---
title: "Search terms — body wash women - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/body-wash-women/search-terms"
last_updated: "2026-08-10T17:44:24.792Z"
locale: en
meta:
  description: "Niche score 47/100 · €72K/yr market · 101K searches/yr · €12.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · €72K/yr market · 101K searches/yr · €12.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — body wash women - Flapen"
---

# **body wash women**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 32Conversion 66Competition 67Returns 100Price range 53Avg price 51Brand share 0Review moat 82Quality gap 38

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****354.97**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****5.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****€1.26–€30.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****€12.17**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+5.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****€72K**

€72K/yr · 101K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms