---
title: "Sweatjacke Damen — €100K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/sweatjacke-damen"
last_updated: "2026-08-11T05:27:32.970Z"
locale: en
meta:
description: "Niche score 51/100 · €100K/yr market · 2.2M searches/yr · €23.59 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · €100K/yr market · 2.2M searches/yr · €23.59 avg price. Weak search conversion (0.2%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sweatjacke Damen — €100K/yr Amazon DE Niche (2026) - Flapen"
---
# **sweatjacke damen**
**Worth a look**
Shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.2%) keeps it on the watch list.
Market size 25Growth 22Conversion 2Competition 97Returns 5Price range 85Avg price 95Brand share 95Review moat 49Quality gap 78
**Competition**
**Incredible****12%**
top-5 click share — an open shelf
**Brand share**
**Incredible****37%**
top-5 brand share — no brand owns this niche
**Avg price**
**Incredible****€23.59**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€7.14–€68.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,561.47**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€100K**
€100K/yr · 2.2M searches
**Growth**
**Bad****-6.6%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****10.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, sweatjacke damen is a €100K/yr Amazon Germany market (2.2M searches/yr). The top 5 brands hold 37% of demand. Demand peaks in Oct. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sweatjacke damen market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **€118K–€142K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#240**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **91%**
- **Out of stock**
- **7.1%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
**Brands**
**68 **▲rising
**Sellers**
**139**
**Top-5 brand share**
**37%**
Top 20: 78%
**Top-5 click share**
**12%**
Top 20: 30%
**Open market**
**60%**
- Amazon Essentials13% - REPUBLIX7% - Jhsnjnr6% - Timuspo5% - Smith & Solo4% - Generisch4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.
80K60KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/de/fashion/sweatjacke-damen/trend)
## **Top sweatjacke damen search terms**
- **sweatjacke damen**961K/yr+18.5%0.1% conv. - **sweatjacke damen mit kapuze**113K/yr-5.3%0.1% conv. - **kapuzenjacke damen**106K/yr+0.2%0.1% conv. - **damen sweatjacke**80K/yr-2.4%0.1% conv. - **sweatshirt jacke damen**90K/yr-18.1%0.1% conv. - **hoodie damen oversize**176K/yr-59.8%0.1% conv. - **hoodie damen reißverschluss**45K/yr+99.0%0.2% conv. - **hoody damen mit kapuze**112K/yr-45.4%0.1% conv. - **hoodie jacke damen**48K/yr-5.9%0.1% conv. - **hoodies für damen**85K/yr-37.8%0.1% conv. [**All search terms **](https://flapen.com/research/de/fashion/sweatjacke-damen/search-terms)
## **Top sweatjacke damen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€1K2%€2K3%€3K4%€4K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**REPUBLIX Damen Sweatjacke Hoodie Sweatshirt Pullover Zipper Jacke RD-023 Mint M**REPUBLIX**€29.13**4.6★261 rev](https://www.amazon.de/dp/B0CPM9H9T9) [2**Amazon Essentials Damen Kapuzenpullover aus French-Terry-Fleece mit durchgehendem Reißverschluss (Erhältlich in Übergröße) Korallenrosa M**Amazon Essentials**€19.17**4.3★12,687 rev](https://www.amazon.de/dp/B09QJHSYH8) [3**Style & Republic Damen Cropped Zip Hoodie aus Baumwollfleece Oversized Fit RIPP-Details gemütlich Hochwertig & stylisch mit Reißverschluss Hell Grau M**Style & Republic**€28.50**4.1★22 rev](https://www.amazon.de/dp/B0FB3N9BBR) [4**Amazon Essentials Damen Kapuzenpullover aus French-Terry-Fleece mit durchgehendem Reißverschluss (Erhältlich in Übergröße) Elfenbein XL**Amazon Essentials**€17.84**4.3★12,687 rev](https://www.amazon.de/dp/B09QJJ62GM) [5**ONLY Damen Onljoyce Ls Noos Bomber Jacke Schwarz M EU**ONLY**€17.86**3.9★1,248 rev](https://www.amazon.de/dp/B01MZCPYC6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**HOUZONIY Hoodie Damen Sweatjacke Kapuzenjacke Oversize Reißverschluss Fleece Sweatshirt Einfarbig Herbst Jacken Y2k Kapuzenpullover**HOUZONIY**€28.64**6 rev11mo ago](https://www.amazon.de/dp/B0FK56K723) [**Jacke Damen Hoodie Sweatjacke Baumwoll Zipper Sweatshirtjacke Damen Pullover Oberteile Kapuzenjacke Lang Sweatshirt Kapuzenpullover