---
title: "Schuhe Jungen 37 — €162K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/schuhe-jungen-37"
last_updated: "2026-08-10T11:37:42.857Z"
locale: en
meta:
description: "Niche score 45/100 · €162K/yr market · 1.8M searches/yr · €23.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · €162K/yr market · 1.8M searches/yr · €23.73 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Schuhe Jungen 37 — €162K/yr Amazon DE Niche (2026) - Flapen"
---
# **schuhe jungen 37**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 34Growth 22Conversion 5Competition 98Returns 8Price range 84Avg price 95Brand share 52Review moat 41Quality gap 47
**Competition**
**Incredible****8%**
top-5 click share — an open shelf
**Avg price**
**Incredible****€23.73**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€7.32–€61.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,391.64**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****€162K**
€162K/yr · 1.8M searches
**Growth**
**Bad****-6.5%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****9.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, schuhe jungen 37 is a €162K/yr Amazon Germany market (1.8M searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Mar–Jul–Aug–Sep. Verdict: Skip it — 45/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **schuhe jungen 37 market data**
- **Units sold / yr**
- **10K–13K**
- avg 0–100/product
- **Revenue / yr**
- **€237K–€297K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#139**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **82%**
- **Out of stock**
- **1.6%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.
**Brands**
**39 **▲rising
**Sellers**
**260**
**Top-5 brand share**
**74%**
Top 20: 96%
**Top-5 click share**
**8%**
Top 20: 21%
**Open market**
**38%**
- adidas33% - PUMA19% - hummel3% - STQ KIDS2% - Lico2% - JMFCHI2%
## **Demand & seasonality**
Weekly Amazon search volume, last 70 weeks — -6.5% search growth over the last 90 days.
100K60KSpike '25Prime Day '25Black Friday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Mar, Jul, Aug, Sep · busiest ÷ quietest = 4.7×
[**Open Trend **](https://flapen.com/research/de/fashion/schuhe-jungen-37/trend)
## **Top schuhe jungen 37 search terms**
- **kinderschuhe**153K/yr+39.3%0.1% conv. - **schuhe kinder**145K/yr+2.6%0.1% conv. - **kinderschuhe jungen**160K/yr-26.5%0.2% conv. - **sneaker kinder**112K/yr-15.7%0.1% conv. - **kinder schuhe jungs**134K/yr-12.4%0.2% conv. - **kinder schuhe**111K/yr+1.0%0.1% conv. - **laufschuhe kinder**81K/yr+93.2%0.3% conv. - **puma sneaker kinder**102K/yr-30.1%0.3% conv. - **adidas kinder**105K/yr+22.7%0.2% conv. - **jungen sneaker**71K/yr-4.5%0.2% conv. [**All search terms **](https://flapen.com/research/de/fashion/schuhe-jungen-37/search-terms)
## **Top schuhe jungen 37 products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€2K2%€3K3%€5K4%€6K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PUMA Anzarun Lite Ac+ Ps Unisex Kinder Sneaker Puma Black Puma White 33 EU**PUMA**€22.55**4.5★2,557 rev](https://www.amazon.de/dp/B07S6PCPLH) [2**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 34 EU**adidas**€19.90**4.7★627 rev](https://www.amazon.de/dp/B0F1XDGR2K) [3**PUMA Anzarun Lite Ac+ Ps Unisex Kinder Sneaker Puma Black Puma White 35 EU**PUMA**€23.16**4.5★2,557 rev](https://www.amazon.de/dp/B07SBWMD2V) [4**PUMA Unisex Kinder Anzarun Lite Ac Inf Turnschuhe Peacoat Puma White 23 EU**PUMA**€18.32**4.6★3,589 rev](https://www.amazon.de/dp/B07SBWLS5P) [5**STQ KIDS Barfussschuhe Kinder Breite Leicht Turnschuhe Jungen Barfußschuhe Kleinkind Sneaker Kinderschuhe Sportschuhe Draußen Schuhe Navy 23 EU/T7 Weit**STQ KIDS**€21.34**4.4★418 rev](https://www.amazon.de/dp/B0F2H6XHMS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials x Sofia Grainge Unisex Kinder Sneaker mit Klettverschluss und Gummisohle Elfenbein 24 