---
title: "212 Parfum Men — €4K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/kosmetik/212-parfum-men"
last_updated: "2026-08-09T18:59:19.080Z"
locale: en
meta:
description: "Niche score 43/100 · €4K/yr market · 47K searches/yr · €38.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · €4K/yr market · 47K searches/yr · €38.31 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "212 Parfum Men — €4K/yr Amazon DE Niche (2026) - Flapen"
---
# **212 parfum men**
**Skip it**
A small market ($4K/yr) — this niche doesn't clear our bar today.
Market size 1Growth 33Conversion 3Competition 47Returns 98Price range 87Avg price 95Brand share 19Review moat 44Quality gap 80
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****€38.31**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€6.89–€84.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,079.42**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+6.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€4K**
€4K/yr · 47K searches
According to Flapen's Amazon Germany niche tracking, 212 parfum men is a €4K/yr Amazon Germany market (47K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **212 parfum men market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **€10K–€19K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#911**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **38%**
- **Out of stock**
- **15.7%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**93**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 97%
**Open market**
**5%**
- Carolina Herrera63% - WALDSEELE12% - Rose Paris7% - MD PARFUMS LE MONDE DU PARFUM6% - SEO-FANALLY4% - Ziyonix2% - Open — no brand owns it (4 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +6.1% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/de/kosmetik/212-parfum-men/trend)
## **Top 212 parfum men search terms**
- **fenominal**14K/yr+10.4%0.1% conv. - **fenominal 567**9K/yr+5.4%0.0% conv. - **212 parfum men**12K/yr+9.4%2.4% conv. - **fenominal fragrance**6K/yr-26.6%0.1% conv. - **carolina herrera 212 men**3K/yr+61.1%3.3% conv. - **fenominal 212 parfum herren**945/yr-15.3%0.7% conv. - **212 parfum**823/yr-31.9%0.0% conv. - **fenominal 212**539/yr-19.9%0.0% conv. - **fenomenal 212 parfum herren**182/yr-51.0%0.0% conv. - **fenomenal 212**74/yr-5.6%0.0% conv. [**All search terms **](https://flapen.com/research/de/kosmetik/212-parfum-men/search-terms)
## **Top 212 parfum men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€39520%€79130%€1K40%€2K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Carolina Herrera 212 homme / men Eau de Toilette Vaporisateur / Spray 100 ml 1er Pack (1 x 100 ml)**Carolina Herrera**€61.52**4.4★3,867 rev](https://www.amazon.de/dp/B0009OAHKA) [2**4 Stück Pheromonparfüm Perfume for Women Original Scent Perfume Damen Duftverstärker mit Pheromonparfüm Mini Parfüm Set Roll On Pheromone Parfum Verstärkte Ausstrahlung**WALDSEELE**€10.40**2.7★11 rev](https://www.amazon.de/dp/B0G5KPLGGQ) [3**212 Nyc Men Edt Vapo 100 Ml**Carolina Herrera**€63.19**4.6★843 rev](https://www.amazon.de/dp/B09XBR5VBN) [4**N9 Sultan | Collection Prestige Paris | Eau de Parfum Edition Rose Paris | 50ml**Rose Paris**€27.84**4.2★338 rev](https://www.amazon.de/dp/B08NTVKY2F) [5**MDPARFUMS Eau de Parfum Bonaparte 50 ml Made in Frankreich I Bonaparte Nr. 7 Kollektion Prestige Paris I Parfüm für Herren**MD PARFUMS LE MONDE DU PARFUM**€27.70**4.2★63 rev](https://www.amazon.de/dp/B0B54BZ938)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**4 Stück Pheromonparfüm Perfume for Women Original Scent Perfume Damen Duftverstärker mit Pheromonparfüm Mini Parfüm Set Roll On Pheromone Parfum Verstärkte Ausstrahlung**WALDSEELE**€10.40**11 rev7mo ago](https://www.amazon.de/dp/B0G5KPLGGQ) [**5 Stück Pheromone Perfume Woman Roll-On Pheromone Parfüm Damen Pheromonparfüm Auslaufsicher Mini Perfume Set für Frauen Verstärkter Duft Parfüm mit Pheromonen**WALDSEELE**€12.89**32 rev8mo ago](https://www.amazon.de/dp/B0FY3RB7X6) [**4 Stück 10ml Pheromone parfum