---
title: "Unterhemden Damen — €67K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/unterhemden-damen"
last_updated: "2026-08-10T02:53:48.927Z"
locale: en
meta:
description: "Niche score 52/100 · €67K/yr market · 1.2M searches/yr · €16.14 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · €67K/yr market · 1.2M searches/yr · €16.14 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Unterhemden Damen — €67K/yr Amazon DE Niche (2026) - Flapen"
---
# **unterhemden damen**
**Worth a look**
Shows a fragmented shelf (top 5 take 20% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Market size 17Growth 58Conversion 4Competition 95Returns 22Price range 64Avg price 78Brand share 86Review moat 23Quality gap 68
**Competition**
**Great****20%**
top-5 click share — an open shelf
**Brand share**
**Great****49%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****€16.14**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****€6.57–€29.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+32.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****6,981.33**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.9%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****€67K**
€67K/yr · 1.2M searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, unterhemden damen is a €67K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jul–Nov. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **unterhemden damen market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **€129K–€161K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#107**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **93%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**52 **▼falling
**Sellers**
**95**
**Top-5 brand share**
**49%**
Top 20: 84%
**Top-5 click share**
**20%**
Top 20: 43%
**Open market**
**46%**
- Amazon Essentials22% - Comfneat7% - ONLY7% - Yenita6% - Knuffnee6% - BQTQ5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +32.3% search growth over the last 90 days.
100K60KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Nov · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/de/fashion/unterhemden-damen/trend)
## **Top unterhemden damen search terms**
- **unterhemden damen**566K/yr-36.0%0.6% conv. - **sommer damen**53K/yr+283.5%0.1% conv. - **oberteile damen frühling**51K/yr+32.3%0.1% conv. - **damen sommer**43K/yr+350.1%0.0% conv. - **longtops damen lang**63K/yr+36.4%0.4% conv. - **damen unterhemden**119K/yr-39.7%0.6% conv. - **ärmellose bluse**27K/yr+484.4%0.1% conv. - **sommeroberteile damen leicht**19K/yr+616.6%0.1% conv. - **bluse ärmellos damen**21K/yr+489.0%0.1% conv. - **sommermode damen**20K/yr+221.3%0.0% conv. [**All search terms **](https://flapen.com/research/de/fashion/unterhemden-damen/search-terms)
## **Top unterhemden damen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€1K4%€3K6%€4K8%€5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Essentials Damen Slim-Fit Camisole 4er Pack Grau/Taupe Medium**Amazon Essentials**€18.53**4.5★49,844 rev](https://www.amazon.de/dp/B0BG7KSCB5) [2**Amazon Essentials Damen Slim Fit Camisole 4er Pack Black/Charcoal Heather/Light Grey Heather/White XL**Amazon Essentials**€16.99**4.5★49,831 rev](https://www.amazon.de/dp/B07767NKJ1) [3**Comfneat Damen 4-Pack Slim-Fit Tank Tops Weiß L**Comfneat**€22.35**4.5★4,390 rev](https://www.amazon.de/dp/B087ZPK3PT) [4**4 stück Damen Unterhemden mit Spitze 100%Baumwolle Feinripp Gr. 40/42**Yenita**€20.86**4.6★2,249 rev](https://www.amazon.de/dp/B003YFQ5F2) [5**JOVCOVL 3/5er Pack Unterhemd Damen Basic Tank Top mit U Ausschnitt Trägershirt Ärmellos Elastische Cami Slim-Fit Oberteile Einfarbig für Frauen und Mädchen**JOVCOVL**€18.64**4.5★149 rev](https://www.amazon.de/dp/B0G4MJ3X2K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JOVCOVL 3/5er Pack Unterhemd Damen Basic Tank Top mit U Ausschnitt Trägershirt Ärmellos Elastische Cami Slim-Fit Oberteile Einfarbig für Frauen und Mädchen**JOVCOVL**€18.64**149 rev7mo ago](https://www.amazon.de/dp/B0G4MJ3X2K) [**Fisoew Damen Tank Top V-Ausschnitt Blusentop Sommer Basic