---
title: "Coleman Event Shelter — €81K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/garten/coleman-event-shelter"
last_updated: "2026-08-10T08:30:48.061Z"
locale: en
meta:
description: "Niche score 48/100 · €81K/yr market · 91K searches/yr · €117.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €81K/yr market · 91K searches/yr · €117.05 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Coleman Event Shelter — €81K/yr Amazon DE Niche (2026) - Flapen"
---
# **coleman event shelter**
**Skip it**
Weak search conversion (0.8%) — this niche doesn't clear our bar today.
Market size 20Growth 100Conversion 10Competition 38Returns 43Price range 42Avg price 69Brand share 27Review moat 55Quality gap 84
**Growth**
**Incredible****+331.1%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****€117.05**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,311.15**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****€24.64–€202.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****€81K**
€81K/yr · 91K searches
**Conversion**
**Bad****0.8%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, coleman event shelter is a €81K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Skip it — 48/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coleman event shelter market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **€88K–€117K**
- units × avg price
- **Conversion rate**
- **0.8%**
- **Avg BSR**
- **#205**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**46**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**9%**
- Coleman70% - Amazon Basics10% - Skandika3% - Outsunny3% - Swing & Harmonie2% - pro.tec2% - Open — no brand owns it (5 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +331.1% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/de/garten/coleman-event-shelter/trend)
## **Top coleman event shelter search terms**
- **coleman event shelter**22K/yr+460.7%1.2% conv. - **event shelter**15K/yr+420.4%0.5% conv. - **kuppelpavillon**11K/yr+354.4%0.2% conv. - **shelter pavillon**9K/yr>1,000%0.3% conv. - **coleman event shelter xl**7K/yr+508.9%2.8% conv. - **shelter zelt**5K/yr+81.8%0.2% conv. - **aufblasbares pavillon**5K/yr+105.1%0.0% conv. - **coleman pavillon**6K/yr+199.7%0.8% conv. - **coleman shelter**4K/yr+218.2%0.7% conv. - **event pavillon**5K/yr+181.3%0.1% conv. [**All search terms **](https://flapen.com/research/de/garten/coleman-event-shelter/search-terms)
## **Top coleman event shelter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€8K20%€16K30%€24K40%€32K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Coleman Event Shelter XL Pavillon**Coleman**€148.21**4.2★4,990 rev](https://www.amazon.de/dp/B000YEMOM4) [2**Coleman Event Shelter L Pavillon**Coleman**€134.02**4.2★4,990 rev](https://www.amazon.de/dp/B00691GL2A) [3**Amazon Basics Event Gartenpavillon/Strand-Sonnenschutz 3 65 x 3 65 m Hellgrün**Amazon Basics**€101.68**4.2★768 rev](https://www.amazon.de/dp/B081NXY9KN) [4**Coleman Event Shelter Pro XL 4.5 x 4.5m**Coleman**€177.25**4.3★516 rev](https://www.amazon.de/dp/B00TII4CYA) [5**Coleman Event Shelter M Pavillon**Coleman**€125.29**4.2★4,990 rev](https://www.amazon.de/dp/B00R1FJJXQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Aoxun Event Shelter Pavillon mit Seitenwänden Strandzelt Partyzelt Veranstaltungszelt mit Türen und Fenstern Wasserdicht (2000 mm) UPF 50+ 3 5X 3 5X 2 3m Grau**Aoxun**€132.59**7 rev2mo ago](https://www.amazon.de/dp/B0GZVMLR9H) [**Skandika Pavillon Event Shelter Ascot 350 | Outdoor Gartenpavillon 230 cm Stehhöhe Sonnenschutz UPF 50+ wetterfest Regenschutz stabile Stahlstangen Sonnensegel | Partyzelt für Festival Strand**Skandika**€144.55**17 rev2y ago](https://www.amazon.de/dp/B0D87FV7K5) [**East Oak Pop Up Zelt Pavillon 3×3m Wurfzelt Große für 4-6 Personen Gazebo für Camping Garten Terrasse Stoffe Wasserdicht UPF 50+ UV Schutz 360 Belüftung Anti Moskito mit Tragetasche Beige**EAST OAK**€122.67**1,882 rev2y ago](https://www.amazon.de/dp/B0D4YM6FH2) [**Outsunny Event Shelter 3 5 x 3 5m Pavillon mit Haken Tür Wasserabweisend Winterfest Gartenpavillon Partyzelt Sonnenschutz für Camping