**Beauty of Joseon**€23.41**4.6★12,155 rev](https://www.amazon.de/dp/B0B5PJ41ZT) [3**Beauty of Joseon Relief Sun Aqua-Fresh Rice + B5 | Korean Skincare Kein Weißer Schleie Leichte sonnencreme gesicht SPF 50+ PA++++ 50ml**Beauty of Joseon**€12.00**4.6★3,412 rev](https://www.amazon.de/dp/B0DFMGBZ9Z) [4**Beauty of Joseon Relief Sun Rice + Probiotics | Korean Skincare Koreanische Kosmetik Kein Weißer Schleier Hydratisierende Sonnencreme Gesicht SPF 50+ PA++++ 50ml**Beauty of Joseon**€11.21**4.6★12,166 rev](https://www.amazon.de/dp/B09JVNZVH3) [5**COSRX Ultra-Leichte Unsichtbare Sonnencreme LSF 50 Transparenter Sonnenschutz mit Hyaluronsäure Kein Weißer Schleier Nicht fettend Starker UV-Schutz Sonnenpflege Koreanische Sunscreen 50 ml**COSRX**€11.12**4.5★2,140 rev](https://www.amazon.de/dp/B0CYS776TR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Geek & Gorgeous Zero Feel SPF 50 Tägliches Sonnenschutzmittel Leichte nicht-fettige Formel mit Breitband-Schutz SPF 50 & UVA-PF 30 Für alle Hauttypen inkl. empfindliche Haut Alkoholfrei 75ml**Geek & Gorgeous**€11.49**8 rev2mo ago](https://www.amazon.de/dp/B0H1JCSSPR) [**Beauty of Joseon Glow Essential Set-Amazon Exclusive: Relief Sun 50ml Dynasty Cream 30m Glow Serum Korean Skin Care Gift Sets Skin Care Sets for Women and Men**Beauty of Joseon**€29.42**53 rev3mo ago](https://www.amazon.de/dp/B0GVXLC9LX) [**Beauty of Joseon Revive Firming Moisturizer Ginseng Ceramide + Fermented Retinol for Dry Sensitive Skin Korean Skincare for Women and Men 60ml**Beauty of Joseon**€18.86**458 rev6mo ago](https://www.amazon.de/dp/B0G6KTMKSR) [**Neutrogena Ultra Sheer Unsichtbares Oil Control Sonnenschutzfluid LSF50+ (50ml) sehr hoher UVA/UVB-Schutz 12h Anti-Glanz-Effekt nicht fettend wasserfest für empfindliche Haut**Neutrogena**€10.26**77 rev7mo ago](https://www.amazon.de/dp/B0G71NFKC9) [**Round Lab Birch Juice Moisturizing Mild-Up Sunscreen 50 ml**ROUND LAB**€15.03**70 rev11mo ago](https://www.amazon.de/dp/B0DTMGD7NP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Beauty of Joseon Glow Essential Set-Amazon Exclusive: Relief Sun 50ml Dynasty Cream 30m Glow Serum Korean Skin Care Gift Sets Skin Care Sets for Women and Men**Beauty of Joseon**€29.42**4.6★**▲ 204%**](https://www.amazon.de/dp/B0GVXLC9LX) [**Geek & Gorgeous Zero Feel SPF 50 Tägliches Sonnenschutzmittel Leichte nicht-fettige Formel mit Breitband-Schutz SPF 50 & UVA-PF 30 Für alle Hauttypen inkl. empfindliche Haut Alkoholfrei 75ml**Geek & Gorgeous**€11.49**4.8★**▲ 203%**](https://www.amazon.de/dp/B0H1JCSSPR) [**Neutrogena Ultra Sheer Unsichtbares Oil Control Sonnenschutzfluid LSF50+ (50ml) sehr hoher UVA/UVB-Schutz 12h Anti-Glanz-Effekt nicht fettend wasserfest für empfindliche Haut**Neutrogena**€10.26**4.8★**▲ 196%**](https://www.amazon.de/dp/B0G71NFKC9) [**Round Lab Birch Juice Moisturizing Mild-Up Sunscreen 50 ml**ROUND LAB**€15.03**4.3★**▲ 192%**](https://www.amazon.de/dp/B0DTMGD7NP) [**Geek & Gorgeous HYDRATION STATION - Leichte erfrischende Gelcreme - Pflege Creme mit Glycerin und Ectoin - für normale fettige und Mischhaut - 50ml**Geek & Gorgeous**€7.00**4.6★**▲ 123%**](https://www.amazon.de/dp/B0BRKY893R)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Eignung für Mischhaut**14%
*“Beste UV/ Sonnenschutzcreme fürs Gesicht”*
**Saugfähigkeit**10%
*“Erster Eindruck: angenehm aufzutragen, zieht rasch ein, riecht (fast) neutral”*
**Qualität insgesamt**9%
*“Super Produkt”*
**Eignung für trockene Haut**7%
*“Sehr verträglicher Moisturizer”*
**Feucht/Trocken**6%
*“Solidier Moisturizer”*
**Textur/Konsistenz – insgesamt**6%
*“Hat leichte Texturen”*
**Eignung Fettige Haut**5%
*“Leichte Sonnenpflege mit starkem Oil-Control-Effekt”*
**Weiches Gefühl**4%
*“Super Gesichtscreme, sehr weich und angenehm auf der Haut, zieht schnell ein und macht ein frisches Hautbild”*
**Komfort insgesamt**3%
*“Super Feeling”*
**Helligkeit/Glanz/Glühen**3%
*“Verleiht Glow”*
### **What buyers complain about **
**Allergien**14%
*“bekomme oft Sonnenallergie”*
**Geruch**7%
*“Geruch”*
**Funktionalität insgesamt**5%
*“wirkt nichts”*
**Preis-Leistungs-Verhältnis**5%
*“Schade, bei dem Preis”*
**Eignung für trockene Haut**4%
*“Nichts für unreine oder sensible Haurt”*
**Haftung/Klebrigkeit**4%
*“bleibt etwas am Stick selbst hängen.”*
**Eignung für Mischhaut**2%
*“Nicht für akne neigende Haut”*
**Eignung Fettige Haut**2%
*“klebriges, öliges Hautgefühl.”*
**Ölig/fettig**2%
*“Klebrig und ölig”*
**Hautgesundheit**2%
*“Verbrennt die Haut, wirkt nichts”*
### **Top return reasons **
**Funktionalität insgesamt**9%
**Preis-Leistungs-Verhältnis**8%
**Gesamtgröße**7%
**Eignung für Mischhaut**7%
**Geruch**5%
**beworben Vs Tatsächliches Produkt**5%
**Qualität insgesamt**5%
**Ölig/fettig**5%
**Produktzustand**4%
**Auslaufsicher**4%
## **Common questions**
- **Is korean sunscreen profitable to sell on Amazon Germany?**
- The niche generates €869K/yr across 31 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +46.8%. Flapen's verdict: Launch it (58/100).
- **How competitive is the korean sunscreen niche?**
- 8 brands and 146 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in korean sunscreen?**
- Top complaints mined from reviews: Allergien, Geruch, Funktionalität insgesamt. The return rate is 0.1%.
- **When does demand for korean sunscreen peak?**
- Demand peaks in May–Jun; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the korean sunscreen niche?**
- Listings span €7.00–€29.42; the average listing price is €13.96 (sweet spot $15–$100). The average incumbent carries 4,309 reviews — the moat a new listing must climb.
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