---
title: "Blondme Blondierung Pulver — €247K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/blondme-blondierung-pulver"
last_updated: "2026-08-10T08:35:08.530Z"
locale: en
meta:
description: "Niche score 47/100 · €247K/yr market · 124K searches/yr · €25.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · €247K/yr market · 124K searches/yr · €25.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blondme Blondierung Pulver — €247K/yr Amazon DE Niche (2026) - Flapen"
---
# **blondme blondierung pulver**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 46Growth 26Conversion 78Competition 21Returns 99Price range 88Avg price 95Brand share 0Review moat 70Quality gap 23
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€25.85**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€8.77–€82.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****690.33**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€247K**
€247K/yr · 124K searches
**Growth**
**Okay****+0.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****74%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, blondme blondierung pulver is a €247K/yr Amazon Germany market (124K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 47/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blondme blondierung pulver market data**
- **Units sold / yr**
- **10K–13K**
- avg 750–1,000/product
- **Revenue / yr**
- **€259K–€323K**
- units × avg price
- **Conversion rate**
- **7.7%**
- **Avg BSR**
- **#276**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **25%**
- **Out of stock**
- **6.7%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**86**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**74%**
Top 20: 100%
**Open market**
**0%**
- Wella Professionals90% - WELLA8% - Schwarzkopf2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.5% search growth over the last 90 days.
3K2KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/de/kosmetik/blondme-blondierung-pulver/trend)
## **Top blondme blondierung pulver search terms**
- **wella blondierung pulver**27K/yr-3.4%8.0% conv. - **wella blondor**19K/yr+7.4%7.1% conv. - **blondor plex 9**12K/yr+30.8%8.9% conv. - **blondierung wella**12K/yr-6.5%6.3% conv. - **wella blondor plex 9**9K/yr+6.9%7.7% conv. - **blondor wella**14K/yr-19.9%9.6% conv. - **blondierungspulver wella**10K/yr+3.5%5.0% conv. - **blondor**9K/yr+8.0%7.9% conv. - **wella blondierung**11K/yr-17.1%5.0% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/blondme-blondierung-pulver/search-terms)
## **Top blondme blondierung pulver products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€25K20%€49K30%€74K40%€99K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Wella Professionals Blondor Multi Blonde Powder Staubfreies Blondierungspulver für kraftvolle Aufhellung bis zu 7 Tonstufen mit Anti-Gelbstich-Technologie für alle Techniken & Haartypen - 800g**Wella Professionals**€20.82**4.7★2,101 rev](https://www.amazon.de/dp/B003UTBXXQ) [2**Wella Professionals BlondorPlex Professionelles staubfreies Blondierungspulver mit Bond-Builder-Technologie für bis zu 9 Tonstufen & 97% weniger Haarbruch - 800g**Wella Professionals**€30.93**4.7★372 rev](https://www.amazon.de/dp/B0C8B2YNSF) [3**Wella Blondor Plex Multi Blonde 800gr**Wella Professionals**€33.14**4.6★345 rev](https://www.amazon.de/dp/B0BH4RYKTY) [4**Wella Professionals BlondorPlex Cream Toner /16 Lightest Pearl Creme-Tönung mit Bond-Builder-Technologie für kühle gleichmäßige Blondtöne 60ml**Wella Professionals**€8.77**4.3★537 rev](https://www.amazon.de/dp/B0C6S34RFF) [5**WELLA PROFESSIONALS BLONDOR MULTI BLONDE 7 Powder Staubfreies Blondierpulver 800g**WELLA**€19.89**4.7★189 rev](https://www.amazon.de/dp/B0C6S7VWGM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Wella Professionals Welloxon Perfect Entwickler 6% Wasserstoffperoxid für Haarfarbe & Tönung Oxidant für Koleston Illumina & Magma 1L**Wella Professionals**€10.04**1,739 rev3y ago](https://www.amazon.de/dp/B0CB121J49) [**Wella Professionals BlondorPlex Cream Toner /16 Lightest Pearl Creme-Tönung mit Bond-Builder-Technologie für kühle gleichmäßige Blondtöne 60ml**Wella Professionals**€8.77**537 rev3y ago](https://www.amazon.de/dp/B0C6S34RFF) [**WELLA