Mit Kapuze Langarm Sport Style mit Reißverschluss Oversize**Generisch**€9.43**45 rev11mo ago](https://www.amazon.de/dp/B0FJ88M9ND) [**Jhsnjnr Damen Zipper Hoodie mit Kapuze Sportjacke Leichte Fleecejacke Langarm Sweatshirtjacke Herbst Casual Pullover Dünne Sweatjacke**Jhsnjnr**€25.89**92 rev1y ago](https://www.amazon.de/dp/B0FH56R2ZX) [**Style & Republic Damen Cropped Zip Hoodie aus Baumwollfleece Oversized Fit RIPP-Details gemütlich Hochwertig & stylisch mit Reißverschluss Hell Grau M**Style & Republic**€28.50**22 rev1y ago](https://www.amazon.de/dp/B0FB3N9BBR) [**adidas Damen Essentials Linear Full Zip French Terry Hoodie Sweatshirt Black/White S**adidas**€25.75**400 rev1y ago](https://www.amazon.de/dp/B0CZP5YDJ6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**YUTILA Bomberjacke Damen Blouson Jacke Casual Sweatjacke mit College-Kragen**YUTILA**€27.82**4.2★**▲ 41%**](https://www.amazon.de/dp/B0DGV55H4G) [**Amazon Essentials Damen Kapuzenpullover aus French-Terry-Fleece mit durchgehendem Reißverschluss (Erhältlich in Übergröße) Elfenbein XL**Amazon Essentials**€17.84**4.3★**▲ 40%**](https://www.amazon.de/dp/B09QJJ62GM) [**Clinotest Sweatjacke ohne Kapuze für Herren & Damen 60% Baumwolle 40% Polyester Stehkragen Reißverschluss lange Ärmel.**Clinotest**€18.87**4.3★**▲ 39%**](https://www.amazon.de/dp/B08V1LPMSK) [**HOUZONIY Hoodie Damen Sweatjacke Kapuzenjacke Oversize Reißverschluss Fleece Sweatshirt Einfarbig Herbst Jacken Y2k Kapuzenpullover**HOUZONIY**€28.64**4.1★**▲ 38%**](https://www.amazon.de/dp/B0FK56K723) [**GeGekoko Zip Sweatshirt Damen übergroße Jacket Sweatshirt Einfarbige Loose Langarm Tops Oberteile mit Tasche Navy blau XL**GeGekoko**€27.15**4.0★**▲ 36%**](https://www.amazon.de/dp/B0BX6CH62N)
**~~View all trending →~~**
## **What buyers say about sweatjacke damen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**22%
*“passt super”*
**Komfort insgesamt**18%
*“Super bequem”*
**Qualität insgesamt**12%
*“Super Qualität”*
**Farbe**7%
*“Bestelle mir noch andere Farben”*
**Weiches Gefühl**6%
*“Super weich, sehr schönes Material”*
**Wärme**5%
*“super warm,”*
**Materialqualität**5%
*“Material”*
**Preis-Leistungs-Verhältnis**3%
*“Super Preis-Leistung”*
**beworben Vs Tatsächliches Produkt**3%
*“Die Kapuzenjacke sieht genauso wie auf dem Foto aus”*
**Gewicht leicht**3%
*“Perfekt für die Übergangszeit - leicht, bequem und gut verarbeitet”*
### **What buyers complain about **
**Gesamtgröße**35%
*“Lose fit”*
**Reißverschlussqualität**7%
*“defekter Reissverschluss”*
**Materialqualität**5%
*“Material sehr unangenehm”*
**Qualität insgesamt**4%
*“Keine gute Qualität”*
**Nähen/Finish/Polieren**3%
*“leider ist die Jacke mit schlecht eingenähtem und nicht funktionierendem Reissverschluss eingetroffen”*
**Knötchenbildung/Fusselbildung**2%
*“Nach einem einzigen Waschgang totales Pilling”*
**Taillenpassform**2%
*“aber leider zu eng am Bauch das muss lockerer sitzen deswegen retour”*
**Dünn**2%
*“Material zu dünn”*
**Form/Stil**2%
*“Leider nicht mein Stil”*
**Geeignet für Maschinenwäsche**1%
*“Leider musste ich die Jacke ein paar Mal waschen vor dem Tragen, weil sie extrem gefusselt hat”*
### **Top return reasons **
**Gesamtgröße**45%
**Farbe**7%
**Materialqualität**7%
**Länge**5%
**Breite**5%
**Reißverschlussqualität**5%
**Ärmelpassform**5%
**Qualität insgesamt**3%
**beworben Vs Tatsächliches Produkt**2%
**Dünn**2%
## **Common questions**
- **Is sweatjacke damen profitable to sell on Amazon Germany?**
- The niche generates €100K/yr across 227 tracked products. 0 of 48 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the sweatjacke damen niche?**
- 68 brands and 139 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 37% of demand.
- **What do buyers complain about in sweatjacke damen?**
- Top complaints mined from reviews: Gesamtgröße, Reißverschlussqualität, Materialqualität. The return rate is 10.7% — above our launch gate.
- **When does demand for sweatjacke damen peak?**
- Demand peaks in Oct; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the sweatjacke damen niche?**
- Listings span €7.14–€68.43; the average listing price is €23.59 (sweet spot $15–$100). The average incumbent carries 1,561 reviews — the moat a new listing must climb.
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