---
title: "Kakerlake — €29K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/haustier/kakerlake"
last_updated: "2026-08-10T03:07:25.992Z"
locale: en
meta:
description: "Niche score 39/100 · €29K/yr market · 73K searches/yr · €15.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · €29K/yr market · 73K searches/yr · €15.50 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Kakerlake — €29K/yr Amazon DE Niche (2026) - Flapen"
---
# **kakerlake**
**Skip it**
A small market ($29K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 8Conversion 32Competition 30Returns 76Price range 79Avg price 76Brand share 23Review moat 66Quality gap 80
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****€5.12–€53.68**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€15.50**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****871.05**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-34.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€29K**
€29K/yr · 73K searches
According to Flapen's Amazon Germany niche tracking, kakerlake is a €29K/yr Amazon Germany market (73K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kakerlake market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€23K–€31K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#366**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **53%**
- **Out of stock**
- **9.9%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**65**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**6%**
- HEX BOTS72% - WUIOWPPIC7% - Ravensburger6% - Ailan4% - TNSLAND3% - ertlutw3% - Open — no brand owns it (4 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -34.1% search growth over the last 90 days.
40K30KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.9×
[**Open Trend **](https://flapen.com/research/de/haustier/kakerlake/trend)
## **Top kakerlake search terms**
- **hex bots**26K/yr-32.0%2.6% conv. - **hexbug nano**12K/yr-24.8%2.1% conv. - **hexbug**14K/yr-38.3%1.1% conv. - **hexbug nano v2**9K/yr-43.3%0.9% conv. - **hexbots**5K/yr-31.3%1.7% conv. - **hexbug nano kakerlake**4K/yr-32.6%3.5% conv. - **hex bug nano kakerlake**3K/yr-42.7%3.2% conv. [**All search terms **](https://flapen.com/research/de/haustier/kakerlake/search-terms)
## **Top kakerlake products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€3K20%€6K30%€9K40%€12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hex Bots - Nano 5er Pack 4 Nano Bots mit Bonus Flash Nano Sensorisches Spielzeug für Kinder und Katzen mit Vibrationstechnologie Insektenspielzeug und Mini-Roboter-Spielzeug für Kinder ab 3 Jahren**HEX BOTS**€18.52**4.6★470 rev](https://www.amazon.de/dp/B0CSGWYQMH) [2**Hex Bots - Wall Crawler Gecko ferngesteuerter Gecko der an Wänden und Decken entlang krabbelt mit leuchtenden LED-Augen mit Fernbedienung realistische Bewegungen für Kinder ab 4 Jahren**HEX BOTS**€18.96**3.9★2,387 rev](https://www.amazon.de/dp/B0CSP8H16R) [3**Hex Bots NanoLand Spielset mit 36 Bauteilen 2 Karussellen 2 Nano Bots und einem superschnellen Nano Flash. Ab 3 Jahren**HEX BOTS**€20.07**4.6★394 rev](https://www.amazon.de/dp/B0CSFL3JP1) [4**WUIOWPPIC 5 Stück Mini Käfer Katzenspielzeug - Elektrisches Interaktives Katzenspielzeug in Käferform für Katzen und Kätzchen zur Beschäftigung**WUIOWPPIC**€9.10**3.8★36 rev](https://www.amazon.de/dp/B0DWSV76MD) [5**Hexbots Scorpion Single Pack**HEX BOTS**€12.66**4.2★55 rev](https://www.amazon.de/dp/B0D7WF7M1C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hex Bots - Skitter Bot Spinne Robotik Spielzeug 6 mechanische Beine leuchtende LED Augen krabbelnde Spinne Zwei Varianten ab 4 Jahren Rot**HEX BOTS**€7.52**0 rev7mo ago](https://www.amazon.de/dp/B0FJMN2FWL) [**HILKKET Gecko Wandflitzer RC Fluoreszierende Eidechse Spielzeug mit Leuchtende Augen und Fernbedienung Interaktiv Roboter Kinder Echse Geschenk für Kinder ab 3 Jahren**HILKKET**€24.07**185 rev9mo ago](https://www.amazon.de/dp/B0FS93XNP9) [**Hex Bots On-The-Go Nano Launcher mit Nano Flash Bot Krabbeltier Spielzeug ab 3 Jahren**HEX BOTS**€9.85**50 rev1y ago](https://www.amazon.de/dp/B0DTBMRGKC) [**Hex Bots Scarab/Rhino autonomes mechanisches Insektenspielzeug für Kinder verstellbare Roboterkäfer Roboterspielzeug für Kinder ab 3 Jahren**HEX BOTS**€9.81**2 rev1y ago](https://www.amazon.de/dp/B0F672RGXM) [**Hex Bots Wandflitzer Gecko Glow-in-the Dark RC-Gecko mit LED-Augen & Glow-in-the-Dark-Beinen das ferngesteuerte Tier klettert an Wänden & Decken inkl. Fernbedienung für Kinder ab 4 Jahren**HEX BOTS**€20.73**385 rev1y ago](https://www.amazon.de/dp/B0F677X53D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hex Bots On-The-Go Nano Launcher mit Nano Flash Bot Krabbeltier Spielzeug ab 3 Jahren**HEX BOTS**€9.85**4.6★**▲ 324%**](https://www.amazon.de/dp/B0DTBMRGKC) [**HILKKET Gecko Wandflitzer RC Fluoreszierende Eidechse Spielzeug mit Leuchtende Augen und Fernbedienung Interaktiv Roboter Kinder Echse Geschenk für Kinder ab 3 Jahren**HILKKET**€24.07**4.2★**▲ 62%**](https://www.amazon.de/dp/B0FS93XNP9) [**Hex Bots - Skitter Bot Spinne Robotik Spielzeug 6 mechanische Beine leuchtende LED Augen krabbelnde Spinne Zwei Varianten ab 4 Jahren Rot**HEX BOTS**€7.52**0.0★**▲ 57%**](https://www.amazon.de/dp/B0FJMN2FWL) [**Hex Bots Wandflitzer Gecko Glow-in-the Dark RC-Gecko mit LED-Augen & Glow-in-the-Dark-Beinen das ferngesteuerte Tier klettert an Wänden & Decken inkl. Fernbedienung für Kinder ab 4 Jahren**HEX BOTS**€20.73**4.2★**▲ 49%**](https://www.amazon.de/dp/B0F677X53D) [**ertlutw 6 Stück Mini Käfer Elektrische Marienkäferspielzeug Maus Katze Hund Käfer Fluchthindernis automatisches Umdrehen Haustier Lustiges Spielspielzeug für Katzen Kätzchen Training**ertlutw**€10.80**3.9★**▲ 33%**](https://www.amazon.de/dp/B0DS8K2LMQ)
**~~View all trending →~~**
## **Common questions**
- **Is kakerlake profitable to sell on Amazon Germany?**
- The niche generates €29K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -34.1%. Flapen's verdict: Skip it (39/100).
- **How competitive is the kakerlake niche?**
- 10 brands and 65 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 91% of demand.
- **When does demand for kakerlake peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 12.9× the quietest.
- **What does it cost to enter the kakerlake niche?**
- Listings span €5.12–€53.68; the average listing price is €15.50 (sweet spot $15–$100). The average incumbent carries 871 reviews — the moat a new listing must climb.
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