---
title: "Sonnenschirm Hawaii — €37K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/garten/sonnenschirm-hawaii"
last_updated: "2026-08-10T11:00:06.724Z"
locale: en
meta:
description: "Niche score 66/100 · €37K/yr market · 60K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 66/100 · €37K/yr market · 60K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sonnenschirm Hawaii — €37K/yr Amazon DE Niche (2026) - Flapen"
---
# **sonnenschirm hawaii**
**Worth a look**
Shows demand growing +444.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 9Growth 100Conversion 17Competition 77Returns 99Price range 83Avg price 94Brand share 43Review moat 84Quality gap 92
**Growth**
**Incredible****+444.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****€46.65**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****326.86**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€16.51–€114.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€37K**
€37K/yr · 60K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon Germany niche tracking, sonnenschirm hawaii is a €37K/yr Amazon Germany market (60K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 66/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sonnenschirm hawaii market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **€35K–€47K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#488**
- **Page quality**
- **0%**
- **Prime**
- **5%**
- **Sponsored**
- **83%**
- **Out of stock**
- **10.6%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **201 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**16 **▲rising
**Sellers**
**36**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**38%**
Top 20: 81%
**Open market**
**15%**
- COSTWAY25% - Kingsleeve21% - GOPLUS17% - Spetebo11% - INDA-Exclusiv6% - Mojawo5% - Open — no brand owns it (10 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +444.1% search growth over the last 90 days.
6K4KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 24.4×
[**Open Trend **](https://flapen.com/research/de/garten/sonnenschirm-hawaii/trend)
## **Top sonnenschirm hawaii search terms**
- **sonnenschirm hawaii**13K/yr+457.2%0.8% conv. - **hawaii sonnenschirm**8K/yr+564.8%0.8% conv. - **sonnenschirm stroh**8K/yr+420.6%1.1% conv. - **hawaii schirm**5K/yr+466.4%1.0% conv. - **sonnenschirm bast**4K/yr+598.4%0.6% conv. - **stroh sonnenschirm**5K/yr+442.8%1.0% conv. - **bast sonnenschirm**5K/yr+510.6%0.9% conv. - **strohschirm**5K/yr+317.8%0.7% conv. - **sonnenschirm hawaii stroh**4K/yr+304.8%1.5% conv. - **bambus sonnenschirm**4K/yr+335.4%0.7% conv. [**All search terms **](https://flapen.com/research/de/garten/sonnenschirm-hawaii/search-terms)
## **Top sonnenschirm hawaii products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€1K6%€2K9%€3K12%€4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Spetebo Hawaii Strandschirm Ø 165cm - knickbar - Sonnenschirm Gartenschirm Balkonschirm**Spetebo**€23.51**3.9★480 rev](https://www.amazon.de/dp/B07BRXFB3K) [2**GOPLUS Sonnenschirm Hawaii Ø 208 cm Sonnenschirm Stroh um 30 knickbar Strandschirm mit PP-Stroh & 8 Rippen Strohschirm zum Sonnenschutz Terrassenschirm klappbar für Strand Balkon & Garten**GOPLUS**€51.69**4.1★109 