---
title: "Piercing Set — €74K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/piercing-set"
last_updated: "2026-08-10T14:24:41.575Z"
locale: en
meta:
description: "Niche score 51/100 · €74K/yr market · 436K searches/yr. Prices mostly outside the sweet spot ($4.38–$16.12) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · €74K/yr market · 436K searches/yr. Prices mostly outside the sweet spot ($4.38–$16.12) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Piercing Set — €74K/yr Amazon DE Niche (2026) - Flapen"
---
# **piercing set**
**Worth a look**
Shows no brand lock-in (top 5 brands take 43% of clicks), but prices mostly outside the sweet spot ($4.38–$16.12) keeps it on the watch list.
Market size 19Growth 19Conversion 23Competition 84Returns 76Price range 10Avg price 28Brand share 92Review moat 73Quality gap 86
**Brand share**
**Great****43%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****31%**
top-5 click share — an open shelf
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****560.98**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****€9.32**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€74K**
€74K/yr · 436K searches
**Growth**
**Bad****-12.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****€4.38–€16.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon Germany niche tracking, piercing set is a €74K/yr Amazon Germany market (436K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **piercing set market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **€56K–€75K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#91**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **10.2%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **200 days**
## **Competition & brand share**
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.
**Brands**
**39 **▼falling
**Sellers**
**59**
**Top-5 brand share**
**43%**
Top 20: 84%
**Top-5 click share**
**31%**
Top 20: 63%
**Open market**
**52%**
- Rayyl13% - AceFun9% - Adramata9% - Crdifu6% - ESHIONER6% - Gojewen4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.5% search growth over the last 90 days.
10K6K seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/de/fashion/piercing-set/trend)
## **Top piercing set search terms**
- **piercing set**186K/yr-10.4%1.1% conv. - **lippenpiercing**100K/yr-16.8%1.1% conv. - **tragus piercing titan**18K/yr+9.8%0.5% conv. - **piercing lippe**25K/yr-16.1%1.1% conv. - **titan piercing**21K/yr-15.1%0.1% conv. - **piercing titan**22K/yr-17.5%0.2% conv. - **titan helix piercing**13K/yr-18.1%0.3% conv. - **helix titan**11K/yr-5.7%0.6% conv. - **labret**12K/yr-10.9%0.4% conv. - **piercing labret**11K/yr-13.9%0.6% conv. [**All search terms **](https://flapen.com/research/de/fashion/piercing-set/search-terms)
## **Top piercing set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€2K6%€4K9%€7K12%€9K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rayyl 42 Stück Piercing Nadeln Set 12G 14G 16G 18G 20G Nadel und 4 Stück Plastic Clamps für Piercing Zubehör Tools**Rayyl**€8.82**4.2★156 rev](https://www.amazon.de/dp/B0D9Y8S2ZC) [2**AceFun 85 Stück gemischte Größe Piercing Kit Schmuck Edelstahl Lippe Nase Zunge Tragus Knorpel Daith Eeybrow Bauchnabel Ringe Körper Piercing Tools 14G 16G 18G 20G**AceFun**€12.14**4.4★66 rev](https://www.amazon.de/dp/B0FF9T2FJQ) [3**Crdifu 20er Lippenpiercing Labret Stecker Retainer Set Bioflex Flexibel Kunststoff 16 Gauge 6/8/10mm Bar Tragus Ohr Piercing Schmuck**Crdifu**€9.49**3.9★1,776 rev](https://www.amazon.de/dp/B07LFG2Z2S) [4**Adramata 16G/18G Tragus Helix Labret Piercing Innengewinde Nasenpiercing Stecker Lippenpiercing Hypoallergen Knorpel Conch Ohrringe Piercing Ohr 6/8/10MM**Adramata**€13.00**4.2★245 rev](https://www.amazon.de/dp/B0FH9YMY16) [5**Tucnoeu 6 Stück Tragus Piercing Silber Lippenpiercing Tragus Piercing Ohrpiercing Helix Piercings Chirurgenstahl Schmuck Set 8mm Stab mit Zirkonia für Männer und Frauen**Tucnoeu**€4.97**4.1★97 rev](https://www.amazon.de/dp/B0DS225YXF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZS 7 Stücke Lippenpiercing Edelstahl Sternopal Zirkonia 16G C-förmige U-förmige Lippenringe Knorpe Helix Ohrringe Innengewinde für Damen Herren (C-förmige Lippenringe 10mm)**ZS**€12.28**12 rev10mo ago](https://www.amazon.de/dp/B0FN6WDL86) [**Adramata 16G/18G Tragus Helix Labret Piercing Innengewinde Nasenpiercing Stecker Lippenpiercing Hypoallergen Knorpel Conch Ohrringe