---
title: "Babyliss Welleneisen — €111K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/babyliss-welleneisen"
last_updated: "2026-08-10T11:30:47.212Z"
locale: en
meta:
description: "Niche score 33/100 · €111K/yr market · 60K searches/yr · €33.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · €111K/yr market · 60K searches/yr · €33.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Babyliss Welleneisen — €111K/yr Amazon DE Niche (2026) - Flapen"
---
# **babyliss welleneisen**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 15Conversion 63Competition 5Returns 22Price range 95Avg price 95Brand share 0Review moat 27Quality gap 68
**Avg price**
**Incredible****€33.51**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€24.55–€49.90**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****€111K**
€111K/yr · 60K searches
**Review moat**
**Okay****3,824.29**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.9%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-19.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****95%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, babyliss welleneisen is a €111K/yr Amazon Germany market (60K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **babyliss welleneisen market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **€84K–€101K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#12**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **201 days**
## **Competition & brand share**
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **—flat
**Sellers**
**72**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**95%**
Top 20: 100%
**Open market**
**0%**
- Remington58% - BaByliss31% - Revlon6% - Mistcado3% - TYMO2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -19.7% search growth over the last 90 days.
3K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/de/kosmetik/babyliss-welleneisen/trend)
## **Top babyliss welleneisen search terms**
- **remington welleneisen**19K/yr-6.5%7.8% conv. - **welleneisen remington**18K/yr-21.0%4.4% conv. - **babyliss welleneisen**13K/yr-24.0%4.3% conv. - **welleneisen babyliss**10K/yr-34.0%3.4% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/babyliss-welleneisen/search-terms)
## **Top babyliss welleneisen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€17K30%€33K45%€50K60%€67K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![Remington Welleneisen [Testsieger] ProLuxe 4-in-1 Lockenstab: Beach natürlich Wellen Wasserwellen (Dig. Display Temperatureinstellung bis 210C) Kreppeisen Multistyler CI91AW Weiße Rose](https://m.media-amazon.com/images/I/41ut3u1W2yL.jpg)**Remington Welleneisen \[Testsieger\] ProLuxe 4-in-1 Lockenstab: Beach natürlich Wellen Wasserwellen (Dig. Display Temperatureinstellung bis 210C) Kreppeisen Multistyler CI91AW Weiße Rose**Remington**€30.30**4.4★4,299 rev](https://www.amazon.de/dp/B08DHZ7KWR) [2**BaByliss Easy Waves Welleneisen für Beach Waves Keramik-Titanium-Beschichtung 3 Temperatureinstellungen Hitzebeständige Spitzen Gold & Schwarz C260E**BaByliss**€26.90**4.4★6,849 rev](https://www.amazon.de/dp/B005I4QNXG) [3![Remington Lockenstab 5in1 [Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5](https://m.media-amazon.com/images/I/41oaF1Z58cL.jpg)**Remington Lockenstab 5in1 \[Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm\] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5**Remington**€45.62**4.4★527 rev](https://www.amazon.de/dp/B0F4RHW7KK) [4**BaByliss Deep Waves Welleneisen Keramikbeschichtung 3 Temperaturstufen (160C-200C) frizzfreie Mermaid Waves & Beach-Waves schnelles Aufheizen Schwarz & Gold W2447E**BaByliss**€31.76**4.4★491 rev](https://www.amazon.de/dp/B084QZ2RSL) [5**Revlon Hair Tools Revlon Wave Master Jumbo-Welleneisen (Design mit drei Jumbo-Stylingplatten Turmalin-Keramikbeschichtung 30 Temperatureinstellungen bis zu 190 C) RVIR3056UKE**Revlon**€25.57**3.9★457 rev](https://www.amazon.de/dp/B0B611Q42Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![Remington Lockenstab 5in1 [Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5](https://m.media-amazon.com/images/I/41oaF1Z58cL.jpg)**Remington Lockenstab 5in1 \[Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm\] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5**Remington**€45.62**527 rev1y ago](https://www.amazon.de/dp/B0F4RHW7KK) [**3 Fässer Welleneisen 25mm Keramik Turmalin Haar Lockenstab Waver Wand mit LCD-Temperaturanzeige Schnelle Heizung Faltbar Crimpers für Reisen (Gold)**Mistcado**€24.55**382 rev1y ago](https://www.amazon.de/dp/B0DJDK8HQ8) [**TYMO ROVY Welleneisen für haare Lockenstab große Locken geeignet für Anfänger Sofortiges Wellen 32mm Ionen Keramik Hair Curler für Lange kurze Haare