---
title: "Sommermütze Herren — €19K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/sommermuetze-herren"
last_updated: "2026-08-10T19:13:21.675Z"
locale: en
meta:
description: "Niche score 57/100 · €19K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · €19K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sommermütze Herren — €19K/yr Amazon DE Niche (2026) - Flapen"
---
# **sommermütze herren**
**Worth a look**
Shows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 5Growth 95Conversion 9Competition 92Returns 30Price range 69Avg price 58Brand share 96Review moat 43Quality gap 58
**Brand share**
**Incredible****33%**
top-5 brand share — no brand owns this niche
**Growth**
**Incredible****+120.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****23%**
top-5 click share — an open shelf
**Price range**
**Good****€5.96–€35.01**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****€12.91**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,201.98**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****4.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€19K**
€19K/yr · 209K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon Germany niche tracking, sommermütze herren is a €19K/yr Amazon Germany market (209K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 57/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sommermütze herren market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **€26K–€32K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#127**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **93%**
- **Out of stock**
- **1.6%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.
**Brands**
**49 **▼falling
**Sellers**
**105**
**Top-5 brand share**
**33%**
Top 20: 78%
**Top-5 click share**
**23%**
Top 20: 51%
**Open market**
**62%**
- Enter the Complex9% - TOP-EX7% - CHARM6% - KeepSa6% - Columbia5% - EINSKEY5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +120.3% search growth over the last 90 days.
13K8KPrime Day '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/de/fashion/sommermuetze-herren/trend)
## **Top sommermütze herren search terms**
- **sommermütze herren**38K/yr+95.0%0.8% conv. - **kopfbedeckung herren sommer**29K/yr+847.0%0.8% conv. - **mütze herren sommer**26K/yr+208.6%0.9% conv. - **kopfbedeckung herren**48K/yr+13.2%0.5% conv. - **sommer mütze herren**12K/yr+130.5%0.6% conv. - **herren mütze sommer**11K/yr+240.0%0.3% conv. - **sommer kopfbedeckung herren**7K/yr+261.3%0.4% conv. - **mütze sommer**6K/yr+142.8%0.4% conv. - **beanie herren sommer**6K/yr+58.3%1.4% conv. - **sommer mütze**5K/yr+94.2%0.5% conv. [**All search terms **](https://flapen.com/research/de/fashion/sommermuetze-herren/search-terms)
## **Top sommermütze herren products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€3884%€7756%€1K8%€2K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Enter the Complex Leichte Beanie Mütze Herren und Damen Übergangsmütze Sommer Beanie Dünne Kopfbedeckung Baumwolle (Jersey) L/XL Schwarz**Enter the Complex**€12.34**4.5★6,167 rev](https://www.amazon.de/dp/B01N0OM6X9) [2**CHARM Leinen Sommer Beanie Slouchd Kühlung Strick Hut Unisex Männer Frauen Beige**CHARM**€18.91**3.9★1,570 rev](https://www.amazon.de/dp/B07BT5N6TG) [3**Columbia Tech Shade II Hut Unisex-Sonnenhut mit breiter Krempe**Columbia**€13.03**4.4★1,306 rev](https://www.amazon.de/dp/B0D4F9QWHR) [4**EINSKEY Fahrradmütze Unter Helm Leichte Dünne Baumwollmütze für Herren und Damen Perfekt als Schlafmütze Laufmütze Skull Cap oder Chemo Kopfbedeckung - 2er Pack**EINSKEY**€8.31**4.4★4,022 rev](https://www.amazon.de/dp/B07PJG7BFC) [5**YANIKY Sports Bandana Cap UV Schutz Atmungsaktive Kopftuch Herren Damen Schnelltrocknend Durag Unter Helm Für Sommer Outdoor Sportarten Laufen**YANIKY**€8.56**4.6★416 rev](https://www.amazon.de/dp/B0F37DCG2K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WTACTFUL 3 Stück - Laufmütze Herren und Damen Sportmütze Fahrrad Mütze Skull Cap Atmungsaktiv für Laufen Radfahren Klettern Jogging Fitness Outdoor Schwarz+Grau+Weiß**WTACTFUL**€12.29**386 rev7mo ago](https://www.amazon.de/dp/B0FVLL6QWQ) [**TOP-EX 100% Leinen Schiebermütze Herren