---
title: "Smoking Herren — €79K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/smoking-herren"
last_updated: "2026-08-06T00:33:35.291Z"
locale: en
meta:
description: "Niche score 48/100 · €79K/yr market · 292K searches/yr · €77.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · €79K/yr market · 292K searches/yr · €77.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Smoking Herren — €79K/yr Amazon DE Niche (2026) - Flapen"
---
# **smoking herren**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 20Growth 21Conversion 4Competition 97Returns 11Price range 37Avg price 83Brand share 69Review moat 70Quality gap 96
**Competition**
**Incredible****13%**
top-5 click share — an open shelf
**Quality gap**
**Incredible****3.9★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****€77.45**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****699.43**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****€5.47–€234.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-8.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€79K**
€79K/yr · 292K searches
**Returns**
**Bad****8.9%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=de&signal=quality_gap "Avg rating < 4.0") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, smoking herren is a €79K/yr Amazon Germany market (292K searches/yr). The top 5 brands hold 64% of demand. Verdict: Skip it — 48/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **smoking herren market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€116K–€155K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#53**
- **Page quality**
- **0%**
- **Prime**
- **79%**
- **Sponsored**
- **78%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.
**Brands**
**36 **▲rising
**Sellers**
**89**
**Top-5 brand share**
**64%**
Top 20: 96%
**Top-5 click share**
**13%**
Top 20: 31%
**Open market**
**31%**
- JACK & JONES21% - KUDORO14% - Allthemen11% - Hirschthal10% - QUELDRA7% - KUDMOL6%
## **Top smoking herren search terms**
- **smoking herren**46K/yr-41.5%0.2% conv. - **anzug herren schwarz**29K/yr-24.0%0.4% conv. - **smoking**25K/yr+8.6%0.1% conv. - **schwarzer anzug herren**24K/yr-18.3%0.6% conv. - **jack and jones anzug herren**16K/yr+24.7%0.4% conv. - **anzug herren grün**12K/yr+37.4%0.4% conv. - **anzug herren beige**11K/yr+99.9%0.3% conv. - **anzug schwarz herren**14K/yr-25.5%0.8% conv. - **anzug herren blau**10K/yr+18.1%0.3% conv. - **hochzeit anzug für männer**7K/yr-12.9%0.0% conv. [**All search terms **](https://flapen.com/research/de/fashion/smoking-herren/search-terms)
## **Top smoking herren products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€7922%€2K3%€2K4%€3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Allthemen Anzug Herren Anzüge Slim Fit 2 Teilig Business Herrenanzug Sakko Hose Schwarz L**Allthemen**€68.29**3.8★1,896 rev](https://www.amazon.de/dp/B0786B5Y4N) [2**JACK & JONES Herren Jprfranco Suit Noos Business Anzug Hosen Set Medieval Blue 50 EU**JACK & JONES**€68.43**4.2★797 rev](https://www.amazon.de/dp/B085SQWGQW) [3**JACK & JONES Herren Jprfranco Suit Noos Business Anzug Hosen Set Schwarz 52 EU**JACK & JONES**€64.61**3.9★720 rev](https://www.amazon.de/dp/B085SQYSP1) [4**JACK & JONES Herren Jprfranco Suit Noos Business Anzug Hosen Set Schwarz 50 EU**JACK & JONES**€66.06**3.9★720 rev](https://www.amazon.de/dp/B085SQR1L2) [5**QUELDRA Anzug Herren Slim Fit 2 Teilig Moderner Smoking mit Schalkragen Eleganter Herrenanzug für Hochzeit Business Party Einknopf-Sakko und Anzughose Set Schwarz M**QUELDRA**€67.76**4.0★22 rev](https://www.amazon.de/dp/B0GKMWT2QT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**QUELDRA Anzug Herren Slim Fit 2 Teilig Moderner Smoking mit Schalkragen Eleganter Herrenanzug für Hochzeit Business Party Einknopf-Sakko und Anzughose Set Schwarz M**QUELDRA**€67.76**22 rev3mo ago](https://www.amazon.de/dp/B0GKMWT2QT) [**QUELDRA Herren Anzüge Slim Fit 2 Teilig EIN Knopf Anzug für Hochzeit Business Herrenanzug Sakko