---
title: "Search terms — schlafanzug herren lang - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/schlafanzug-herren-lang/search-terms"
last_updated: "2026-08-10T18:48:33.458Z"
locale: en
meta:
  description: "Niche score 52/100 · €545K/yr market · 2.7M searches/yr · €21.25 avg price. Soft demand (-55.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · €545K/yr market · 2.7M searches/yr · €21.25 avg price. Soft demand (-55.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — schlafanzug herren lang - Flapen"
---

# **schlafanzug herren lang**

**Worth a look**

Shows a sweet-spot price point ($21.25 avg), but soft demand (-55.4% this quarter) keeps it on the watch list.

Market size 62Growth 0Conversion 12Competition 90Returns 36Price range 83Avg price 91Brand share 71Review moat 68Quality gap 48

**Avg price**

**Great****€21.25**

avg listing price — sweet spot $15–$100

**Competition**

**Great****25%**

top-5 click share — an open shelf

**Price range**

**Great****€9.93–€44.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****62%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****796.32**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****€545K**

€545K/yr · 2.7M searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-55.4%**

90-day search growth — must beat 0% to launch

## Search terms