---
title: "Mütze Pink — €45K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/muetze-pink"
last_updated: "2026-08-10T14:44:17.984Z"
locale: en
meta:
description: "Niche score 40/100 · €45K/yr market · 91K searches/yr · €13.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · €45K/yr market · 91K searches/yr · €13.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mütze Pink — €45K/yr Amazon DE Niche (2026) - Flapen"
---
# **mütze pink**
**Skip it**
Soft demand (-92.8% this quarter) — this niche doesn't clear our bar today.
Market size 11Growth 0Conversion 47Competition 81Returns 2Price range 67Avg price 61Brand share 85Review moat 24Quality gap 53
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Price range**
**Good****€3.32–€39.01**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****€13.37**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****6,102.93**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****€45K**
€45K/yr · 91K searches
**Returns**
**Bad****11.6%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-92.8%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, mütze pink is a €45K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mütze pink market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **€33K–€40K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#502**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **74%**
- **Out of stock**
- **18.4%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **185 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**29 **▲rising
**Sellers**
**79**
**Top-5 brand share**
**50%**
Top 20: 91%
**Top-5 click share**
**34%**
Top 20: 71%
**Open market**
**45%**
- Hatsatar21% - DonDon8% - Hatstar8% - Balinco7% - styleBREAKER5% - PIECES5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -92.8% search growth over the last 90 days.
6K4KPrime Day '24Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 58.9×
[**Open Trend **](https://flapen.com/research/de/fashion/muetze-pink/trend)
## **Top mütze pink search terms**
- **mütze pink**17K/yr-93.0%3.3% conv. - **pinke mütze**11K/yr-91.8%2.0% conv. - **mütze pink damen**15K/yr-93.1%1.4% conv. - **mütze rosa**9K/yr-90.3%1.4% conv. - **mütze rosa damen**7K/yr-90.3%1.4% conv. - **rosa mütze**5K/yr-88.6%1.5% conv. - **pinke mütze damen**6K/yr-93.4%1.9% conv. - **rosa mütze damen**5K/yr-92.9%0.8% conv. - **mütze damen rosa**6K/yr-92.3%1.7% conv. - **mütze damen pink**12K/yr-97.6%1.1% conv. [**All search terms **](https://flapen.com/research/de/fashion/muetze-pink/search-terms)
## **Top mütze pink products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€2K8%€4K12%€5K16%€7K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HatStar Wintermütze | Damen Beanie Mütze | Herren Feinstrick Beanie | für Frauen Männer Unisex | Cuffed Hats Weich & Warm (neon pink)**Hatsatar**€8.16**4.5★1,302 rev](https://www.amazon.de/dp/B07XGN2Q8L) [2**HatStar Wintermütze | Damen Beanie Mütze | Herren Feinstrick Beanie | für Frauen Männer Unisex | Cuffed Hats Weich & Warm (pastel pink)**Hatsatar**€8.36**4.5★1,302 rev](https://www.amazon.de/dp/B07XHNT19D) [3**Pieces Damen Pchexo Hood Noos Bc Beanie 17098381 Beetroot Purple Einheitsgröße**PIECES**€10.66**4.4★184 rev](https://www.amazon.de/dp/B0CP5TCJW9) [4**Werownsgso Strickmützen Beanie Mütze Herren Dünner Wintermütze Classics Mütze Herren Damen für Kalte Tage Outdoor (DE/NL/SE/PL Alphanumerisch Einheitsgröße Neonpink)**Werownsgso**€6.68**4.2★35 rev](https://www.amazon.de/dp/B0FFSXB93W) [5**Balinco Jersey-Baumwolle Beanie für Herren & Damen Unisex Weiche Stretch-Strickmütze Leichte Ganzjahres Kopfbedeckung Bequeme Alltags-Outdoor-Mütze Pflegeleicht Einheitsgröße (Pink)**Balinco**€11.33**4.3★4,513 rev](https://www.amazon.de/dp/B06XRXZJ8M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Baesics Wintermütze Rosa mit Herz Damen Herren Unisex weiche kuschelige Strickmütze Beanie elastisch und warm One Size für Herbst und Winter Alltag und Outdoor