mit 4 Temperaturen LED-Anzeige Anti-Verbrennung**TYMO**€49.90**13,765 rev1y ago](https://www.amazon.de/dp/B0C2ZGQ15W) [**Revlon Hair Tools Revlon Wave Master Jumbo-Welleneisen (Design mit drei Jumbo-Stylingplatten Turmalin-Keramikbeschichtung 30 Temperatureinstellungen bis zu 190 C) RVIR3056UKE**Revlon**€25.57**457 rev3y ago](https://www.amazon.de/dp/B0B611Q42Z) [![Remington Welleneisen [Testsieger] ProLuxe 4-in-1 Lockenstab: Beach natürlich Wellen Wasserwellen (Dig. Display Temperatureinstellung bis 210C) Kreppeisen Multistyler CI91AW Weiße Rose](https://m.media-amazon.com/images/I/41ut3u1W2yL.jpg)**Remington Welleneisen \[Testsieger\] ProLuxe 4-in-1 Lockenstab: Beach natürlich Wellen Wasserwellen (Dig. Display Temperatureinstellung bis 210C) Kreppeisen Multistyler CI91AW Weiße Rose**Remington**€30.30**4,299 rev5y ago](https://www.amazon.de/dp/B08DHZ7KWR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**TYMO ROVY Welleneisen für haare Lockenstab große Locken geeignet für Anfänger Sofortiges Wellen 32mm Ionen Keramik Hair Curler für Lange kurze Haare mit 4 Temperaturen LED-Anzeige Anti-Verbrennung**TYMO**€49.90**4.4★**▲ 67%**](https://www.amazon.de/dp/B0C2ZGQ15W) [**Revlon Hair Tools Revlon Wave Master Jumbo-Welleneisen (Design mit drei Jumbo-Stylingplatten Turmalin-Keramikbeschichtung 30 Temperatureinstellungen bis zu 190 C) RVIR3056UKE**Revlon**€25.57**3.9★**▲ 18%**](https://www.amazon.de/dp/B0B611Q42Z) [![Remington Lockenstab 5in1 [Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5](https://m.media-amazon.com/images/I/41oaF1Z58cL.jpg)**Remington Lockenstab 5in1 \[Welleneisen Rundbürste 38mm 3 Lockenaufsätze 13-33mm\] Trendology (LED display 130C - 210C Beach Waves Spirallocken & Natürliche Locken für alle Haartypen) CI41MS5**Remington**€45.62**4.4★**— 5%**](https://www.amazon.de/dp/B0F4RHW7KK) [**3 Fässer Welleneisen 25mm Keramik Turmalin Haar Lockenstab Waver Wand mit LCD-Temperaturanzeige Schnelle Heizung Faltbar Crimpers für Reisen (Gold)**Mistcado**€24.55**4.5★**— 2%**](https://www.amazon.de/dp/B0DJDK8HQ8) [**BaByliss Easy Waves Welleneisen für Beach Waves Keramik-Titanium-Beschichtung 3 Temperatureinstellungen Hitzebeständige Spitzen Gold & Schwarz C260E**BaByliss**€26.90**4.4★**— 1%**](https://www.amazon.de/dp/B005I4QNXG)
**~~View all trending →~~**
## **What buyers say about babyliss welleneisen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Benutzerfreundlichkeit**31%
*“Easy Wellen”*
**Qualität insgesamt**18%
*“Super Gerät, sehr hochwertig”*
**Preis-Leistungs-Verhältnis**8%
*“Preis Leistung optimal”*
**beworben Vs Tatsächliches Produkt**6%
*“Wie erwartet”*
**Gesamtgröße**6%
*“liegt super in der Hand”*
**Haltbarkeit**5%
*“An sich super Produkt, hab es selber schon ein paar Jahre und habe es jetzt für meine Schwester zum Geburtstag geholt”*
**Form/Stil**3%
*“man kann so coole Looks stylen”*
**Heizer**2%
*“Der Lochstab erreicht die eingestellte Temperatur schnell und bleibt konstant heiß”*
**Effizienz**2%
*“Alles läuft perfekt”*
**Geschenk Zweck**2%
*“Beste Geschenk für Frau”*
### **What buyers complain about **
**Haltbarkeit**10%
*“halte es auch nicht so lange.”*
**Geruch**9%
*“Stinkt”*
**Funktionalität insgesamt**9%
*“Stimmt nicht”*
**Qualität insgesamt**7%
*“Schlechte Qualität”*
**Heizung**7%
*“wird schnell heiß”*
**Produktzustand**6%
*“Ich habe das Produkt „neu“ bestellt”*
**Benutzerfreundlichkeit**5%
*“aber überhaupt nicht praktisch.”*
**schädigen/verbrennen Haare**5%
*“Ihr schädigt euer Haar”*
**Stärke**5%
*“Ständer etwas instabil”*
**Gesamtgröße**4%
*“etwas kleiner als gedacht”*
### **Top return reasons **
**Funktionalität insgesamt**23%
**Gesamtgröße**12%
**Lockenwickler**10%
**beworben Vs Tatsächliches Produkt**8%
**Gewicht schwer**8%
**Qualität insgesamt**5%
**Produktzustand**5%
**Heizung**5%
**schädigen/verbrennen Haare**4%
**Benutzerfreundlichkeit**3%
## **Common questions**
- **Is babyliss welleneisen profitable to sell on Amazon Germany?**
- The niche generates €111K/yr across 7 tracked products. 90-day search growth is -19.7%. Flapen's verdict: Skip it (33/100).
- **How competitive is the babyliss welleneisen niche?**
- 5 brands and 72 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in babyliss welleneisen?**
- Top complaints mined from reviews: Haltbarkeit, Geruch, Funktionalität insgesamt. The return rate is 5.9% — above our launch gate.
- **When does demand for babyliss welleneisen peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the babyliss welleneisen niche?**
- Listings span €24.55–€49.90; the average listing price is €33.51 (sweet spot $15–$100). The average incumbent carries 3,824 reviews — the moat a new listing must climb.
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