---
title: "Tunnel — €85K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/tunnel"
last_updated: "2026-08-10T02:31:16.715Z"
locale: en
meta:
description: "Niche score 50/100 · €85K/yr market · 593K searches/yr · €11.13 avg price. Weak search conversion (1.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €85K/yr market · 593K searches/yr · €11.13 avg price. Weak search conversion (1.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Tunnel — €85K/yr Amazon DE Niche (2026) - Flapen"
---
# **tunnel**
**Worth a look**
Shows a fragmented shelf (top 5 take 20% of clicks), but weak search conversion (1.3%) keeps it on the watch list.
Market size 21Growth 18Conversion 16Competition 95Returns 55Price range 39Avg price 43Brand share 61Review moat 85Quality gap 79
**Competition**
**Great****20%**
top-5 click share — an open shelf
**Review moat**
**Great****290.12**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****€11.13**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****€5.32–€21.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****€85K**
€85K/yr · 593K searches
**Growth**
**Bad****-14.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, tunnel is a €85K/yr Amazon Germany market (593K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tunnel market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **€89K–€111K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#81**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **93%**
- **Out of stock**
- **5.1%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**33 **▼falling
**Sellers**
**38**
**Top-5 brand share**
**68%**
Top 20: 95%
**Top-5 click share**
**20%**
Top 20: 46%
**Open market**
**28%**
- Treuheld47% - Decentraland6% - Uwiyo6% - Ayoiow5% - GUSXPPD4% - Hoisy3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.9% search growth over the last 90 days.
15K10KHoliday '24Prime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/de/fashion/tunnel/trend)
## **Top tunnel search terms**
- **tunnel 10mm**111K/yr-14.3%1.1% conv. - **tunnel**80K/yr-14.3%0.4% conv. - **tunnel 8mm**77K/yr-14.0%1.1% conv. - **tunnel 6mm**57K/yr-16.0%1.1% conv. - **tun**37K/yr-12.8%0.0% conv. - **tunnel 14mm**34K/yr-23.4%0.2% conv. - **tunnel 12mm ohr**26K/yr-30.3%0.5% conv. - **tunnel 16mm**26K/yr-17.1%0.4% conv. - **tunnel 20mm**20K/yr-12.7%0.1% conv. - **tunnel 4mm**15K/yr-24.0%0.4% conv. [**All search terms **](https://flapen.com/research/de/fashion/tunnel/search-terms)
## **Top tunnel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€2K4%€3K6%€5K8%€7K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Treuheld 10mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€12.93**4.4★753 rev](https://www.amazon.de/dp/B075JG374J) [2**Treuheld 8mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€11.83**4.4★753 rev](https://www.amazon.de/dp/B01IRA3POC) [3**Uwiyo 20 Stück Silikon Flesh-Tunnel Set 4-20mm Hollow Silikon Tunnel Plugs Ohrdehner Plug Ohr Expander Ohrplugs Flexible Stretching Expander Ohr Piercing Schmuck für Männer Frauen (Schwarz)**Uwiyo**€7.65**4.2★83 rev](https://www.amazon.de/dp/B0DYNQXZ8N) [4**Treuheld 10mm Silikon Flesh Tunnel - Schwarz - dünner Double Flare Ohr Plug - weich soft hautfreundlich antiallergen & nickelfrei**Treuheld**€10.83**3.7★650 rev](https://www.amazon.de/dp/B08XMRK28G) [5**Treuheld 6mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€10.82**4.4★753 rev](https://www.amazon.de/dp/B01IRA3NJE)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Uwiyo 20 Stück Silikon Flesh-Tunnel Extra Weich und Flexibel Silikon Ohr Tunnel Plug Double Flared Ohr Expander Ohrplugs Piercing Schmuck für Männer Frauen 4/5/6/8/10/12/14/16/18/20mm (Schwarz)**Uwiyo**€7.66**38 rev1y ago](https://www.amazon.de/dp/B0F62XRCDX) [**Uwiyo 20 Stück Silikon Flesh-Tunnel Set 4-20mm Hollow Silikon Tunnel Plugs Ohrdehner Plug Ohr Expander Ohrplugs Flexible Stretching Expander Ohr Piercing Schmuck für Männer Frauen (Schwarz)**Uwiyo**€7.65**83 rev1y ago](https://www.amazon.de/dp/B0DYNQXZ8N) [**GUSXPPD 6 Paar Flesh Tunnel aus Silikon 