---
title: "Sportbekleidung — €67K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/sportbekleidung"
last_updated: "2026-08-10T02:56:31.944Z"
locale: en
meta:
description: "Niche score 48/100 · €67K/yr market · 2.2M searches/yr · €16.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €67K/yr market · 2.2M searches/yr · €16.60 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Sportbekleidung — €67K/yr Amazon DE Niche (2026) - Flapen"
---
# **sportbekleidung**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 17Growth 15Conversion 2Competition 96Returns 40Price range 73Avg price 79Brand share 97Review moat 23Quality gap 58
**Brand share**
**Incredible****24%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****18%**
top-5 click share — an open shelf
**Avg price**
**Great****€16.60**
avg listing price — sweet spot $15–$100
**Price range**
**Good****€5.83–€40.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****7,203.13**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****€67K**
€67K/yr · 2.2M searches
**Growth**
**Bad****-19.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Germany niche tracking, sportbekleidung is a €67K/yr Amazon Germany market (2.2M searches/yr). The top 5 brands hold 24% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 48/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sportbekleidung market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **€83K–€100K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#86**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **89%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.
**Brands**
**83 **▼falling
**Sellers**
**424**
**Top-5 brand share**
**24%**
Top 20: 61%
**Top-5 click share**
**18%**
Top 20: 38%
**Open market**
**73%**
- JAKO7% - JACK & JONES5% - adidas5% - Cimic4% - JOYSPELS4% - Under Armour3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -19.4% search growth over the last 90 days.
100K60KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/de/fashion/sportbekleidung/trend)
## **Top sportbekleidung search terms**
- **sportbekleidung**869K/yr-32.4%0.1% conv. - **activewear für herren**375K/yr+3.3%0.1% conv. - **sportkleidung frauen**129K/yr-9.3%0.3% conv. - **sportbekleidung für damen**166K/yr-35.0%0.1% conv. - **sportbekleidung für herren**106K/yr-19.4%0.1% conv. - **fitness-bekleidung**80K/yr+1.8%0.1% conv. - **sport damen**74K/yr-8.8%0.1% conv. - **sports & outdoor clothing**63K/yr+14.0%0.1% conv. - **activewear fr herren**42K/yr-29.1%0.1% conv. - **sport kleidung frauen**49K/yr-1.7%0.1% conv. [**All search terms **](https://flapen.com/research/de/fashion/sportbekleidung/search-terms)
## **Top sportbekleidung products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€1K4%€3K6%€4K8%€5K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**JACK & JONES Herren Jachuey Trunks 7 Pack Boxershorts Schwarz M EU**JACK & JONES**€24.16**4.4★16,194 rev](https://www.amazon.de/dp/B07T6TK29K) [2**CIMIC 5er Pack Sport Tshirts Herren Funktionsshirt Sportshirt Herren Kurzarm T Shirt Atmungsaktive Trainingsshirt Männer Fitness Gym Laufshirt Wandershirt Men Set 510 Black Grey Green Navy Blue L**Cimic**€23.68**4.4★5,744 rev](https://www.amazon.de/dp/B09VK5K8RR) [3**JAKO Herren Sporthose Manchester 2.0 Schwarz L**JAKO**€8.88**4.5★7,708 rev](https://www.amazon.de/dp/B07HRMHMWR) [4**YouShow 10 Paar Sneaker Socken Herren Damen Kurz Sportsocken Atmungsaktive Baumwolle Laufsocken Weiß 39-42**YouShow**€10.50**4.6★6,923 rev](https://www.amazon.de/dp/B0CP5DT792) [5**Leafigure 2er Pack Sport Leggings Damen High Waist Sporthose Damen Mit Taschen Gym Leggings Blickdicht für Sport Yoga Schwarze LXL**Leafigure**€9.64**4.4★8,277 rev](https://www.amazon.de/dp/B0D6B1PGNH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ekouaer Bikini Damen Set Bauchweg Neckholder Zweiteiliger Badeanzug Swimsuit Schwarz L**Ekouaer**€29.29**329 rev6mo ago](https://www.amazon.de/dp/B0FXWJTN5K) [**adidas