---
title: "unterhosen damen — €983K/yr Amazon Germany Niche, Score 64/100 - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/unterhosen-damen"
last_updated: "2026-07-20T17:01:41.524Z"
locale: en
meta:
description: "unterhosen damen clears our launch bar: a $983K/yr market growing +4.1% this quarter with returns at 0.1%. Data updated Jul 2026."
"og:description": "unterhosen damen clears our launch bar: a $983K/yr market growing +4.1% this quarter with returns at 0.1%. Data updated Jul 2026."
"og:title": "unterhosen damen — €983K/yr Amazon Germany Niche, Score 64/100 - Flapen"
---
# **unterhosen damen**
**Launch it**
A $983K/yr market growing +4.1% this quarter with returns at 0.1% — clears our launch bar.
Market size 77Growth 30Conversion 13Competition 96Returns 100Price range 48Avg price 61Brand share 90Review moat 25Quality gap 67
**Returns**
**Incredible****0.1%**
return rate — above 6% kills the launch gate
**Competition**
**Incredible****14%**
top-5 click share — an open shelf
**Brand share**
**Great****45%**
top-5 brand share — no brand owns this niche
**Market size**
**Great****€983K**
€983K/yr · 7.2M searches
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****€13.31**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****€7.73–€21.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+4.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****4,711.65**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, unterhosen damen is a €983K/yr Amazon Germany market (7.2M searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Jul. Verdict: Launch it — 64/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **80K–100K**
- avg 500–750/product
- **Revenue / yr**
- **€1.1M–€1.3M**
- units × avg price
- **Launch success**
- **19%**
- 5 of 26 new (360d)
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#49**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **98%**
- **Out of stock**
- **1.3%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **178 days**
## **Competition**
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen.
**Brands**
**34 **▼falling
**Sellers**
**64**
**Top-5 brand share**
**45%**
Top 20: 94%
**Top-5 click share**
**14%**
Top 20: 39%
**Open market**
**49%**
- FINETOO11% - SHARICCA10% - ALL OF ME9% - ALL OF SHE7% - INNERSY7% - Sth Big6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.1% search growth over the last 90 days.
250K150KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/de/fashion/unterhosen-damen/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€10K2%€20K3%€29K4%€39K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 166 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FINETOO 5er Pack Unterhosen Damen Baumwolle Unterwäsche Frauen Brazilian Slip Baumwoll Spitze Underwear Soft Hipster Sexy Panties Atmungsaktiv Pantys Unterhose Mehrpack S-XL M**FINETOO**€9.76**4.3★1,247 rev](https://www.amazon.de/dp/B0FHJVLR18) [2**SHARICCA Hipster Unterwäsche Damen Bequeme Nahtlose Slips Damen Weich Atmungsaktiv Panties Unsichtbare Unterhose Mehrpack (Mehrfarbig01-A M)**SHARICCA**€15.43**4.1★113 rev](https://www.amazon.de/dp/B0FP4P9LRF) [3**YESWEL Unterhosen Damen 5er Pack Baumwolle Hohe Taille Unterwäsche Hipster Stretch Atmungsaktive Panties für Frauen (Schwarz L)**YESWEL**€13.26**4.6★2,428 rev](https://www.amazon.de/dp/B0D414YFJR) [4**ALL OF ME 6er Pack Unterhosen Damen Baumwolle Unterwäsche Frauen Slip Baumwoll Frauen Slips Soft Hipster Sexy Panties Unterhose Women Underwear Weich Unterhose Mehrpack S-XL**ALL OF ME**€9.75**4.5★1,785 rev](https://www.amazon.de/dp/B0CQ7X8VD1) [5**ALL OF ME 6er Pack Baumwolle Unterwäsche Damen Unterhosen Frauen Brazilian Slip Baumwoll Spitze Slips Soft Hipster Sexy Panties Unterhose Women Underwear Weich Unterhose Mehrpack S-XL**ALL OF ME**€9.76**4.3★1,499 rev](https://www.amazon.de/dp/B0D95XPGPJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**DEANGELMON Unterhosen Damen Baumwolle Hipster Unterwäsche Frauen Niedriger Taille Slips Damen Baumwolle Bequem atmungsaktiv Panties 5er Pack (Mehrfarbig-5P01 M)**DEANGELMON**€15.44**11 rev2mo ago](https://www.amazon.de/dp/B0GZJJK98K) [**Ruixue Unterhosen Damen Baumwolle 5er Pack Hohe Taille