Piercing Ohr 6/8/10MM**Adramata**€13.00**245 rev1y ago](https://www.amazon.de/dp/B0FH9YMY16) [**Adramata 16G/18G Tragus Helix Labret Piercing Innengewinde Nasenpiercing Stecker Lippenpiercing Hypoallergen Knorpel Conch Ohrringe Piercing Ohr 6/8/10MM**Adramata**€13.00**245 rev1y ago](https://www.amazon.de/dp/B0FH9N49GQ) [**LOLIAS 16G 18G Piercing Taper Insertion Piercing Kugel Aufdreher Piercing Nadeln Edelstahl Piercing Set Selber Stechen für Ohr Nase Lippe Bauch**LOLIAS**€9.15**116 rev1y ago](https://www.amazon.de/dp/B0FH2B7Q46) [**AceFun 85 Stück gemischte Größe Piercing Kit Schmuck Edelstahl Lippe Nase Zunge Tragus Knorpel Daith Eeybrow Bauchnabel Ringe Körper Piercing Tools 14G 16G 18G 20G**AceFun**€12.14**66 rev1y ago](https://www.amazon.de/dp/B0FF9T2FJQ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Stachelkleid Clickerring aus Titan 1 2mm Piercing Ring Clicker Universal Piercing für Helix Conch Tragus Septum & Nostril Silberfarben 1 mm x 8 mm**Stachelkleid**€8.46**4.4★**▲ 95%**](https://www.amazon.de/dp/B0CNW6RH48) [**Stachelkleid Clickerring aus Titan 1 0mm Piercing Ring Clicker Universal Piercing für Helix Conch Tragus Septum & Nostril 1mm x 6 mm Gold**Stachelkleid**€8.26**4.4★**▲ 94%**](https://www.amazon.de/dp/B0CNW3Y2LM) [**ZS 7 Stücke Lippenpiercing Edelstahl Sternopal Zirkonia 16G C-förmige U-förmige Lippenringe Knorpe Helix Ohrringe Innengewinde für Damen Herren (C-förmige Lippenringe 10mm)**ZS**€12.28**3.5★**▲ 77%**](https://www.amazon.de/dp/B0FN6WDL86) [**ESHIONER G23 Titan Conch Piercing Schmuck Helix Silber Hoop Septum Rook Tragus Daith Piercing CZ Hinged Segment Clicker 16G 8MM Nasenring Double Creolen Helix Knorpel Ohrringe für Damen**ESHIONER**€8.82**4.1★**▲ 71%**](https://www.amazon.de/dp/B0FCLWYCWL) [**Adramata 16G/18G Tragus Helix Labret Piercing Innengewinde Nasenpiercing Stecker Lippenpiercing Hypoallergen Knorpel Conch Ohrringe Piercing Ohr 6/8/10MM**Adramata**€13.00**4.2★**▲ 68%**](https://www.amazon.de/dp/B0FH9N49GQ)
**~~View all trending →~~**
## **What buyers say about piercing set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**24%
*“Super Produkt”*
**Benutzerfreundlichkeit**19%
*“Super easy”*
**Preis-Leistungs-Verhältnis**15%
*“wenig Geld”*
**beworben Vs Tatsächliches Produkt**8%
*“Tut seinen Job”*
**Gesamtgröße**6%
*“Passt perfekt”*
**Komfort insgesamt**4%
*“Auch nach längerem Tragen fühlen sie sich noch bequem an”*
**Helligkeit/Glanz/Glühen**2%
*“Perfekt glänzend”*
**Gewicht leicht**2%
*“Sehr schön und super leicht”*
**Geschenk Zweck**2%
*“War ein Geschenk”*
**Materialqualität**2%
*“Das Material wirkt hochwertig”*
### **What buyers complain about **
**Haltbarkeit**22%
*“Absolut unbrauchbar”*
**Qualität insgesamt**17%
*“damit definitiv schlechte billig Ware”*
**Gesamtgröße**15%
*“Leider nicht passend”*
**Kostbarer Edelstein**7%
*“Steine verschieden gross, alles unsortiert, würde ich so nicht nochmal bestellen”*
**Benutzerfreundlichkeit**5%
*“Die Klemmdinger sind sehr schwer zu nutzen”*
**Allergien**5%
*“oder Nickelallergie”*
**Metall Authentizität**5%
*“Es muss Nickel drin sein habe meine Ohrlöcher über 10 Jahren und auf einmal tun sie weh und sind vereitert”*
**Produktzustand**2%
*“Benutzt”*
**Dicke**2%
*“Leider ist der Knopf zum Schließen etwas dick”*
**Materialqualität**2%
*“Material ist nicht gut Lieber piersing Studio”*
### **Top return reasons **
**Gesamtgröße**55%
**Qualität insgesamt**7%
**Funktionalität insgesamt**5%
**beworben Vs Tatsächliches Produkt**4%
**Defekt Material/Teile**4%
**Metall Authentizität**4%
**Farbe**3%
**Materialqualität**2%
**Dicke**2%
**Verriegelungsmechanismus**2%
## **Common questions**
- **Is piercing set profitable to sell on Amazon Germany?**
- The niche generates €74K/yr across 64 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is -12.5%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the piercing set niche?**
- 39 brands and 59 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 43% of demand.
- **What do buyers complain about in piercing set?**
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Gesamtgröße. The return rate is 1.9%.
- **When does demand for piercing set peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the piercing set niche?**
- Listings span €4.38–€16.12; the average listing price is €9.32 (sweet spot $15–$100). The average incumbent carries 561 reviews — the moat a new listing must climb.
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