---
title: "Nike Schuhe Kinder — €232K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/nike-schuhe-kinder"
last_updated: "2026-08-06T00:31:49.277Z"
locale: en
meta:
description: "Niche score 45/100 · €232K/yr market · 2.3M searches/yr · €24.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · €232K/yr market · 2.3M searches/yr · €24.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Nike Schuhe Kinder — €232K/yr Amazon DE Niche (2026) - Flapen"
---
# **nike schuhe kinder**
**Skip it**
Weak search conversion (0.4%) — this niche doesn't clear our bar today.
Market size 44Growth 19Conversion 5Competition 98Returns 9Price range 87Avg price 95Brand share 38Review moat 43Quality gap 42
**Competition**
**Incredible****9%**
top-5 click share — an open shelf
**Avg price**
**Incredible****€24.53**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€9.73–€61.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****€232K**
€232K/yr · 2.3M searches
**Review moat**
**Okay****2,173.72**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-12.4%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****9.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, nike schuhe kinder is a €232K/yr Amazon Germany market (2.3M searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 45/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nike schuhe kinder market data**
- **Units sold / yr**
- **13K–15K**
- avg 0–100/product
- **Revenue / yr**
- **€307K–€368K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#129**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **81%**
- **Out of stock**
- **2.5%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
Clicks spread well past the top 5 (9% combined) — an open shelf where new products get seen.
**Brands**
**29 **▲rising
**Sellers**
**227**
**Top-5 brand share**
**82%**
Top 20: 98%
**Top-5 click share**
**9%**
Top 20: 24%
**Open market**
**26%**
- adidas47% - PUMA12% - Skechers8% - hummel3% - Lico3% - STQ KIDS2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.4% search growth over the last 90 days.
70K50KPrime Day '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 4.3×
[**Open Trend **](https://flapen.com/research/de/fashion/nike-schuhe-kinder/trend)
## **Top nike schuhe kinder search terms**
- **adidas schuhe kinder**347K/yr-46.5%0.2% conv. - **turnschuhe mädchen**283K/yr-20.3%0.2% conv. - **kinderschuhe**153K/yr+39.3%0.1% conv. - **adidas sneaker kinder**132K/yr-13.4%0.2% conv. - **schuhe kinder**145K/yr+2.6%0.1% conv. - **kinderschuhe jungen**160K/yr-26.5%0.1% conv. - **kinder schuhe jungs**134K/yr-12.4%0.1% conv. - **kinder schuhe**111K/yr+1.0%0.1% conv. - **laufschuhe kinder**81K/yr+93.2%0.2% conv. - **puma sneaker kinder**102K/yr-30.1%0.2% conv. [**All search terms **](https://flapen.com/research/de/fashion/nike-schuhe-kinder/search-terms)
## **Top nike schuhe kinder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€2K2%€5K3%€7K4%€9K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 34 EU**adidas**€19.90**4.7★627 rev](https://www.amazon.de/dp/B0F1XDGR2K) [2**adidas Unisex Kinder Grand Court 3.0 Children Shoes FTWR White/Iridescent/FTWR White 34 EU**adidas**€23.64**4.7★234 rev](https://www.amazon.de/dp/B0F2FZS9RP) [3**adidas Unisex Kinder VL Court 3.0 Shoes Cloud White/Core Black/Grey One 37 1/3 EU**adidas**€25.99**4.6★5,654 rev](https://www.amazon.de/dp/B0CKLVCGJD) [4**PUMA Anzarun Lite Ac+ Ps Unisex Kinder Sneaker Puma Black Puma White 33 EU**PUMA**€22.55**4.5★2,557 rev](https://www.amazon.de/dp/B07S6PCPLH) [5**STQ KIDS Barfussschuhe Kinder Breite Leicht Turnschuhe Jungen Barfußschuhe Kleinkind Sneaker Kinderschuhe Sportschuhe Draußen Schuhe Navy 23 EU/T7 Weit**STQ KIDS**€21.34**4.4★418 rev](https://www.amazon.de/dp/B0F2H6XHMS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 34 EU**adidas**€19.90**627 rev7mo