---
title: "T Shirt Schwarz — €38K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/t-shirt-schwarz"
last_updated: "2026-08-06T01:44:42.010Z"
locale: en
meta:
description: "Niche score 45/100 · €38K/yr market · 168K searches/yr · €12.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · €38K/yr market · 168K searches/yr · €12.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "T Shirt Schwarz — €38K/yr Amazon DE Niche (2026) - Flapen"
---
# **t shirt schwarz**
**Skip it**
A small market ($38K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 54Conversion 22Competition 58Returns 65Price range 37Avg price 57Brand share 44Review moat 23Quality gap 76
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****€12.79**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+26.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****78%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****€3.82–€21.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****7,458.5**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€38K**
€38K/yr · 168K searches
According to Flapen's Amazon Germany niche tracking, t shirt schwarz is a €38K/yr Amazon Germany market (168K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 45/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **t shirt schwarz market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **€38K–€51K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#290**
- **Page quality**
- **0%**
- **Prime**
- **90%**
- **Sponsored**
- **77%**
- **Out of stock**
- **2.4%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**71**
**Top-5 brand share**
**78%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 87%
**Open market**
**18%**
- FM London30% - Basic Treasure23% - Fruit of the Loom14% - TOM TAILOR7% - Build Your Brand4% - JACK & JONES4% - Open — no brand owns it (10 brands, 18%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +26.5% search growth over the last 90 days.
5K3KSpike '24Holiday '24Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/de/fashion/t-shirt-schwarz/trend)
## **Top t shirt schwarz search terms**
- **schwarzes tshirt herren**34K/yr+30.3%1.9% conv. - **t shirt schwarz**16K/yr+30.7%1.1% conv. - **tshirt schwarz**16K/yr+22.7%0.9% conv. - **t-shirt schwarz**11K/yr+31.6%1.1% conv. - **shirt schwarz**9K/yr+6.4%0.3% conv. - **black tshirt men**9K/yr+45.0%0.8% conv. - **schwarzes tshirt**8K/yr+9.7%0.9% conv. - **schwarze t shirts herren**9K/yr+16.6%2.1% conv. - **black shirt**8K/yr+26.4%0.2% conv. - **shirt schwarz herren**6K/yr+77.7%1.5% conv. [**All search terms **](https://flapen.com/research/de/fashion/t-shirt-schwarz/search-terms)
## **Top t shirt schwarz products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%€2K10%€4K15%€6K20%€8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fm London Herren-t-shirt (3/5er-pack) Herren T-Shirt Schwarz (3er-pack) L**FM London**€15.20**4.4★12,107 rev](https://www.amazon.de/dp/B0C5DB2RLY) [2**Basic Treasure 4-Pack T-Shirt Herren Schwarz 100% Baumwolle XL**Basic Treasure**€18.82**4.5★1,664 rev](https://www.amazon.de/dp/B0D1R74P7Q) [3**Fm London Herren-t-shirt (3/5er-pack) Herren T-Shirt Schwarz (3er-pack) M**FM London**€15.22**4.4★12,107 rev](https://www.amazon.de/dp/B0C5D5N75W) [4**TOM TAILOR Herren Crewneck T-Shirt im Doppelpack 29999 - Black XL**TOM TAILOR**€10.91**4.4★9,610 rev](https://www.amazon.de/dp/B07M7X5KRV) [5**Fruit of the Loom Herren Regular Fit T-Shirt Heavy Cotton Tee Shirt 5 pack Schwarz (Black) XXL**Fruit of the Loom**€17.16**4.3★60,570 rev](https://www.amazon.de/dp/B00UC15EPI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MFAZ Morefaz Ltd Klassisches Herren-T-Shirt aus 100 % Baumwolle 160 g/m Rundhalsausschnitt doppelt genäht Stoff und strapazierfähige Nähte Schwarz Einheitsgröße /3XL**MFAZ Morefaz Ltd**€5.36**5 rev4mo ago](https://www.amazon.de/dp/B0GSS154QY) [**Basic Treasure 3er Pack T-Shirt Herren Kurzarm 3X Schwarz XL**Basic Treasure**€14.25**9 rev5mo ago](https://www.amazon.de/dp/B0GMRVCGY4) [**TACVASEN Herren T Shirt Baumwolle Kurzarm