Unisex Cushioned Crew Socks 6 Pair Pack white/white/black 42-45**adidas**€15.08**1,148 rev7mo ago](https://www.amazon.de/dp/B0F5B9SC2D) [**Beuwltpa Trainingsanzug Herren 2 Teiler Sommer Jogginganzug Schnelltrocknend Funktionsshirt Atmungsaktiv Sportanzug Farbver Sport Tshirt&Kurze Hosen Set Bequeme Männer Tracksuit für Lauf Gym**Beuwltpa**€16.56**175 rev10mo ago](https://www.amazon.de/dp/B0FN3VLY2D) [**YEOREO Damen Sport Leggings Invisible Scrunch Butt Gym Leggings Hoch Taille Yoga Legging Booty Workout Leggings Booty Lifting Po Push Up Gym Sporthose Schwarz M**YEOREO**€12.47**754 rev1y ago](https://www.amazon.de/dp/B0F24H2CF8) [**Dawnrole Damen Sport Tank Top Ärmelloses Leichte Fitness Top Yoga Oberteile**Dawnrole**€9.32**1,512 rev1y ago](https://www.amazon.de/dp/B0DBZ8VFBZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ekouaer Bikini Damen Set Bauchweg Neckholder Zweiteiliger Badeanzug Swimsuit Schwarz L**Ekouaer**€29.29**4.0★**▲ 43%**](https://www.amazon.de/dp/B0FXWJTN5K) [**PUMA 3 Paar Unisex Herren Damen Sportsocken Kurzsocken Sneaker Socken Farbe:Navy Größe:35-38 Artikel:-321 navy**PUMA**€6.44**4.5★**▲ 43%**](https://www.amazon.de/dp/B0D8VT816S) [**JAKO Herren Sporthose Manchester 2.0 Schwarz L**JAKO**€8.88**4.5★**▲ 41%**](https://www.amazon.de/dp/B07HRMHMWR) [**Snocks Herren & Damen Sneaker Socken (6x Paar) Lange Haltbarkeit Dank Bester Qualität 6x Weiß 39 - 42**Snocks**€19.91**4.4★**▲ 40%**](https://www.amazon.de/dp/B01N1YV86J) [**FALARY Sneaker Socken Herren Damen 12 Paar Kurze Halbsocken Baumwolle-Schwarz-43-46**FALARY**€12.59**4.5★**▲ 39%**](https://www.amazon.de/dp/B07SQTZRVL)
**~~View all trending →~~**
## **What buyers say about sportbekleidung**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**25%
*“Passt”*
**Komfort insgesamt**22%
*“Super bequeme Hose”*
**Qualität insgesamt**16%
*“Super Ware”*
**Preis-Leistungs-Verhältnis**8%
*“Preis/Leistung -> super”*
**Materialqualität**4%
*“Material okay ABER”*
**Weiches Gefühl**3%
*“softes Material”*
**Übung/Sporteignung**3%
*“Super Sport Leggins”*
**beworben Vs Tatsächliches Produkt**2%
*“Ist wie im Photo”*
**Taschen/Abteilungen**1%
*“Sehr angenehm und mit den seitlichen Taschen super für Handy und Schlüssel”*
**Transparenz**1%
*“blickdichtes Material”*
### **What buyers complain about **
**Gesamtgröße**18%
*“Diese Shorts ist mit einer Innenhose ausgestattet, die eng anliegt”*
**Qualität insgesamt**13%
*“Müll”*
**Materialqualität**4%
*“Billiges Material”*
**Lücke/Loch**4%
*“Löcher beim ersten Tragen”*
**Geruch**4%
*“Stinken furchtbar”*
**Dicke**3%
*“Dünner Stoff”*
**Haltbarkeit**3%
*“Löst sich langsam auf”*
**Transparenz**3%
*“Ganz blickdicht ist sie allerdings nicht”*
**Nähen/Finish/Polieren**3%
*“2 von 7 beschädigte nähte nicht tragbar”*
**Dünn**2%
*“Material dünner”*
### **Top return reasons **
**Gesamtgröße**39%
**Materialqualität**11%
**Transparenz**7%
**Dünn**6%
**Länge**5%
**Qualität insgesamt**4%
**Breite**3%
**Lücke/Loch**3%
**Farbe**3%
**Nähen/Finish/Polieren**2%
## **Common questions**
- **Is sportbekleidung profitable to sell on Amazon Germany?**
- The niche generates €67K/yr across 176 tracked products. 11 of 30 products launched in the last 360 days are still selling. 90-day search growth is -19.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the sportbekleidung niche?**
- 83 brands and 424 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 24% of demand.
- **What do buyers complain about in sportbekleidung?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 3.8%.
- **When does demand for sportbekleidung peak?**
- Demand peaks in Jan–Nov; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the sportbekleidung niche?**
- Listings span €5.83–€40.19; the average listing price is €16.60 (sweet spot $15–$100). The average incumbent carries 7,203 reviews — the moat a new listing must climb.
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