---
title: "Henna Schwarz — €61K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/henna-schwarz"
last_updated: "2026-08-09T23:44:13.725Z"
locale: en
meta:
description: "Niche score 50/100 · €61K/yr market · 157K searches/yr. Prices mostly outside the sweet spot ($2.08–$14.89) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €61K/yr market · 157K searches/yr. Prices mostly outside the sweet spot ($2.08–$14.89) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Henna Schwarz — €61K/yr Amazon DE Niche (2026) - Flapen"
---
# **henna schwarz**
**Worth a look**
Shows beatable incumbent ratings (3.8★), but prices mostly outside the sweet spot ($2.08–$14.89) keeps it on the watch list.
Market size 15Growth 94Conversion 56Competition 18Returns 97Price range 0Avg price 23Brand share 12Review moat 76Quality gap 97
**Quality gap**
**Incredible****3.8★**
avg incumbent rating — lower means beatable quality
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+108.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Great****483.25**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Bad****€8.32**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****€61K**
€61K/yr · 157K searches
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****€2.08–€14.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=de&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon Germany niche tracking, henna schwarz is a €61K/yr Amazon Germany market (157K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 50/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **henna schwarz market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **€67K–€83K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#135**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **42%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**36**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**2%**
- FADEDA52% - Naturic24% - Golecha11% - eLander5% - ElevaPulse4% - deYukiko2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +108.2% search growth over the last 90 days.
35K25KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May · busiest ÷ quietest = 13.6×
[**Open Trend **](https://flapen.com/research/de/kosmetik/henna-schwarz/trend)
## **Top henna schwarz search terms**
- **henna schwarz**95K/yr+118.6%5.0% conv. - **henna tattoo schwarz**17K/yr+57.7%4.5% conv. - **henna farbe schwarz**9K/yr+143.3%4.2% conv. - **schwarzes henna**8K/yr+126.6%3.9% conv. - **jagua henna**6K/yr+112.9%0.9% conv. - **black henna**7K/yr+31.6%4.1% conv. - **henna schwarz tattoo**6K/yr+123.1%5.7% conv. - **henna tattoo farbe schwarz**4K/yr+180.2%4.3% conv. - **henna black**4K/yr+73.6%4.7% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/henna-schwarz/search-terms)
## **Top henna schwarz products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€9K30%€18K45%€28K60%€37K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**4x FADEDA Golecha Magic FAST HEENA CONE Paste Cones Kegel (schwarz) No Mix No PPD 125g (schwarz) Deezee by Golecha**FADEDA**€6.12**3.7★362 rev](https://www.amazon.de/dp/B0C1DCNPZW) [2**Naturic 6x Henna Tattoo Schwarz Temporäre Tattoo + 11x Henna Tattoo Schablone Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung Schwarz**Naturic**€14.89**3.9★33 rev](https://www.amazon.de/dp/B0FS4QQ839) [3**3x Golecha Mehandi Tattoo Tuben (Schwarz) 75g**Golecha**€5.05**3.9★508 rev](https://www.amazon.de/dp/B00WAKBULG) [4**Naturic 1x Henna Tattoo Temporäre Tattoo Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung - Schwarz**Naturic**€4.83**3.2★34 rev](https://www.amazon.de/dp/B0FTWM2XK7) [5**4x FADEDA Henna Kegel | 4x 25g natürliche Paste | Schwarz | 100% pflanzlich | gebrauchsfertig & ohne PPD | Vegan | Bio | Halal | Mehandi | Mehndi**FADEDA**€10.03**3.7★78 rev](https://www.amazon.de/dp/B0F42DGLVG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Moricher Henna Tattoo Kit mit 5 Farbtuben und 96 Schablonen DIY Temporäre Tattoos Kit für Feste Partys und kreative Art**Moricher**€8.56**70 rev5mo ago](https://www.amazon.de/dp/B0GJJZBLHL) [**Naturic 1x Henna Tattoo Temporäre Tattoo Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung - Schwarz**Naturic**€4.83**34 rev9mo