PROFESSIONALS BLONDOR MULTI BLONDE 7 Powder Staubfreies Blondierpulver 800g**WELLA**€19.89**189 rev3y ago](https://www.amazon.de/dp/B0C6S7VWGM) [**Wella Professionals BlondorPlex Professionelles staubfreies Blondierungspulver mit Bond-Builder-Technologie für bis zu 9 Tonstufen & 97% weniger Haarbruch - 400g**Wella Professionals**€23.49**372 rev3y ago](https://www.amazon.de/dp/B0C7W8XPZ2) [**Wella Blondorplex Multi Blonde Powder Lightener 400g**Wella Professionals**€23.86**126 rev3y ago](https://www.amazon.de/dp/B0BQ7GJ8FX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Wella Professionals Welloxon Perfect Entwickler 6% Wasserstoffperoxid für Haarfarbe & Tönung Oxidant für Koleston Illumina & Magma 1L**Wella Professionals**€10.04**4.7★**▲ 161%**](https://www.amazon.de/dp/B0CB121J49) [**Wella Blondorplex Multi Blonde Powder Lightener 400g**Wella Professionals**€23.86**4.7★**▲ 151%**](https://www.amazon.de/dp/B0BQ7GJ8FX) [**Wella Professionals BlondorPlex Cream Toner /16 Lightest Pearl Creme-Tönung mit Bond-Builder-Technologie für kühle gleichmäßige Blondtöne 60ml**Wella Professionals**€8.77**4.3★**▲ 66%**](https://www.amazon.de/dp/B0C6S34RFF) [**5er Wella Professionals Blondor Multi Blonde Powder Blondierung 800 g**Wella Professionals**€82.50**4.6★**▲ 21%**](https://www.amazon.de/dp/B08LPVFVLH) [**Wella Professionals BlondorPlex Professionelles staubfreies Blondierungspulver mit Bond-Builder-Technologie für bis zu 9 Tonstufen & 97% weniger Haarbruch - 800g**Wella Professionals**€30.93**4.7★**— 3%**](https://www.amazon.de/dp/B0C8B2YNSF)
**~~View all trending →~~**
## **What buyers say about blondme blondierung pulver**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**30%
*“Super Produkt”*
**Eignung für gefärbtes Haar**19%
*“Beste Blondierung”*
**Farbe**8%
*“Sehr schön geworden beste abmattierung wen man gelblich hat”*
**Helligkeit/Glanz/Glühen**8%
*“Die aufhellung verlief optimal”*
**beworben Vs Tatsächliches Produkt**6%
*“Alles wie beschrieben”*
**Preis-Leistungs-Verhältnis**6%
*“Preisleistung passt super”*
**Textur/Konsistenz – insgesamt**5%
*“es hatte eine schöne cremige Konsistenz.”*
**Benutzerfreundlichkeit**4%
*“Einfache Handhabung macht was es soll”*
**Weiches Gefühl**3%
*“Meine Haare fühlen sich super an weich”*
**Geruch**2%
*“Riecht nicht ganz so schlimm”*
### **What buyers complain about **
**Qualität insgesamt**20%
*“Leider schlechte Qualität”*
**Farbe**15%
*“Dunkles grau”*
**Funktionalität insgesamt**10%
*“Es gefält mir nicht”*
**Gesamtgröße**10%
*“Ganz gross”*
**schädigen/verbrennen Haare**9%
*“Achtung Haarbruch”*
**Preis-Leistungs-Verhältnis**5%
*“Preis auch steigend”*
**Produktzustand**5%
*“Artikel an dich super nur leider kam er nicht mehr originalverpackt bei mir an sondern die Lasche zum öffnen war nicht mehr vorhanden sondern bereits abgeknipst”*
**Benutzerfreundlichkeit**5%
*“Sehr schade und unnötig umständlich”*
**beworben Vs Tatsächliches Produkt**5%
*“Irreführend: Alte Version statt der abgebildeten neuen Version geliefert”*
**Haarverwandt**4%
*“Hat bei mir zu Haarbruch geführt”*
### **Top return reasons **
**Farbe**21%
**Gesamtgröße**15%
**Funktionalität insgesamt**13%
**beworben Vs Tatsächliches Produkt**10%
**Kompatibilität – insgesamt**7%
**Eignung für kurzes Haar**6%
**Qualität insgesamt**5%
**Produktzustand**5%
**schädigen/verbrennen Haare**3%
**Stärke**3%
## **Common questions**
- **Is blondme blondierung pulver profitable to sell on Amazon Germany?**
- The niche generates €247K/yr across 12 tracked products. 90-day search growth is +0.5%. Flapen's verdict: Skip it (47/100).
- **How competitive is the blondme blondierung pulver niche?**
- 3 brands and 86 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in blondme blondierung pulver?**
- Top complaints mined from reviews: Qualität insgesamt, Farbe, Funktionalität insgesamt. The return rate is 0.2%.
- **When does demand for blondme blondierung pulver peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the blondme blondierung pulver niche?**
- Listings span €8.77–€82.50; the average listing price is €25.85 (sweet spot $15–$100). The average incumbent carries 690 reviews — the moat a new listing must climb.
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