Garten Festivals Cremeweiß**Outsunny**€55.36**35 rev2y ago](https://www.amazon.de/dp/B0D1488C1B) [**Outsunny Event Shelter 3 5 x 3 5m Pavillon mit Haken Tür Regenschutz mit Stabilen Stahlstangen Gartenpavillon mit UV- Schutz Partyzelt Sonnenschutz für Camping Garten Festivals Blau**Outsunny**€55.13**35 rev2y ago](https://www.amazon.de/dp/B0CXPG2HWR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Aoxun Event Shelter Pavillon mit Seitenwänden Strandzelt Partyzelt Veranstaltungszelt mit Türen und Fenstern Wasserdicht (2000 mm) UPF 50+ 3 5X 3 5X 2 3m Grau**Aoxun**€132.59**3.8★**▲ 128%**](https://www.amazon.de/dp/B0GZVMLR9H) [**pro.tec Kuppelpavillon Grästorp Eventzelt mit LED Partyzelt inkl. Beleuchtung mit Solarmodul Festzelt wasserdicht 3 45 x 3 45 x 2 47 m Grau**pro.tec**€96.18**3.5★**▲ 114%**](https://www.amazon.de/dp/B0B5QS1CCQ) [**Skandika Pavillon Event Shelter Ascot 350 | Outdoor Gartenpavillon 230 cm Stehhöhe Sonnenschutz UPF 50+ wetterfest Regenschutz stabile Stahlstangen Sonnensegel | Partyzelt für Festival Strand**Skandika**€144.55**4.2★**▲ 100%**](https://www.amazon.de/dp/B0D87FV7K5) [**Coleman Event Shelter Pro XL 4.5 x 4.5m**Coleman**€177.25**4.3★**▲ 74%**](https://www.amazon.de/dp/B00TII4CYA) [**UNICAMPER Event Shelter Pavillon Strandzelt UPF 50+ 3 6 x 3 6 m Wasserdicht und Regenfest Kuppel-Sonnenschutz für 810 Personen mit 2 Seitenwänden (Marineblau)**UNICAMPER**€110.95**4.2★**▲ 71%**](https://www.amazon.de/dp/B0BGBDWX6F)
**~~View all trending →~~**
## **What buyers say about coleman event shelter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Montage/Installation**25%
*“Macht was es soll,einfach aufzubauen,robust und eine tolle Höhe”*
**Qualität insgesamt**20%
*“Super Qualität”*
**beworben Vs Tatsächliches Produkt**10%
*“Genau, was wir wollten”*
**Gesamtgröße**7%
*“Passen locker 15 Mann drunter”*
**Design insgesamt**7%
*“Der Pavillion wäre sicher toll aufgebaut”*
**Wasserbeständigkeit**5%
*“Wasserdicht”*
**Anleitung/Benutzerhandbuch/Fehlerbehebung**5%
*“brauchten fast gar nicht in die Bedienungsanleitung gucken.”*
**Benutzerfreundlichkeit**2%
*“Super praktisch fürs Zelten”*
**Höhe**2%
*“Macht was es soll,einfach aufzubauen,robust und eine tolle Höhe”*
**Sonnenschirm/Windschutzscheibe**2%
*“Guter Schattenspender, bei Wind Vorsicht”*
### **What buyers complain about **
**Haltbarkeit**28%
*“Riss in der Plane nach 2 Monaten”*
**Montage/Installation**21%
*“Das Zusammenlegen verlief im ersten Anlauf (wie bei jedem Pup-Up-Zelt) noch etwas holprig.”*
**Qualität insgesamt**10%
*“Qualität stellt sich erst am WE heraus”*
**Preis-Leistungs-Verhältnis**9%
*“Ein teurer Spaß”*
**Gesamtgröße**5%
*“Ok, etwas kurz”*
**Wetterfest**5%
*“Jedoch nicht UV-resistent”*
**Stärke**4%
*“weil er einfach an Stabilität verloren hat.”*
**beworben Vs Tatsächliches Produkt**3%
*“Pavillon hält nicht was versprochen wird”*
**Wartung und Reparatur**2%
*“mangelhafte Verarbeitung”*
**Design insgesamt**2%
*“mangelhafte Verarbeitung und instabil”*
### **Top return reasons **
**Gesamtgröße**31%
**Defekt Material/Teile**15%
**Montage/Installation**14%
**Gewicht schwer**6%
**Qualität insgesamt**6%
**beworben Vs Tatsächliches Produkt**4%
**Montage**3%
**Farbe**3%
**Haltbarkeit**2%
**Add-Ons/Anhänge**2%
## **Common questions**
- **Is coleman event shelter profitable to sell on Amazon Germany?**
- The niche generates €81K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +331.1%. Flapen's verdict: Skip it (48/100).
- **How competitive is the coleman event shelter niche?**
- 11 brands and 46 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in coleman event shelter?**
- Top complaints mined from reviews: Haltbarkeit, Montage/Installation, Qualität insgesamt. The return rate is 3.6%.
- **When does demand for coleman event shelter peak?**
- Demand peaks in Jun–Jul–Aug; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the coleman event shelter niche?**
- Listings span €24.64–€202.69; the average listing price is €117.05 (sweet spot $15–$100). The average incumbent carries 1,311 reviews — the moat a new listing must climb.
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