Tops Ärmellos Bluse Locker Cami Oberteile Schwarz XL**Fisoew**€8.07**98 rev1y ago](https://www.amazon.de/dp/B0DRJPR31X) [**Komfokore 4pcs Tank Tops für Damen ärmelloses Unterhemden Schichtung Tanks Schwarz/Grau/Weiß/Rosa XL**Komfokore**€20.37**279 rev1y ago](https://www.amazon.de/dp/B0DPLQQ22L) [**Knuffnee Damen Stretch Unterhemd Basic Tank Tops Workout Unterhemden Tops 4er Pack Schwarz/Weiß/Grau/Rosa M**Knuffnee**€21.82**301 rev2y ago](https://www.amazon.de/dp/B0CR33CH2B) [**BQTQ 5 Stück Unterhemd Damen Tank Top mit Quadratischem Ausschnitt Elastische Tank Tops Camisole Crop Top Stretch Untershirt Ärmellos Schwarz Weiß Grau Dunkelrot Marineblau M**BQTQ**€19.77**4,727 rev2y ago](https://www.amazon.de/dp/B0CR3S1YXH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Amazon Essentials Damen Strick-Camisole mit V-Ausschnitt und Lagenmuster schmale Passform 4er-Pack Weiß X-Large**Amazon Essentials**€17.63**4.4★**▲ 59%**](https://www.amazon.de/dp/B0BG7M36RV) [**Knuffnee Damen Stretch Unterhemd Basic Tank Tops Workout Unterhemden Tops 4er Pack Schwarz/Weiß/Grau/Rosa M**Knuffnee**€21.82**4.4★**▲ 54%**](https://www.amazon.de/dp/B0CR33CH2B) [**Amazon Essentials Damen Slim-Fit Camisole 4er Pack Grau/Taupe Medium**Amazon Essentials**€18.53**4.5★**▲ 45%**](https://www.amazon.de/dp/B0BG7KSCB5) [**Fisoew Damen Tank Top V-Ausschnitt Blusentop Sommer Basic Tops Ärmellos Bluse Locker Cami Oberteile Schwarz XL**Fisoew**€8.07**3.6★**▲ 43%**](https://www.amazon.de/dp/B0DRJPR31X) [**ONLY 3er Pack Damen Basic Tops Tank Top schwarz lang 15201465 (S Schwarz (Black))**ONLY**€24.84**4.6★**▲ 31%**](https://www.amazon.de/dp/B076KL6LS6)
**~~View all trending →~~**
## **What buyers say about unterhemden damen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**26%
*“Passt”*
**Qualität insgesamt**17%
*“Super Produkt”*
**Komfort insgesamt**14%
*“Super bequem,”*
**Materialqualität**9%
*“Schönes Material”*
**Weiches Gefühl**5%
*“Das Material ist sehr weich”*
**Preis-Leistungs-Verhältnis**3%
*“Gerne wieder, preis- Leistung ist top”*
**Farbe**3%
*“Die Farbe steht ihr unglaublich gut und wirkt frisch, sommerlich und elegant zugleich”*
**beworben Vs Tatsächliches Produkt**2%
*“sieht auch genau so aus wie auf dem Foto - 4 Sterne”*
**Waschechtheit**1%
*“Es ist ein hübsches T-Shirt, was sich auch gut tragen und waschen lässt”*
**Wärme**1%
*“gut für warme Sommertage”*
### **What buyers complain about **
**Gesamtgröße**26%
*“Shirt long”*
**Dicke**12%
*“Die Hose ist aus einem dünnen Material”*
**Qualität insgesamt**6%
*“Qualität mangelhaft”*
**Länge**6%
*“da wären 5-10cm mehr an Länge deutlich besser gewesen”*
**Materialqualität**3%
*“Das Material entspricht nicht der Abbildung”*
**Nähen/Finish/Polieren**2%
*“Nähte lösen sich”*
**Geruch**2%
*“Sitzt gut, riecht erst unangenehm”*
**beworben Vs Tatsächliches Produkt**2%
*“Farbe anders als abgebildet”*
**Transparenz**1%
*“Sehr durchsichtig”*
**Dünn**1%
*“Dünn und leicht, Basic eben”*
### **Top return reasons **
**Gesamtgröße**38%
**Länge**12%
**Materialqualität**11%
**Breite**7%
**Transparenz**7%
**Farbe**4%
**Qualität insgesamt**3%
**Dünn**2%
**Geruch**2%
**Taillenpassform**2%
## **Common questions**
- **Is unterhemden damen profitable to sell on Amazon Germany?**
- The niche generates €67K/yr across 136 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is +32.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the unterhemden damen niche?**
- 52 brands and 95 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 49% of demand.
- **What do buyers complain about in unterhemden damen?**
- Top complaints mined from reviews: Gesamtgröße, Dicke, Qualität insgesamt. The return rate is 5.9% — above our launch gate.
- **When does demand for unterhemden damen peak?**
- Demand peaks in Jul–Nov; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the unterhemden damen niche?**
- Listings span €6.57–€29.83; the average listing price is €16.14 (sweet spot $15–$100). The average incumbent carries 6,981 reviews — the moat a new listing must climb.
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