Geschenk Frauen Männer**Baesics**€18.84**82 rev10mo ago](https://www.amazon.de/dp/B0FPBTLZVD) [**Baesics Bommelmütze Damen Herren Leo Pink - Pudelmütze mit Kunstfell Pompon weicher Strick mit warmem Fleecefutter Leoparden Wintermütze Animalprint Unisex Erwachsene One Size 54-58 cm**Baesics**€20.69**89 rev11mo ago](https://www.amazon.de/dp/B0FLRQ37XF) [**Occulto Herren & Damen Winter Mütze (Model: Eli) Beanie Rose**Occulto**€10.68**113 rev11mo ago](https://www.amazon.de/dp/B0FJ89Q2SM) [**Werownsgso Strickmützen Beanie Mütze Herren Dünner Wintermütze Classics Mütze Herren Damen für Kalte Tage Outdoor (DE/NL/SE/PL Alphanumerisch Einheitsgröße Neonpink)**Werownsgso**€6.68**35 rev1y ago](https://www.amazon.de/dp/B0FFSXB93W) [**s.Oliver Strickmütze aus Wollmix**s.Oliver**€17.11**3 rev1y ago](https://www.amazon.de/dp/B0DW94JKMD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hatstar Klassische Beanie Mütze in Rosa für Damen und Herren weiches & atmungsaktives Material in Einheitsgröße Übergangsmütze für Frühling Sommer und Herbst**Hatstar**€10.01**4.4★**▲ 963%**](https://www.amazon.de/dp/B0D35DZ9RZ) [**Hatstar Klassische Beanie Mütze in Neon Pink für Damen und Herren weiches & atmungsaktives Material in Einheitsgröße Übergangsmütze für Frühling Sommer und Herbst**Hatstar**€10.48**4.4★**▲ 461%**](https://www.amazon.de/dp/B0D35FCY6J) [**Jersey Baumwolle elastisches Long Slouch Beanie Unisex Herren Damen mit Strass Stern Steinen Mütze Heather in 35 (7) (Pink)**Balinco**€11.05**4.6★**▲ 386%**](https://www.amazon.de/dp/B06XRYL4M2) [**DonDon Mütze Herren Mütze Damen Wintermütze Beanie klassisches Design Altrosa**DonDon**€8.60**4.4★**▲ 286%**](https://www.amazon.de/dp/B077TDQQ1H) [**Balinco Jersey-Baumwolle Beanie für Herren & Damen Unisex Weiche Stretch-Strickmütze Leichte Ganzjahres Kopfbedeckung Bequeme Alltags-Outdoor-Mütze Pflegeleicht Einheitsgröße (Pink)**Balinco**€11.33**4.3★**▲ 283%**](https://www.amazon.de/dp/B06XRXZJ8M)
**~~View all trending →~~**
## **What buyers say about mütze pink**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**17%
*“Passt”*
**Farbe**15%
*“Farbe wie abgebildet”*
**Qualität insgesamt**10%
*“Ich habe mich für die FURTALK Strickmütze entschieden, weil sie gut bewertet ist”*
**Materialqualität**9%
*“Angenehmes Material”*
**Weiches Gefühl**7%
*“wunderbar weich”*
**Komfort insgesamt**7%
*“nicht unruhig”*
**Dehnbarkeit/Erweiterbarkeit/Elastizität**5%
*“Material dehnt sich gut”*
**Schweißresistenz**5%
*“Unter der Mütze schwitze ich jedoch nicht – nicht einmal beim Fahrradfahren”*
**Wärme**4%
*“Super schön und warm”*
**Benutzerfreundlichkeit**3%
*“Gut zu tragen”*
### **What buyers complain about **
**Preis-Leistungs-Verhältnis**33%
*“Preis - Leistung nicht gut”*
**Farbe**28%
*“die Farbe ist nicht so wie abgebildet,”*
**Gesamtgröße**8%
*“Schöne Mütze & tolle Qualität – leider viel zu groß”*
### **Top return reasons **
**Farbe**50%
**Gesamtgröße**27%
**Breite**6%
**Qualität insgesamt**3%
**Materialqualität**2%
**Länge**2%
**Nacken fit**2%
**beworben Vs Tatsächliches Produkt**1%
**Knoten-/Fadenqualität**1%
**Form/Stil**1%
## **Common questions**
- **Is mütze pink profitable to sell on Amazon Germany?**
- The niche generates €45K/yr across 46 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -92.8%. Flapen's verdict: Skip it (40/100).
- **How competitive is the mütze pink niche?**
- 29 brands and 79 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in mütze pink?**
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Farbe, Gesamtgröße. The return rate is 11.6% — above our launch gate.
- **When does demand for mütze pink peak?**
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 58.9× the quietest.
- **What does it cost to enter the mütze pink niche?**
- Listings span €3.32–€39.01; the average listing price is €13.37 (sweet spot $15–$100). The average incumbent carries 6,103 reviews — the moat a new listing must climb.
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