EU**Amazon Essentials**€21.29**76 rev3mo ago](https://www.amazon.de/dp/B0FXYCHLWP) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 34 EU**adidas**€19.90**627 rev7mo ago](https://www.amazon.de/dp/B0F1XDGR2K) [**adidas Unisex Baby TENSAUR Sport 3.0 Shoes Infants Grey Three/Lime Burst/Grey Five 23 EU**adidas**€24.58**263 rev7mo ago](https://www.amazon.de/dp/B0F2G725LY) [**adidas Unisex Kinder RUNFALCON 5 Shoes Kids Dusky Ink/Legend Ink/Glow Blue 32 EU**adidas**€35.75**3,166 rev7mo ago](https://www.amazon.de/dp/B0F1X3C59D) [**adidas Unisex Kinder RUNFALCON 5 Shoes Kids Halo Mint/Mint ton/Ice Lavender 32 EU**adidas**€33.27**3,172 rev7mo ago](https://www.amazon.de/dp/B0F2G1N7GT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**adidas Unisex Kinder VL Court 3.0 Shoes Core Black/Cloud White/Gum 19 EU**adidas**€13.25**4.6★**▲ 45%**](https://www.amazon.de/dp/B0CKXTWWY1) [**PUMA Unisex Kinder Courtflex V3 V Ps Sneaker Puma Navy Puma White Puma Red 34 EU**PUMA**€17.60**4.6★**▲ 43%**](https://www.amazon.de/dp/B0CKJSFCY3) [**Amazon Essentials x Sofia Grainge Unisex Kinder Sneaker mit Klettverschluss und Gummisohle Elfenbein 24 EU**Amazon Essentials**€21.29**4.7★**▲ 43%**](https://www.amazon.de/dp/B0FXYCHLWP) [**Adidas Unisex Kinder Tensaur Hook and Loop Shoes Cloud White/Lucid Lemon/Grey Three 31 1/2 EU**adidas**€15.77**4.6★**▲ 42%**](https://www.amazon.de/dp/B0DHW74T3R) [**PUMA Unisex Kinder Anzarun Lite Ac Inf Turnschuhe Peacoat Puma White 23 EU**PUMA**€18.32**4.6★**▲ 42%**](https://www.amazon.de/dp/B07SBWLS5P)
**~~View all trending →~~**
## **What buyers say about schuhe jungen 37**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**22%
*“Passt Super”*
**Komfort insgesamt**18%
*“Super Sneaker, mein Sohn läuft gut darin und findet ihn sehr bequem”*
**Qualität insgesamt**13%
*“Super Qualität”*
**Preis-Leistungs-Verhältnis**12%
*“Guter Preis”*
**Gewicht leicht**8%
*“Federleichte Lieblingsschuhe”*
**Übung/Sporteignung**4%
*“Einer der besten Marken für bequeme Turnschuhe und Sneaker für Kinder und auch Erwachsene wir tragen die Schuhe sehr gerne beim Sport”*
**Haltbarkeit**3%
*“Robust, langlebig und perfekt für Kinder”*
**beworben Vs Tatsächliches Produkt**3%
*“Wie auf dem foto”*
**Stärke**2%
*“die Materialien wirken robust”*
**Farbe**2%
*“Das dunkle Braun wirkt sehr elegant”*
### **What buyers complain about **
**Gesamtgröße**25%
*“fällt sehr klein aus”*
**Qualität insgesamt**14%
*“Qualität ungenügend”*
**Haltbarkeit**14%
*“Haltbarkeit gleich null”*
**Produktzustand**4%
*“Nachkaufprodukt”*
**Defekt Material/Teile**3%
*“schade”*
**Lücke/Loch**3%
*“Hat 3 Wochen gehalten dann waren Löcher drin”*
**Benutzerfreundlichkeit**3%
*“Schwer anzuziehen”*
**Komfort insgesamt**2%
*“unbequem”*
**Stärke**2%
*“Nicht robust”*
**Farbe**2%
*“Farbe auch schon ab”*
### **Top return reasons **
**Gesamtgröße**52%
**Füße fit**14%
**Breite**11%
**Farbe**4%
**Komfort insgesamt**2%
**Qualität insgesamt**2%
**Materialqualität**2%
**Länge**1%
**beworben Vs Tatsächliches Produkt**1%
**Haltbarkeit**1%
## **Common questions**
- **Is schuhe jungen 37 profitable to sell on Amazon Germany?**
- The niche generates €162K/yr across 389 tracked products. 20 of 80 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (45/100).
- **How competitive is the schuhe jungen 37 niche?**
- 39 brands and 260 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in schuhe jungen 37?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 9.7% — above our launch gate.
- **When does demand for schuhe jungen 37 peak?**
- Demand peaks in Mar–Jul–Aug–Sep; the busiest month runs 4.7× the quietest.
- **What does it cost to enter the schuhe jungen 37 niche?**
- Listings span €7.32–€61.07; the average listing price is €23.73 (sweet spot $15–$100). The average incumbent carries 2,392 reviews — the moat a new listing must climb.
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