6-20mm Silikon ohr Tunnel Set Soft Plug Expander Ohr Piercing Schmuck für Frauen und Männer (10MM)**GUSXPPD**€6.65**51 rev1y ago](https://www.amazon.de/dp/B0DYP3QMYW) [**APMGONT 4 Paar Ohr Plug Flesh Tunnel Set Stahl Flesh Tunnel Edelstahl Gauges Ohr Tunnels Double Flared Holztunnels Double Flared Ohr Expander Piercing Schmuck für Frauen Männer (6MM)**APMGONT**€8.91**11 rev1y ago](https://www.amazon.de/dp/B0DMP612HT) [**GUSXPPD 6 Paar Edelstahl Ohr Tunnel Set Stahl Flesh Double Flared Plug Herz für Frauen und Männer (8MM)**GUSXPPD**€10.54**23 rev1y ago](https://www.amazon.de/dp/B0DMP7N47J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Treuheld | 10mm Ohr Flesh Tunnel | Chirurgenstahl 316L in Gold | Dünn | Double Flared Ohrtunnel | Dünner Rand | hautfreundlich & antiallergen**Treuheld**€12.69**4.4★**▲ 37%**](https://www.amazon.de/dp/B078WRBGTM) [**Treuheld 8mm Ohr Flesh Tunnel in Silber - Chirurgenstahl 316L - dünn - Double Flared Ohrtunnel - Dünner Rand - hautfreundlich & antiallergen**Treuheld**€11.84**4.5★**▲ 36%**](https://www.amazon.de/dp/B01DMC9WZG) [**Treuheld 6mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€10.82**4.4★**▲ 33%**](https://www.amazon.de/dp/B01IRA3NJE) [**Treuheld 10mm Silikon Flesh Tunnel - Schwarz - dünner Double Flare Ohr Plug - weich soft hautfreundlich antiallergen & nickelfrei**Treuheld**€10.83**3.7★**▲ 33%**](https://www.amazon.de/dp/B08XMRK28G) [**Treuheld 10mm Flesh Tunnel Schwarz - Chirurgenstahl 316L / Edelstahl - Schraubverschluss mit Gewinde - Stahl Ohr Plug zum Schrauben**Treuheld**€12.93**4.4★**▲ 32%**](https://www.amazon.de/dp/B075JG374J)
**~~View all trending →~~**
## **What buyers say about tunnel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**21%
*“Passt”*
**Qualität insgesamt**18%
*“Top Qualität”*
**beworben Vs Tatsächliches Produkt**12%
*“Mass entspricht der Beschreibung”*
**Preis-Leistungs-Verhältnis**10%
*“Super preis”*
**Materialqualität**6%
*“Material perfekt”*
**Komfort insgesamt**6%
*“Sehr hübsch und angenehm zu tragen:)”*
**Einfache Reinigung**3%
*“leicht reinigen lassen.”*
**Dehnbarkeit/Erweiterbarkeit/Elastizität**3%
*“Gute Dehnstäbe”*
**Farbe**3%
*“Farbe ist auch gut”*
**Benutzerfreundlichkeit**3%
*“Einfache Handhabung”*
### **What buyers complain about **
**Qualität insgesamt**24%
*“Etwas billig verarbeitet”*
**Gesamtgröße**16%
*“aber ich finde sie ( bei kleineren Größen schwierig einzusetzen. Würde sie nicht nochmal holen”*
**Haltbarkeit**6%
*“Steine sind direkt vor gebrauch rausgefallen”*
**Komfort insgesamt**6%
*“leider ist er beim liegen etwas unbequem”*
**Knoten-/Fadenqualität**4%
*“Ganz schlechtes Gewinde”*
**Materialqualität**4%
*“Material instabil”*
**Allergien**4%
*“Allergische Reaktion”*
**Metall Authentizität**4%
*“Mir persönlich gefällt das Verhältnis Gold zu Holz nicht bei 10mm”*
**Dünn**4%
*“Viel zu dünn an den Rändern sehr schlecht verarbeitet... für den Preis einfach eine Frechheit”*
**Dicke**3%
*“Die kleinen Größen sind viel zu dick”*
### **Top return reasons **
**Gesamtgröße**63%
**Qualität insgesamt**5%
**beworben Vs Tatsächliches Produkt**5%
**Materialqualität**4%
**Knoten-/Fadenqualität**3%
**Farbe**2%
**Preis-Leistungs-Verhältnis**2%
**Lücke/Loch**2%
**Breite**2%
**Funktionalität insgesamt**1%
## **Common questions**
- **Is tunnel profitable to sell on Amazon Germany?**
- The niche generates €85K/yr across 136 tracked products. 0 of 18 products launched in the last 360 days are still selling. 90-day search growth is -14.9%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the tunnel niche?**
- 33 brands and 38 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in tunnel?**
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Haltbarkeit. The return rate is 2.8%.
- **When does demand for tunnel peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the tunnel niche?**
- Listings span €5.32–€21.29; the average listing price is €11.13 (sweet spot $15–$100). The average incumbent carries 290 reviews — the moat a new listing must climb.
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