ago](https://www.amazon.de/dp/B0FTWM2XK7) [**Naturic 6x Henna Tattoo Schwarz Temporäre Tattoo + 11x Henna Tattoo Schablone Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung Schwarz**Naturic**€14.89**33 rev9mo ago](https://www.amazon.de/dp/B0FS4QQ839) [**Naturic 4x Henna Tattoo Temporäre Tattoo + 11x Henna Tattoo Schablone Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung Schwarz Rot Braun**Naturic**€11.40**63 rev10mo ago](https://www.amazon.de/dp/B0FPPDCBC5) [**ElevaPulse Hennaa Set mit 6 Flaschen Tinte - Komplettset mit 56 Schablonen und Zubehör für temporäre Tattoos DIY Körperkunst**ElevaPulse**€8.47**34 rev1y ago](https://www.amazon.de/dp/B0FCFLRWJ2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Moricher Henna Tattoo Kit mit 5 Farbtuben und 96 Schablonen DIY Temporäre Tattoos Kit für Feste Partys und kreative Art**Moricher**€8.56**4.2★**▲ 191%**](https://www.amazon.de/dp/B0GJJZBLHL) [**Naturic 6x Henna Tattoo Schwarz Temporäre Tattoo + 11x Henna Tattoo Schablone Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung Schwarz**Naturic**€14.89**3.9★**▲ 36%**](https://www.amazon.de/dp/B0FS4QQ839) [**Naturic 1x Henna Tattoo Temporäre Tattoo Temporäre Mehndi Tattoos Natürliche Kegel Tattoo sticker Temporäre Tätowierung - Schwarz**Naturic**€4.83**3.2★**▲ 33%**](https://www.amazon.de/dp/B0FTWM2XK7) [**12x FADEDA Henna Kegel | 12x 25g natürliche Paste | Schwarz | 100% pflanzlich | gebrauchsfertig & ohne PPD**FADEDA**€12.71**3.9★**▲ 25%**](https://www.amazon.de/dp/B0F7Y5MDS2) [**4x FADEDA Golecha Magic FAST HEENA CONE Paste Cones Kegel (schwarz) No Mix No PPD 125g (schwarz) Deezee by Golecha**FADEDA**€6.12**3.7★**— 1%**](https://www.amazon.de/dp/B0C1DCNPZW)
**~~View all trending →~~**
## **What buyers say about henna schwarz**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Farbe**24%
*“Farbe gut”*
**Qualität insgesamt**18%
*“Super Produkt”*
**Benutzerfreundlichkeit**7%
*“Gute Handhabung”*
**Einfache Anwendung**7%
*“Das Auftragen ist durch die Tuben super easy”*
**Eignung heißes Wetter**6%
*“ich mag es zum Sommer hin intensiver (nur schwierig ohne Sonnenschein)”*
**beworben Vs Tatsächliches Produkt**4%
*“Erfüllt was es soll”*
**Lackqualität**3%
*“Die Farben wirken kräftig”*
**Preis-Leistungs-Verhältnis**3%
*“Für den Preis ein überraschend umfangreiches Set”*
**Haltbarkeit**3%
*“Tolles Produkt hält lange”*
**Geruch**2%
*“Und dadurch dass es natürlich ist, riecht es auch nicht unangenehm oder irritiert die Haut”*
### **What buyers complain about **
**Farbe**27%
*“es wird gelb/orange”*
**Haltbarkeit**11%
*“Haltbarkeit nicht gut”*
**Funktionalität insgesamt**9%
*“Funktioniert nicht”*
**Allergien**5%
*“Es brennt unheimlich auf der Haut”*
**Qualität insgesamt**5%
*“Schlechte qualitaet”*
**Geruch**3%
*“Geruch geht mögen aber bestimmt nicht alle”*
**Nebenwirkungen**2%
*“Schwindel und Herzrasen”*
**beworben Vs Tatsächliches Produkt**2%
*“Die gelieferte Farbe stimmt leider nicht mit der Beschreibung überein”*
**Farbverblassen/Verfärbung**2%
*“es wurde keine Farbe an die Haut abgegeben, nicht mal ein bisschen”*
**Verdünnt/wässrig**2%
*“Ist wie wasser”*
### **Top return reasons **
**Farbe**60%
**Funktionalität insgesamt**8%
**beworben Vs Tatsächliches Produkt**4%
**Geruch**3%
**Lackqualität**3%
**Qualität insgesamt**3%
**Farbverblassen/Verfärbung**3%
**Defekt Material/Teile**2%
**Auslaufsicher**2%
**Haltbarkeit**2%
## **Common questions**
- **Is henna schwarz profitable to sell on Amazon Germany?**
- The niche generates €61K/yr across 12 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +108.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the henna schwarz niche?**
- 7 brands and 36 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in henna schwarz?**
- Top complaints mined from reviews: Farbe, Haltbarkeit, Funktionalität insgesamt. The return rate is 0.6%.
- **When does demand for henna schwarz peak?**
- Demand peaks in Mar–Apr–May; the busiest month runs 13.6× the quietest.
- **What does it cost to enter the henna schwarz niche?**
- Listings span €2.08–€14.89; the average listing price is €8.32 (sweet spot $15–$100). The average incumbent carries 483 reviews — the moat a new listing must climb.
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