---
title: "Products — farbshampoo - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/farbshampoo/products"
last_updated: "2026-08-10T01:55:24.841Z"
locale: en
meta:
  description: "Niche score 51/100 · €328K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · €328K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — farbshampoo - Flapen"
---

# **farbshampoo**

**Worth a look**

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 52Growth 25Conversion 57Competition 81Returns 99Price range 59Avg price 76Brand share 0Review moat 38Quality gap 28

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Avg price**

**Great****€15.37**

avg listing price — sweet spot $15–$100

**Price range**

**Good****€3.01–€31.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****€328K**

€328K/yr · 444K searches

**Review moat**

**Okay****2,653.34**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-0.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Products