---
title: "Laufhose — €32K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/laufhose"
last_updated: "2026-08-06T11:03:36.218Z"
locale: en
meta:
description: "Niche score 58/100 · €32K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · €32K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Laufhose — €32K/yr Amazon DE Niche (2026) - Flapen"
---
# **laufhose**
**Worth a look**
Shows demand growing +111.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 8Growth 95Conversion 14Competition 87Returns 23Price range 71Avg price 84Brand share 79Review moat 46Quality gap 76
**Growth**
**Incredible****+111.4%**
90-day search growth — must beat 0% to launch
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Avg price**
**Great****€18.44**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****€7.41–€33.18**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,906.84**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Bad****5.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****€32K**
€32K/yr · 153K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=de&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, laufhose is a €32K/yr Amazon Germany market (153K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **laufhose market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€28K–€37K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#73**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**24 **▼falling
**Sellers**
**124**
**Top-5 brand share**
**56%**
Top 20: 98%
**Top-5 click share**
**28%**
Top 20: 59%
**Open market**
**38%**
- HMIYA14% - Rane Sports13% - Under Armour13% - HOPLYNN9% - Superora7% - PINSPARK6%
## **Demand & seasonality**
Weekly Amazon search volume, last 58 weeks — +111.4% search growth over the last 90 days.
7K5KBlack Friday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: May, Jun, Jul · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/de/fashion/laufhose/trend)
## **Top laufhose search terms**
- **2 in 1 shorts herren**38K/yr+97.1%0.8% conv. - **laufshorts herren 2 in 1**16K/yr+137.4%0.8% conv. - **laufhose herren kurz 2 in 1**13K/yr+202.3%0.7% conv. - **2in1 shorts herren**14K/yr+102.0%0.6% conv. - **laufhose mit handytasche herren**9K/yr+163.3%1.3% conv. - **laufhose 2 in 1 herren**8K/yr+106.5%0.9% conv. - **nike laufhose herren**7K/yr+69.6%0.7% conv. - **2 in 1 laufshorts herren**5K/yr+452.5%0.7% conv. - **herren laufshorts 2in1 shorts**6K/yr+187.4%0.8% conv. - **laufhose herren kurz nike**5K/yr+128.5%0.7% conv. [**All search terms **](https://flapen.com/research/de/fashion/laufhose/search-terms)
## **Top laufhose products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%€9726%€2K9%€3K12%€4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HMIYA Herren 2 in 1 Shorts Fitness Sporthose Kurz Jogginghose Schnelltrocknende Laufhose mit Kompressionsshorts und Taschen Reißverschlussfach(Dunkelgrau EU-L/US-M)**HMIYA**€17.67**4.2★942 rev](https://www.amazon.de/dp/B098SSHTKD) [2**HOPLYNN Herren 2 in 1 Shorts Sommer Schnelltrocknende Laufshorts mit Taschen Sport Kurze Hosen Fitness Laufhose Schwarz M**HOPLYNN**€14.40**4.4★2,125 rev](https://www.amazon.de/dp/B0892L9R85) [3**Superora Herren Sport Shorts Laufshorts 2 in 1 Kurze Running Sporthose Fitness Training Mit Eingebaut Taschen**Superora**€15.26**4.4★8,462 rev](https://www.amazon.de/dp/B0872XD1MD) [4**Nike Challenger Vielseitige 2-In-1-Shorts Mit Dri-Fit-Technologie (Herren Ca. 18 cm) Black/Black/Black/Reflective Silv HJ3588-010 L**NIKE**€32.39**4.0★46 rev](https://www.amazon.de/dp/B0DVC7HF85) [5**Under Armour Herren UA Launch 5 2-in-1 Short Laufshorts aus leichtem Stretchgewebe kurze Sporthose mit Innenslip**Under Armour**€29.29**4.5★197 rev](https://www.amazon.de/dp/B0C12Y4P2R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**fovdtaa 3er-Pack Herren-Sport-Shorts 2-in-1-Shorts schnelltrocknend Fitnessstudio Laufen Workout Activewear Herren-Laufshorts mit Taschen Schwarz Grau Weiß XL**fovdtaa**€32.93**38 rev5mo ago](https://www.amazon.de/dp/B0GL81VTF2) [**PINSPARK Herren Sport Shorts 2 in 1 Laufshorts mit Kompressionsshorts**PINSPARK**€15.54**34 rev6mo