rev](https://www.amazon.de/dp/B0CZDJKP6J) [3**COSTWAY Sonnenschirm Hawaii Strandschirm Stroh neigbar Gartenschirm höhenverstellbar UV-Schutz Strohschirm Marktschirm Terrassenschirm mit Tragetasche für Garten Strand Outdoor**COSTWAY**€32.11**4.2★48 rev](https://www.amazon.de/dp/B0CZ6WW5BG) [4**Kingsleeve Sonnenschirm Hawaii Ø160cm Neigbar Höhenverstellbar UV Schutz 30+ Groß Rund Balkon Strand Strohschirm Strandschirm Bast Hawaiischirm Blau**Kingsleeve**€22.15**3.9★2,180 rev](https://www.amazon.de/dp/B01BDHILYA) [5**GOPLUS Sonnenschirm Hawaii Ø 155 cm Sonnenschirm Stroh von 140-190 cm Höhenverstellbar Strohschirm um 40 knickbar Hawaii Schirm mit Tragetasche Strandschirm für Strand Balkon & Garten**GOPLUS**€33.86**4.1★109 rev](https://www.amazon.de/dp/B0GN23KKSX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Gardlov Sonnenschirm Hawaii 170 cm Hawaiianischer Gebrochen - Sonnenschirm Höhenverstellbar & Neigbar - Klappbar & inkl. Schutzhülle Ideal für Balkon Terrasse Garten & Strand 25326**Gardlov**€29.35**1 rev1y ago](https://www.amazon.de/dp/B0F83WYNF4) [**COSTWAY Sonnenschirm Hawaii Ø175 cm Strandschirm Stroh 30 knickbar Gartenschirm Strohschirm Marktschirm Terrassenschirm für Garten Balkon Strand Natur**COSTWAY**€35.89**48 rev1y ago](https://www.amazon.de/dp/B0F2YKVQ2M) [**COSTWAY Sonnenschirm Hawaii 300 cm Strohschirm mit LED-Solar-Beleuchtung und Doppeldach Gartenschirm Stroh Strandschirm neigbar Marktschirm Terrassenschirm für Garten Balkon Terrasse**COSTWAY**€114.14**128 rev1y ago](https://www.amazon.de/dp/B0F2S6ZYC5) [**KOMFOTTEU 2 2M Sonnenschirm Hawaii Strandschirm 30 knickbar Balkonschirm Strohschirm mit Sonnenschutz & 8 Rippen Marktschirm für Garten Strand**KOMFOTTEU**€49.94**23 rev1y ago](https://www.amazon.de/dp/B0DWXFZF9L) [**COSTWAY Sonnenschirm Hawaii Strohschirm mit klappbarem Ständer Strandschirm Stroh neigbar Gartenschirm Marktschirm Terrassenschirm mit Tragetasche für Garten Strand Pool**COSTWAY**€52.26**11 rev1y ago](https://www.amazon.de/dp/B0DS26PHLB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GOPLUS Sonnenschirm Hawaii Ø 155 cm Sonnenschirm Stroh von 140-190 cm Höhenverstellbar Strohschirm um 40 knickbar Hawaii Schirm mit Tragetasche Strandschirm für Strand Balkon & Garten**GOPLUS**€33.86**4.1★**▲ 50%**](https://www.amazon.de/dp/B0GN23KKSX) [**GOPLUS Sonnenschirm Hawaii Ø 175 cm Sonnenschirm Stroh um 30 knickbar Strandschirm mit PP-Stroh & 8 Rippen Strohschirm klappbar Terrassenschirm zum Sonnenschutz für Strand Balkon & Garten**GOPLUS**€38.24**4.1★**▲ 45%**](https://www.amazon.de/dp/B0GN33SR2Q) [**COSTWAY Sonnenschirm Hawaii Strohschirm mit klappbarem Ständer Strandschirm Stroh neigbar Gartenschirm Marktschirm Terrassenschirm mit Tragetasche für Garten Strand Pool**COSTWAY**€52.26**4.6★**▲ 43%**](https://www.amazon.de/dp/B0DS26PHLB) [**GOPLUS Sonnenschirm Hawaii Ø 300 cm Strohschirm um 30 knickbar Sonnenschirm Stroh mit LED Solar Beleuchtung Strandschirm mit Doppeldach Terrassenschirm klappbar für Strand Balkon & Garten**GOPLUS**€113.57**5.0★**▲ 41%**](https://www.amazon.de/dp/B0D93SR5KZ) [**GOPLUS Sonnenschirm Hawaii Ø 208 cm Sonnenschirm Stroh um 30 knickbar Strandschirm mit PP-Stroh & 8 Rippen Strohschirm zum Sonnenschutz Terrassenschirm klappbar für Strand Balkon & Garten**GOPLUS**€51.69**4.1★**▲ 38%**](https://www.amazon.de/dp/B0CZDJKP6J)
**~~View all trending →~~**
## **What buyers say about sonnenschirm hawaii**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**21%
*“eine super Qualität”*