ago](https://www.amazon.de/dp/B0F1XDGR2K) [**adidas Unisex Kinder Grand Court 3.0 Children Shoes FTWR White/Iridescent/FTWR White 34 EU**adidas**€23.64**234 rev7mo ago](https://www.amazon.de/dp/B0F2FZS9RP) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 34 EU**adidas**€20.29**627 rev7mo ago](https://www.amazon.de/dp/B0F1XFJ89Z) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 38 EU**adidas**€21.49**627 rev7mo ago](https://www.amazon.de/dp/B0F1WWKD2W) [**adidas Unisex Kinder Grand Court 3.0 Junior Shoes FTWR White/Iridescent/Almost Pink 38 EU**adidas**€26.74**408 rev7mo ago](https://www.amazon.de/dp/B0F2GBKQ37)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PUMA Unisex Kinder Anzarun Lite Ac Inf Turnschuhe Peacoat Puma White 23 EU**PUMA**€18.32**4.6★**▲ 43%**](https://www.amazon.de/dp/B07SBWLS5P) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 34 EU**adidas**€20.29**4.7★**▲ 42%**](https://www.amazon.de/dp/B0F1XFJ89Z) [**Mitudidi Unisex-Kinder Turnschuhe Mädchen Sportschuhe Leicht Atmungsaktiv Laufschuhe Outdoor Fitnessschuhe Sneaker Hallenschuhe für Pink Rosa 30EU**Mitudidi**€18.59**4.4★**▲ 41%**](https://www.amazon.de/dp/B09Q64HSYK) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes FTWR White/Core Black/FTWR White 38 EU**adidas**€21.49**4.7★**▲ 40%**](https://www.amazon.de/dp/B0F1WWKD2W) [**adidas Unisex Kinder Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/FTWR White/Core Black 34 EU**adidas**€19.90**4.7★**▲ 39%**](https://www.amazon.de/dp/B0F1XDGR2K)
**~~View all trending →~~**
## **What buyers say about nike schuhe kinder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**26%
*“Passt Super”*
**Komfort insgesamt**20%
*“Bequem alltagstaugliche schöne sneaker”*
**Qualität insgesamt**11%
*“Gewohnt super Qualität”*
**Preis-Leistungs-Verhältnis**9%
*“Guter Preis”*
**Gewicht leicht**8%
*“Federleichte Lieblingsschuhe”*
**beworben Vs Tatsächliches Produkt**3%
*“Wie auf dem foto”*
**Farbe**3%
*“Das dunkle Braun wirkt sehr elegant”*
**Haltbarkeit**2%
*“Robust, langlebig und perfekt für Kinder”*
**Übung/Sporteignung**2%
*“ideal für den sportunterricht geeignet”*
**Füße fit**2%
*“Genug Platz für alle Zehen”*
### **What buyers complain about **
**Gesamtgröße**20%
*“fallen etwas kleiner aus.”*
**Qualität insgesamt**15%
*“Qualität ungenügend”*
**Haltbarkeit**14%
*“Halten nicht lange”*
**Breite**4%
*“Sohle recht breit”*
**Benutzerfreundlichkeit**3%
*“Schwer anzuziehen”*
**Produktzustand**3%
*“Nachkaufprodukt”*
**Materialqualität**3%
*“das Material wirkt billig.”*
**Stärke**3%
*“Nicht robust”*
**Farbe**3%
*“Farbe auch schon ab”*
**Hartes Gefühl**3%
*“ziemlich starr/hart”*
### **Top return reasons **
**Gesamtgröße**51%
**Füße fit**14%
**Breite**11%
**Farbe**5%
**Komfort insgesamt**2%
**Qualität insgesamt**2%
**Materialqualität**2%
**Länge**1%
**beworben Vs Tatsächliches Produkt**1%
**Haltbarkeit**1%
## **Common questions**
- **Is nike schuhe kinder profitable to sell on Amazon Germany?**
- The niche generates €232K/yr across 279 tracked products. 14 of 68 products launched in the last 360 days are still selling. 90-day search growth is -12.4%. Flapen's verdict: Skip it (45/100).
- **How competitive is the nike schuhe kinder niche?**
- 29 brands and 227 sellers compete. The top 5 products take 9% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in nike schuhe kinder?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 9.5% — above our launch gate.
- **When does demand for nike schuhe kinder peak?**
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 4.3× the quietest.
- **What does it cost to enter the nike schuhe kinder niche?**
- Listings span €9.73–€61.07; the average listing price is €24.53 (sweet spot $15–$100). The average incumbent carries 2,174 reviews — the moat a new listing must climb.
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