Unterwäsche Frauen Slips Damen Stretch Panties Bequeme Slips Damen Atmungsaktiv Panties**Ruixue**€14.65**560 rev4mo ago](https://www.amazon.de/dp/B0GSF2MMZH) [**ANSUKOO String Tanga Damen Nahtlos 6er Pack Seamless Slip Mehrpack Frauen Nahtlose UnterwäSche Ohne Naht Sport Unterhosen Unsichtbare Unterhose Invisible Women Thong Underwear Schwarz M**ANSUKOO**€11.96**223 rev4mo ago](https://www.amazon.de/dp/B0FH1D45J6) [**PULIOU Unterhosen Damen 6er Pack Baumwolle Unterwäsche Frauen Stretch Atmungsaktiv Damen Unterwäsche Rot-Dunkle-L**PULIOU**€14.55**2,787 rev5mo ago](https://www.amazon.de/dp/B0GLPBBSMQ) [**Memouniva Unterhosen Damen Nahtlos Seamless Slips Stretch Weiche Unsichtbare Frauen Unterwäsche 6er Pack**Memouniva**€11.09**197 rev5mo ago](https://www.amazon.de/dp/B0GL7VPYPL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SIMIYA Unterhosen Damen Baumwolle 5er Pack Unterwäsche Frauen Mehrpack Hoher Taille Hipster Unterwäsche Damen Atmungsaktiv Panties Weich Damen Slips(5×Schwarz S)**SIMIYA**€9.50**4.6★**▲ 67%**](https://www.amazon.de/dp/B0GF29XTCW) [**PULIOU Unterhosen Damen 6er Pack Baumwolle Unterwäsche Frauen Stretch Atmungsaktiv Damen Unterwäsche Rot-Dunkle-L**PULIOU**€14.55**4.6★**▲ 63%**](https://www.amazon.de/dp/B0GLPBBSMQ) [**Ruixue Unterhosen Damen Baumwolle 5er Pack Hohe Taille Unterwäsche Frauen Slips Damen Stretch Panties Bequeme Slips Damen Atmungsaktiv Panties**Ruixue**€14.65**4.6★**▲ 62%**](https://www.amazon.de/dp/B0GSF2MMZH) [**SIMIYA Unterhosen Damen Baumwolle 5er Pack Unterwäsche Frauen Mehrpack Hoher Taille Hipster Unterwäsche Damen Atmungsaktiv Panties Weich Damen Slips(5×Schwarz L)**SIMIYA**€10.39**4.6★**▲ 61%**](https://www.amazon.de/dp/B0GF27S6H6) [**VOENXE Unterhosen Damen Nahtlos Seamless Slips UnterwäSche Frauen Bikini Unterhose Ohne Naht Unsichtbar Womens Underwear No Show Invisible Hipster Mehrpack Sport Panties Stretch Bequeme 5er Pack Set**VOENXE**€13.10**4.2★**▲ 60%**](https://www.amazon.de/dp/B0FDB8VTX1)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Komfort insgesamt**28%
*“Comfortable”*
**Gesamtgröße**27%
*“Passt”*
**Qualität insgesamt**16%
*“Super Produkt”*
**Materialqualität**4%
*“Super Material”*
**Preis-Leistungs-Verhältnis**4%
*“Super Preis/Leistung”*
**Weiches Gefühl**3%
*“Super soft”*
**beworben Vs Tatsächliches Produkt**2%
*“Sieht auf den Fotos besser aus als es ist”*
**Farbe**1%
*“Qualität super, Farben Top”*
**Geeignet für Maschinenwäsche**1%
*“Auch nach dem Waschen bleiben Form und Qualität stabil”*
**Form/Stil**1%
*“Elegant”*
### **What buyers complain about **
**Gesamtgröße**32%
*“Blöde Passform”*
**Qualität insgesamt**11%
*“Qualität Flop”*
**Materialqualität**5%
*“Material lässt nach”*
**beworben Vs Tatsächliches Produkt**5%
*“Irreführende Bilder”*
**Nähen/Finish/Polieren**4%
*“Billig und sichtbare Naht”*
**Komfort insgesamt**4%
*“absolut unbequem”*
**Haltbarkeit**3%
*“kurzlebig”*
**Farbe**2%
*“Schade, die Farbe stimmt überhaupt nicht”*
**Lücke/Loch**1%
*“Nach 2-3 Wäschen sind es Löcher”*
**Dehnbarkeit/Erweiterbarkeit/Elastizität**1%
*“Spitze nicht aus Stretch”*
### **Top return reasons **
**Gesamtgröße**59%
**Brustpassform**14%
**Breite**7%
**beworben Vs Tatsächliches Produkt**5%
**Farbe**5%
**Lücke/Loch**2%
**Länge**2%
**Qualität insgesamt**2%
**Nähen/Finish/Polieren**2%
**Produktzustand**2%
## **Common questions**
- **Is unterhosen damen profitable to sell on Amazon Germany?**
- The niche generates €983K/yr across 166 tracked products. 5 of 26 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Launch it (64/100).
- **How competitive is the unterhosen damen niche?**
- 34 brands and 64 sellers compete. The top 5 products take 14% of clicks and top 5 brands hold 45% of demand.
- **What do buyers complain about in unterhosen damen?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 0.1%.
- **When does demand for unterhosen damen peak?**
- Demand peaks in Jul; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the unterhosen damen niche?**
- Listings span €7.73–€21.73; the average listing price is €13.31 (sweet spot $15–$100). The average incumbent carries 4,712 reviews — the moat a new listing must climb.
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