ago](https://www.amazon.de/dp/B0G2LNN33D) [**PINSPARK Herren Sport Shorts 2 in 1 Laufshorts mit Kompressionsshorts**PINSPARK**€15.54**34 rev6mo ago](https://www.amazon.de/dp/B0G2LL21YK) [**adidas Herren Adi365 Running Essentials 2In1 Shorts Black XL**adidas**€31.44**76 rev7mo ago](https://www.amazon.de/dp/B0F4XJR6X3) [**adidas Herren Adi365 Running Essentials 2In1 Shorts Black S**adidas**€26.77**76 rev7mo ago](https://www.amazon.de/dp/B0F4XK4M25)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**fovdtaa 3er-Pack Herren-Sport-Shorts 2-in-1-Shorts schnelltrocknend Fitnessstudio Laufen Workout Activewear Herren-Laufshorts mit Taschen Schwarz Grau Weiß XL**fovdtaa**€32.93**3.8★**▲ 33%**](https://www.amazon.de/dp/B0GL81VTF2) [**MANLUODANNI Herren Running Shorts 2 in 1 Shorts Men Laufshorts Fitness Sporthose Kurz Jogginghose Schnelltrocknende Laufhose mit Taschen Reißverschlussfach Armeegrün 2XL**MANLUODANNI**€15.71**4.3★**▲ 31%**](https://www.amazon.de/dp/B096YYNG1M) [**adidas Herren Adi365 Running Essentials 2In1 Shorts Black S**adidas**€26.77**4.4★**▲ 30%**](https://www.amazon.de/dp/B0F4XK4M25) [**HOPLYNN Herren 2 in 1 Shorts Sommer Schnelltrocknende Laufshorts mit Taschen Sport Kurze Hosen Fitness Laufhose Schwarz 2XL**HOPLYNN**€13.80**4.4★**▲ 30%**](https://www.amazon.de/dp/B0CCVCZXV7) [**PINSPARK Herren Sport Shorts 2 in 1 Laufshorts mit Kompressionsshorts**PINSPARK**€15.54**4.0★**▲ 29%**](https://www.amazon.de/dp/B0G2LNN33D)
**~~View all trending →~~**
## **What buyers say about laufhose**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Komfort insgesamt**24%
*“Super bequem”*
**Gesamtgröße**14%
*“passt”*
**Übung/Sporteignung**11%
*“Super Shorts für intensives Training”*
**Qualität insgesamt**10%
*“Solides Produkt”*
**Preis-Leistungs-Verhältnis**7%
*“Preis Leistung ist unschlagbar bei der Hose kann ich jedem empfehlen und das Handy und das Handtuch sind auch gut verstaut bei 80 kg und einer Größe von 1,83m trage ich Größe und sie passt sehr gut”*
**Taschen/Abteilungen**5%
*“An den Seiten hat die Hose zudem kleine Reisverschlüsse, in denen sich super ein Schlüssel, das Handy (wenn es nicht grad Tablet Größe hat) und etwas Kleingeld verstauen lassen.”*
**Atmungsaktivität**3%
*“Das Material ist atmungsaktiv und trocknet schnell”*
**Gewicht leicht**2%
*“Leichte und flexible Sommershorts”*
**schnelltrocknend**2%
*“Der Stoff trocknet schnell”*
**Materialqualität**2%
*“Material ist top”*
### **What buyers complain about **
**Gesamtgröße**25%
*“Fällt klein aus”*
**Qualität insgesamt**7%
*“Jedes Mal nicht gleiche Qualität”*
**Haltbarkeit**7%
*“Zweimal gewaschen und fällt nun auseinander”*
**Materialqualität**4%
*“Viel polyester”*
**Preis-Leistungs-Verhältnis**4%
*“(Vielleicht lediglich der Preis, der auch gerne 30€ statt 40€ sein könnte.)”*
**beworben Vs Tatsächliches Produkt**3%
*“Nicht wie auf den Bildern”*
**Transparenz**2%
*“Die Tights waren fast durchsichtig”*
**Defekt Material/Teile**2%
*“Artikel beschädigt Ersatz erforderlich”*
**Nähen/Finish/Polieren**2%
*“Nähte gehen alle auf”*
**Taschen/Abteilungen**2%
*“Keine Innentasche”*
### **Top return reasons **
**Gesamtgröße**60%
**Länge**7%
**beworben Vs Tatsächliches Produkt**5%
**Qualität insgesamt**4%
**Breite**4%
**Materialqualität**2%
**Nähen/Finish/Polieren**2%
**Dünn**1%
**Lücke/Loch**1%
**Taschen/Abteilungen**1%
## **Common questions**
- **Is laufhose profitable to sell on Amazon Germany?**
- The niche generates €32K/yr across 74 tracked products. 4 of 22 products launched in the last 360 days are still selling. 90-day search growth is +111.4%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the laufhose niche?**
- 24 brands and 124 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in laufhose?**
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 5.5% — above our launch gate.
- **When does demand for laufhose peak?**
- Demand peaks in May–Jun–Jul; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the laufhose niche?**
- Listings span €7.41–€33.18; the average listing price is €18.44 (sweet spot $15–$100). The average incumbent carries 1,907 reviews — the moat a new listing must climb.
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