T-Shirts mit Rundhalsausschnitt Sommer Tshirt Basic Regular Fit Leichte Tops Casual Oberteil Schwarz XXL**TACVASEN**€8.95**72 rev6mo ago](https://www.amazon.de/dp/B0GH1MDC8B) [**TACVASEN Herren T Shirt Baumwolle Kurzarm T-Shirts mit Rundhalsausschnitt Sommer Tshirt Basic Regular Fit Leichte Tops Casual Oberteil Schwarz XL**TACVASEN**€8.83**72 rev6mo ago](https://www.amazon.de/dp/B0GH1B2P56) [**Runcati Herren T-Shirt Sommer Kurzarm Männer Rundhals Leicht Funktionsshirt Einfarbig Basic Unterhemd Regular Fit Gym Sport Shirts Schwarz XL**Runcati**€5.92**44 rev6mo ago](https://www.amazon.de/dp/B0GC5NYPKJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Basic Treasure 3er Pack T-Shirt Herren Kurzarm 3X Schwarz XL**Basic Treasure**€14.25**4.6★**▲ 51%**](https://www.amazon.de/dp/B0GMRVCGY4) [**MFAZ Morefaz Ltd Klassisches Herren-T-Shirt aus 100 % Baumwolle 160 g/m Rundhalsausschnitt doppelt genäht Stoff und strapazierfähige Nähte Schwarz Einheitsgröße /3XL**MFAZ Morefaz Ltd**€5.36**5.0★**▲ 50%**](https://www.amazon.de/dp/B0GSS154QY) [**T-Shirts für Herren Schwarz Atmungsaktiv Komfort Unterziehshirt Sommer Rundhals Kühlend Bambus Basic Shirt 4-Wege-Stretch Kurzarm Oberteile(Schwarz L)**Pioneer Camp**€21.35**4.3★**▲ 50%**](https://www.amazon.de/dp/B0BZJ6D8SJ) [**HMIYA Kurzarm Rundhals T-Shirts für Herren Baumwolle Sommer Oberteile Regular Fit Sport Fitness Funktionsshirt Einfarbig Basic Unterhemd Shirts**HMIYA**€15.36**4.5★**▲ 49%**](https://www.amazon.de/dp/B0G33YBYMS) [**TACVASEN Herren T Shirt Baumwolle Kurzarm T-Shirts mit Rundhalsausschnitt Sommer Tshirt Basic Regular Fit Leichte Tops Casual Oberteil Schwarz XXL**TACVASEN**€8.95**4.1★**▲ 47%**](https://www.amazon.de/dp/B0GH1MDC8B)
**~~View all trending →~~**
## **What buyers say about t shirt schwarz**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**29%
*“Passt”*
**Qualität insgesamt**26%
*“Super shirts”*
**Komfort insgesamt**9%
*“Super bequem”*
**Preis-Leistungs-Verhältnis**8%
*“Gute Basic-Shirts zum fairen Preis”*
**Materialqualität**6%
*“sehr angenehm vom Material.”*
**beworben Vs Tatsächliches Produkt**3%
*“Alles wie erwartet ok”*
**Weiches Gefühl**2%
*“sich angenehm auf der Haut.”*
**Eignung heißes Wetter**2%
*“Für den Sommer das beste”*
**Farbe**2%
*“Hochwertige schwarze Basics”*
**Nähen/Finish/Polieren**1%
*“Die Nähte sind sauber verarbeitet”*
### **What buyers complain about **
**Gesamtgröße**19%
*“Fällt klein aus”*
**Qualität insgesamt**15%
*“Qualität war sehr dünn”*
**Dicke**7%
*“dünn”*
**Farbe**6%
*“Verliert Farben und Form”*
**Lücke/Loch**5%
*“T-Shirts hatten teilweise Löcher”*
**Nähen/Finish/Polieren**4%
*“Nähte mangelhaft”*
**Geeignet für Maschinenwäsche**3%
*“Die Shirts dürfen nur bis 30°C gewaschen werden und nicht gebügelt werden”*
**Materialqualität**3%
*“Schlechtes Material misserable Verarbeitung insgesamt von schlechter Qualität würde ich nicht nochmal kaufen”*
**Haltbarkeit**2%
*“bisschen dünn halt”*
**Transparenz**2%
*“Durchsichtig”*
### **Top return reasons **
**Gesamtgröße**56%
**Länge**9%
**Qualität insgesamt**7%
**Breite**6%
**Materialqualität**5%
**Dünn**5%
**Nacken fit**2%
**beworben Vs Tatsächliches Produkt**2%
**Ärmelpassform**1%
**Nähen/Finish/Polieren**1%
## **Common questions**
- **Is t shirt schwarz profitable to sell on Amazon Germany?**
- The niche generates €38K/yr across 30 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is +26.5%. Flapen's verdict: Skip it (45/100).
- **How competitive is the t shirt schwarz niche?**
- 16 brands and 71 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 78% of demand.
- **What do buyers complain about in t shirt schwarz?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Dicke. The return rate is 2.4%.
- **When does demand for t shirt schwarz peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the t shirt schwarz niche?**
- Listings span €3.82–€21.45; the average listing price is €12.79 (sweet spot $15–$100). The average incumbent carries 7,459 reviews — the moat a new listing must climb.
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