Hose**QUELDRA**€73.99**44 rev5mo ago](https://www.amazon.de/dp/B0GL24QLQ1) [**Steffen Klein Herren Premium Smoking Slim-Fit Anzug Set 5-teilig mit Weste Fliege und Einstecktuch - Hochzeitsanzug**Steffen Klein**€234.88**1 rev1y ago](https://www.amazon.de/dp/B0F63TMRVG) [**Autsel Anzug Herren Slim Fit Anzüge 2 Teilig Business Herrenanzug Hochzeit Sakko Hose Schwarz XXL**Autsel**€60.51**143 rev1y ago](https://www.amazon.de/dp/B0DSF7M72P) [**KUDORO Herren Anzüge 3-teilig Slim Fit Einreihig Zwei Knöpfe für Hochzeit Business Herren 3-Stücke Formell Sakko Weste Hose mit Krawatte(Schwarz XS)**KUDORO**€71.58**130 rev1y ago](https://www.amazon.de/dp/B0DJR2VMZZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**QUELDRA Anzug Herren Slim Fit 2 Teilig Moderner Smoking mit Schalkragen Eleganter Herrenanzug für Hochzeit Business Party Einknopf-Sakko und Anzughose Set Schwarz M**QUELDRA**€67.76**4.0★**▲ 46%**](https://www.amazon.de/dp/B0GKMWT2QT) [**QUELDRA Herren Anzüge Slim Fit 2 Teilig EIN Knopf Anzug für Hochzeit Business Herrenanzug Sakko Hose**QUELDRA**€73.99**4.2★**▲ 45%**](https://www.amazon.de/dp/B0GL24QLQ1) [**JACK & JONES JPRFRANCO Suit NOOS**JACK & JONES**€69.68**3.9★**▲ 45%**](https://www.amazon.de/dp/B0BS4PG6DR) [**KUDORO Herren Anzüge 3-teilig Slim Fit Eine Knöpfe für Hochzeit Business Herrenanzug Sakko Weste Hose(Schwarz XS)**KUDORO**€66.89**3.7★**▲ 42%**](https://www.amazon.de/dp/B09C1C81BR) [**Hirschthal Business Anzugsakko Herren 2-Knopf Sakko Regular Fit - mit Kleidersack - Sakko Schwarzblau 27**Hirschthal**€86.76**4.0★**▲ 41%**](https://www.amazon.de/dp/B0C7N73BM6)
**~~View all trending →~~**
## **What buyers say about smoking herren**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**26%
*“Passt”*
**Qualität insgesamt**25%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**13%
*“Preis Leistung ok”*
**Komfort insgesamt**7%
*“Bequem”*
**beworben Vs Tatsächliches Produkt**5%
*“Wie bestellt”*
**Form/Stil**3%
*“Ästhetisches Stück”*
**Materialqualität**2%
*“Das Material fühlt sich angenehm an”*
**Einstellbarkeit/Drehbarkeit/lehnend**2%
*“Dank der verstellbaren Länge bieten sie eine optimale Passform und verleihen jedem Outfit eine zeitlose, maskuline Note”*
**Farbe**2%
*“Und die Farbe grün sieht echt gut aus, ist mal was anderes als blau und grau”*
**Wärme**2%
*“Ist angenehm zu tragen besonders bei warmen Temperaturen”*
### **What buyers complain about **
**Gesamtgröße**22%
*“Fällt klein aus”*
**Qualität insgesamt**21%
*“Qualitätsproblem”*
**Haltbarkeit**10%
*“Nach nur 8 mal tragen in den Müll”*
**Produktzustand**5%
*“Anzug nicht neu bzw. getragen”*
**Materialqualität**3%
*“das Material lässt zu wünschen übrig”*
**Dehnbarkeit/Erweiterbarkeit/Elastizität**3%
*“kein Stretch,”*
**Einstellbarkeit/Drehbarkeit/lehnend**3%
*“Lassen sich schwer verstellen”*
**Armpassform**2%
*“Arme zu kurz”*
**Design insgesamt**2%
*“Gut gedacht aber furchtbar umgesetzt”*
**beworben Vs Tatsächliches Produkt**2%
*“Stimmt nicht mit Beschreibung überein”*
### **Top return reasons **
**Gesamtgröße**50%
**Farbe**5%
**Qualität insgesamt**5%
**Länge**5%
**Breite**5%
**Materialqualität**4%
**Ärmelpassform**3%
**Schulterpassform**2%
**Taillenpassform**2%
**Produktzustand**2%
## **Common questions**
- **Is smoking herren profitable to sell on Amazon Germany?**
- The niche generates €79K/yr across 203 tracked products. 0 of 29 products launched in the last 360 days are still selling. 90-day search growth is -8.6%. Flapen's verdict: Skip it (48/100).
- **How competitive is the smoking herren niche?**
- 36 brands and 89 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in smoking herren?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 8.9% — above our launch gate.
- **What does it cost to enter the smoking herren niche?**
- Listings span €5.47–€234.88; the average listing price is €77.45 (sweet spot $15–$100). The average incumbent carries 699 reviews — the moat a new listing must climb.
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