woman Elegant Lang anhaltender Charme pheromone perfume Damen 4 blumige und fruchtige Düfte parfüm frauen für Verabredungen Partys Reisen und Business**Ziyonix**€13.56**5 rev11mo ago](https://www.amazon.de/dp/B0FMN3J5VV) [**BellaVita Luxury Honey Oud Eau de Parfum (100 ml) | Patschuli Vanille Bergamotte blumig & würzig | Langanhaltender Unisex-Duft für Damen und Herren | Das perfekte Valentinstagsgeschenk**Bella Vita Luxury**€16.58**15,375 rev1y ago](https://www.amazon.de/dp/B09X5BQ969) [**HERRERA 212 VIP MEN EDT SPRAY 100ML**Carolina Herrera**€60.01**5 rev1y ago](https://www.amazon.de/dp/B0DVZPJ4L7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**4 Stück 10ml Pheromone parfum woman Elegant Lang anhaltender Charme pheromone perfume Damen 4 blumige und fruchtige Düfte parfüm frauen für Verabredungen Partys Reisen und Business**Ziyonix**€13.56**3.0★**▲ 300%**](https://www.amazon.de/dp/B0FMN3J5VV) [**4 Stück Pheromonparfüm Perfume for Women Original Scent Perfume Damen Duftverstärker mit Pheromonparfüm Mini Parfüm Set Roll On Pheromone Parfum Verstärkte Ausstrahlung**WALDSEELE**€10.40**2.7★**▲ 297%**](https://www.amazon.de/dp/B0G5KPLGGQ) [**5 Stück Pheromone Perfume Woman Roll-On Pheromone Parfüm Damen Pheromonparfüm Auslaufsicher Mini Perfume Set für Frauen Verstärkter Duft Parfüm mit Pheromonen**WALDSEELE**€12.89**2.8★**▲ 275%**](https://www.amazon.de/dp/B0FY3RB7X6) [**NIVEA SUN Eau de Toilette Unisex-Parfum mit dem Original Sonnencreme Duft sommerlich erfrischend und im ikonischen Parfüm-Flakon (30 ml)**NIVEA**€13.48**4.6★**▲ 177%**](https://www.amazon.de/dp/B07NBH69PL) [**So? Unique Grande Damen Mini Mist Gift Set Body Mist Fragrance Spray (6x50ml)**So...?**€10.67**4.5★**▲ 159%**](https://www.amazon.de/dp/B0B9NK1ZRX)
**~~View all trending →~~**
## **What buyers say about 212 parfum men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geruch**75%
*“Mega Duft”*
**Preis-Leistungs-Verhältnis**4%
*“Dem Preis entsprechend”*
**Geschenk Zweck**3%
*“Sehr schön zum verschenken”*
**Qualität insgesamt**3%
*“super Produkt”*
**Eignung heißes Wetter**2%
*“Gerade an warmen Tagen finde ich ihn besonders passend, da er eine sommerliche Leichtigkeit vermittelt”*
**beworben Vs Tatsächliches Produkt**2%
*“Genau wie es sein sollte”*
**Haltbarkeit**2%
*“Lang anhaltend”*
**Weiches Gefühl**1%
*“Schmeckhaft”*
**Komfort insgesamt**1%
*“Angenehm, nicht aufdringlich”*
**Benutzerfreundlichkeit**1%
*“Handliches Testset”*
### **What buyers complain about **
**Geruch**45%
*“Es stinkt ekelhaft”*
**Haltbarkeit**12%
*“Hält nicht lange”*
**Auslaufsicher**5%
*“Undicht”*
**Gesamtgröße**4%
*“Das es unter dem Strich nicht passt”*
**Preis-Leistungs-Verhältnis**3%
*“Weggeschmissenes Geld”*
**Gewicht schwer**2%
*“Blumig und schwer”*
**beworben Vs Tatsächliches Produkt**2%
*“Nicht wie erwartet”*
**Qualität insgesamt**2%
*“wirkt billig”*
**Natürliche Inhaltsstoffe**1%
*“unnatürlich”*
**Haftung/Klebrigkeit**1%
*“es ist klebrig”*
### **Top return reasons **
**Geruch**62%
**Auslaufsicher**10%
**beworben Vs Tatsächliches Produkt**5%
**Defekt Material/Teile**4%
**Funktionalität insgesamt**3%
**Preis-Leistungs-Verhältnis**3%
**Gesamtgröße**2%
**Motorleistung**2%
**Qualität insgesamt**2%
**Produktzustand**2%
## **Common questions**
- **Is 212 parfum men profitable to sell on Amazon Germany?**
- The niche generates €4K/yr across 24 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +6.1%. Flapen's verdict: Skip it (43/100).
- **How competitive is the 212 parfum men niche?**
- 10 brands and 93 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in 212 parfum men?**
- Top complaints mined from reviews: Geruch, Haltbarkeit, Auslaufsicher. The return rate is 0.4%.
- **When does demand for 212 parfum men peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the 212 parfum men niche?**
- Listings span €6.89–€84.46; the average listing price is €38.31 (sweet spot $15–$100). The average incumbent carries 2,079 reviews — the moat a new listing must climb.
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