**Design insgesamt**14%
*“Sein Design ist ein echter Hingucker”*
**Preis-Leistungs-Verhältnis**13%
*“Funktioniert super preis ok”*
**Stärke**9%
*“Der Schirm ist stabil”*
**beworben Vs Tatsächliches Produkt**7%
*“entspricht absolut der Beschreibung”*
**Sonnenschirm/Windschutzscheibe**6%
*“Super schöner Sonnenschirm”*
**Materialqualität**5%
*“zeugt von gutem Material”*
**Gesamtgröße**5%
*“Hawai Feeling für kleines Geld, passt perfekt”*
**Helligkeit/Glanz/Glühen**4%
*“zuschaltbare LED-Beleuchtung”*
**Griff**3%
*“Super Schirm”*
### **What buyers complain about **
**Qualität insgesamt**34%
*“Qualitative nicht so hochwertig”*
**Farbe**18%
*“Hat jetzt die unterschiedlichsten Schattierungen von weiß bis pink”*
**Haltbarkeit**13%
*“Dieser Schirm hält kein Jahr”*
**Griff**5%
*“die rutschen runter”*
**Gesamtgröße**5%
*“Kleiner Sonnenschirm”*
**Geruch**5%
*“Stinkt und sieht billig aus”*
**beworben Vs Tatsächliches Produkt**3%
*“Nicht wie beschrieben”*
**Materialqualität**3%
*“Absolute Vorstufe von Microplastik”*
**Gewicht schwer**1%
*“Ist wahrscheinlich auch dem hohem Gewicht geschuldet”*
### **Top return reasons **
**Gesamtgröße**22%
**Materialqualität**19%
**Qualität insgesamt**15%
**Farbe**12%
**beworben Vs Tatsächliches Produkt**9%
**Defekt Material/Teile**5%
**Funktionalität insgesamt**3%
**Form/Stil**2%
**Mechanismus probleme**2%
**Einstellbarkeit/Drehbarkeit/lehnend**1%
## **Common questions**
- **Is sonnenschirm hawaii profitable to sell on Amazon Germany?**
- The niche generates €37K/yr across 42 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +444.1%. Flapen's verdict: Worth a look (66/100).
- **How competitive is the sonnenschirm hawaii niche?**
- 16 brands and 36 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in sonnenschirm hawaii?**
- Top complaints mined from reviews: Qualität insgesamt, Farbe, Haltbarkeit. The return rate is 0.2%.
- **When does demand for sonnenschirm hawaii peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 24.4× the quietest.
- **What does it cost to enter the sonnenschirm hawaii niche?**
- Listings span €16.51–€114.14; the average listing price is €46.65 (sweet spot $15–$100). The average incumbent carries 327 reviews — the moat a new listing must climb.
## **Related niches in Garten**
- 78 [**bewässerungskugeln**](https://flapen.com/research/de/garten/bewaesserungskugeln)€454K/yr+161.1%**Worth a look**- 78 [**igelhaus**](https://flapen.com/research/de/garten/igelhaus)€443K/yr+124.4%**Worth a look**- 78 [**schneckenkragen**](https://flapen.com/research/de/garten/schneckenkragen)€242K/yr+388.4%**Worth a look**- 79 [**rasenkante**](https://flapen.com/research/de/garten/rasenkante)€495K/yr+103.9%**Worth a look**- 79 [**elektrische fliegenklatsche**](https://flapen.com/research/de/garten/elektrische-fliegenklatsche)€1.3M/yr+916.0%**Launch it**- 79 [**klapptisch**](https://flapen.com/research/de/garten/klapptisch)€1.5M/yr+93.6%**Launch it**[**All Garten niches **](https://flapen.com/research/de/garten)