---
title: "Search terms — nackenkissen - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/nackenkissen/search-terms"
last_updated: "2026-08-10T18:50:59.258Z"
locale: en
meta:
  description: "Niche score 56/100 · €1.4M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · €1.4M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — nackenkissen - Flapen"
---

# **nackenkissen**

**Worth a look**

Shows a $1.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 85Growth 23Conversion 41Competition 66Returns 30Price range 82Avg price 83Brand share 73Review moat 25Quality gap 65

**Market size**

**Great****€1.4M**

€1.4M/yr · 2.4M searches

**Avg price**

**Great****€18.36**

avg listing price — sweet spot $15–$100

**Price range**

**Great****€7.77–€51.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****3.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****4.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Bad****4,905.57**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-3.7%**

90-day search growth — must beat 0% to launch

## Search terms