Baskenmütze Mütze UPF 50 Sonnenschutz Sonnenhut Sommer Schirmmuetze Newsboy Cap 95557_Beige XL Big**TOP-EX**€20.12**189 rev1y ago](https://www.amazon.de/dp/B0FF4JV9XG) [**YANIKY Sports Bandana Cap UV Schutz Atmungsaktive Kopftuch Herren Damen Schnelltrocknend Durag Unter Helm Für Sommer Outdoor Sportarten Laufen**YANIKY**€8.56**416 rev1y ago](https://www.amazon.de/dp/B0F37DCG2K) [**Enwokran Docker Cap Verstellbar Seemannsmütze UV-Schutz Dockermütze Sommer Hafenmütze Fischermütze Unisex Masche Brimless Rolled Cuff Harbour Beanie Mütze (Schwarz)**Enwokran**€10.20**126 rev1y ago](https://www.amazon.de/dp/B0DRW191WC) [**Columbia Tech Shade II Hut Unisex-Sonnenhut mit breiter Krempe**Columbia**€13.03**1,306 rev2y ago](https://www.amazon.de/dp/B0D4F9QWHR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WTACTFUL 3 Stück - Laufmütze Herren und Damen Sportmütze Fahrrad Mütze Skull Cap Atmungsaktiv für Laufen Radfahren Klettern Jogging Fitness Outdoor Schwarz+Grau+Weiß**WTACTFUL**€12.29**4.3★**▲ 36%**](https://www.amazon.de/dp/B0FVLL6QWQ) [**TOP-EX 100% Leinen Schiebermütze Herren Baskenmütze Mütze UPF 50 Sonnenschutz Sonnenhut Sommer Schirmmuetze Newsboy Cap 95557_Beige XL Big**TOP-EX**€20.12**4.3★**▲ 35%**](https://www.amazon.de/dp/B0FF4JV9XG) [**KeepSa Herren Rein Hanf Flatcap Gatsby Ivy Irish Hat Newsboy Schirmmütze**KeepSa**€12.29**4.4★**▲ 28%**](https://www.amazon.de/dp/B08SLSCTPC) [**French Fitness Revolution - Schweißabweisende Atmungsaktive Laufmütze Helmfutter - Optimale Feuchtigkeitsableitung - Ideal zum Tragen unter einem Helm**French Fitness Revolution**€10.01**4.2★**▲ 23%**](https://www.amazon.de/dp/B075N4BJ13) [**YANIKY Sports Bandana Cap UV Schutz Atmungsaktive Kopftuch Herren Damen Schnelltrocknend Durag Unter Helm Für Sommer Outdoor Sportarten Laufen**YANIKY**€8.56**4.6★**▲ 23%**](https://www.amazon.de/dp/B0F37DCG2K)
**~~View all trending →~~**
## **What buyers say about sommermütze herren**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**26%
*“passt”*
**Qualität insgesamt**17%
*“Top Product”*
**Komfort insgesamt**9%
*“bequem”*
**Preis-Leistungs-Verhältnis**6%
*“Geld wert”*
**beworben Vs Tatsächliches Produkt**5%
*“Ident mit der Produktbeschreibung”*
**Materialqualität**5%
*“Material”*
**Gewicht leicht**4%
*“Leicht und luftig”*
**Wärme**3%
*“Warm”*
**Farbe**3%
*“der Farbton bleibt bisher bestehen.”*
**Eignung heißes Wetter**2%
*“vor der Sonne, sieht stylisch aus, leicht verstellbar, Material luftdurchlässig, gut verarbeitet, Kaufempfehlung”*
### **What buyers complain about **
**Gesamtgröße**32%
*“nichts passt”*
**Qualität insgesamt**6%
*“Müll”*
**Materialqualität**6%
*“Sehr schlechtes Material”*
**Farbe**5%
*“Farbe bleicht aus”*
**beworben Vs Tatsächliches Produkt**4%
*“Abweichend zu den Fotos”*
**Dicke**4%
*“Das Material ist dünn”*
**Preis-Leistungs-Verhältnis**4%
*“Geld nicht wert”*
**Form/Stil**3%
*“Form und Farbe haben nicht gestimmt”*
**Geeignet für Maschinenwäsche**2%
*“Nach dem Waschen sind kleine sehr Spitze Zacken aus dem Stoff hervor getreten die mich verletzt haben”*
**Wetterfest**2%
*“definitiv nicht für den Winter”*
### **Top return reasons **
**Gesamtgröße**66%
**Farbe**5%
**Materialqualität**4%
**Breite**4%
**Qualität insgesamt**3%
**Form/Stil**3%
**beworben Vs Tatsächliches Produkt**2%
**Nacken fit**2%
**Dünn**1%
**Nähen/Finish/Polieren**1%
## **Common questions**
- **Is sommermütze herren profitable to sell on Amazon Germany?**
- The niche generates €19K/yr across 88 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +120.3%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the sommermütze herren niche?**
- 49 brands and 105 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 33% of demand.
- **What do buyers complain about in sommermütze herren?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 4.6%.
- **When does demand for sommermütze herren peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the sommermütze herren niche?**
- Listings span €5.96–€35.01; the average listing price is €12.91 (sweet spot $15–$100). The average incumbent carries 2,202 reviews — the moat a new listing must climb.
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