---
title: "Search terms — 212 parfum men - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/212-parfum-men/search-terms"
last_updated: "2026-08-05T18:21:19.458Z"
locale: en
meta:
  description: "Niche score 43/100 · €4K/yr market · 47K searches/yr · €38.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · €4K/yr market · 47K searches/yr · €38.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — 212 parfum men - Flapen"
---

# **212 parfum men**

**Skip it**

A small market ($4K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 33Conversion 3Competition 47Returns 98Price range 87Avg price 95Brand share 19Review moat 44Quality gap 80

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****€38.31**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€6.89–€84.46**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,079.42**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+6.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****€4K**

€4K/yr · 47K searches

## Search terms