---
title: "Search terms — hundefutter soft - Flapen"
canonical_url: "https://flapen.com/research/de/haustier/hundefutter-soft/search-terms"
last_updated: "2026-08-10T01:53:43.769Z"
locale: en
meta:
  description: "Niche score 54/100 · €146K/yr market · 63K searches/yr. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · €146K/yr market · 63K searches/yr. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — hundefutter soft - Flapen"
---

# **hundefutter soft**

**Worth a look**

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 32Growth 22Conversion 83Competition 64Returns 100Price range 82Avg price 95Brand share 8Review moat 66Quality gap 50

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****€26.18**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****€6.66–€57.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****853.41**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****€146K**

€146K/yr · 63K searches

**Growth**

**Bad****-5.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Search terms