---
title: "Trend — sweatjacke damen - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/sweatjacke-damen/trend"
last_updated: "2026-08-10T11:38:18.977Z"
locale: en
meta:
  description: "Niche score 51/100 · €100K/yr market · 2.2M searches/yr · €23.59 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · €100K/yr market · 2.2M searches/yr · €23.59 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — sweatjacke damen - Flapen"
---

# **sweatjacke damen**

**Worth a look**

Shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.2%) keeps it on the watch list.

Market size 25Growth 22Conversion 2Competition 97Returns 5Price range 85Avg price 95Brand share 95Review moat 49Quality gap 78

**Competition**

**Incredible****12%**

top-5 click share — an open shelf

**Brand share**

**Incredible****37%**

top-5 brand share — no brand owns this niche

**Avg price**

**Incredible****€23.59**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.14–€68.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,561.47**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****€100K**

€100K/yr · 2.2M searches

**Growth**

**Bad****-6.6%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****10.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")

## Trend