---
title: "Hemdjacke Herren — €35K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/hemdjacke-herren"
last_updated: "2026-08-10T07:25:58.316Z"
locale: en
meta:
description: "Niche score 30/100 · €35K/yr market · 540K searches/yr · €29.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · €35K/yr market · 540K searches/yr · €29.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Hemdjacke Herren — €35K/yr Amazon DE Niche (2026) - Flapen"
---
# **hemdjacke herren**
**Skip it**
High returns (12.2%) — this niche doesn't clear our bar today.
Market size 9Growth 11Conversion 3Competition 23Returns 0Price range 95Avg price 95Brand share 29Review moat 92Quality gap 60
**Avg price**
**Incredible****€29.13**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****€21.01–€47.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****163.77**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-28.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€35K**
€35K/yr · 540K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****12.2%**
return rate — above 5% kills the launch gate
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=de&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, hemdjacke herren is a €35K/yr Amazon Germany market (540K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hemdjacke herren market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€44K–€58K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#557**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **62%**
- **Out of stock**
- **10.8%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**9%**
- Vortewind53% - Only & Sons18% - MoFiz9% - JACK & JONES4% - TACVASEN4% - Redbridge4% - Open — no brand owns it (3 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -28.4% search growth over the last 90 days.
23K18KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.8×
[**Open Trend **](https://flapen.com/research/de/fashion/hemdjacke-herren/trend)
## **Top hemdjacke herren search terms**
- **hemdjacke herren**147K/yr-23.8%0.1% conv. - **overshirt herren**102K/yr-28.0%0.1% conv. - **overshirt**30K/yr-0.9%0.0% conv. - **hemdjacke**29K/yr-16.1%0.0% conv. - **cordhemd herren**55K/yr-62.4%0.1% conv. - **cordjacke männer**38K/yr-47.8%0.0% conv. - **hemdjacke herren sommer**8K/yr+134.4%0.1% conv. - **cordjacke herren**25K/yr-40.0%0.0% conv. - **hemd jacke herren**17K/yr-32.7%0.0% conv. - **cord hemd herren**19K/yr-43.5%0.1% conv. [**All search terms **](https://flapen.com/research/de/fashion/hemdjacke-herren/search-terms)
## **Top hemdjacke herren products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%€5K30%€10K45%€16K60%€21K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vortewind Hemdjacke Herren Hemd Herren Langarm mit 2 Klappentaschen Knopfleiste Cordhemd Regular Fit Overshirt Frühling Herbst Freizeithemd**Vortewind**€27.22**4.4★63 rev](https://www.amazon.de/dp/B0G6YQXR92) [2**MoFiz Cordhemd Herren Langarm Freizeithemd Knop Hemdjacke Casual Arbeitshemd Button Up Winterhemd mit Klappentaschen Schwarz EU XXL**MoFiz**€25.38**4.0★92 rev](https://www.amazon.de/dp/B0DFLVGPQC) [3**ONLY & SONS Herren Freizeit Hemd ONSNEWKODYL Overshirt Regular Fit XS - XXL Größe:L Farbe:Vintage Khaki Melange 22021279**Only & Sons**€28.61**4.6★233 rev](https://www.amazon.de/dp/B0CF2GRV4F) [4**Only & Sons Herren Freizeit Hemd ONSNEWKODYL Overshirt Regular Fit XS - XXL Größe:M Farbe:Castor Gray 22021279**Only & Sons**€27.85**4.6★233 rev](https://www.amazon.de/dp/B0C8PJ7S8J) [5**JACK & JONES Jjecharge Overshirt Ls Noos**JACK & JONES**€25.77**4.0★37 rev](https://www.amazon.de/dp/B0FBGYHVN1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Vortewind Hemdjacke Herren Hemd Herren Langarm mit 2 Klappentaschen Knopfleiste Cordhemd Regular Fit Overshirt Frühling Herbst Freizeithemd**Vortewind**€27.22**63 rev7mo ago](https://www.amazon.de/dp/B0G6YQXR92) [**Vortewind Hemdjacke Herren Hemd Herren Langarm mit 2 Klappentaschen Knopfleiste Cordhemd Regular Fit Overshirt Frühling Herbst Freizeithemd**Vortewind**€27.00**63 rev7mo ago](https://www.amazon.de/dp/B0G6ZBWP45) [**TACVASEN Hemdjacke Herren Cordhemd Langarm Herrenhemden Bügelfrei Warmes Winter Hemd Freizeithemd Hellgrau M**TACVASEN**€29.70**94 rev1y ago](https://www.amazon.de/dp/B0FCY98C9L) [**JACK & JONES Jjecharge Overshirt Ls Noos**JACK & JONES**€25.77**37 rev1y ago](https://www.amazon.de/dp/B0FBGYHVN1) [**Svanco Hemdjacke Herren Leichte Sommerjacke Kariertes Futter Jacken Karo Übergangsjacke Cargo Cowboy Jacke Mit Mehreren Taschen**Svanco**€33.44**192 rev1y ago](https://www.amazon.de/dp/B0DQVC3DHL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SwissWell Holzfällerhemd Herren Hemd Kariert Langarm Hemdjacke Männer Flanellhemd mit Kapuze Outdoor Holzfäller Jacke Dunkelgrau L**SwissWell**€21.01**4.4★**▲ 47%**](https://www.amazon.de/dp/B0DBTSCKLX) [**JACK & JONES Jjecharge Overshirt Ls Noos**JACK & JONES**€25.77**4.0★**▲ 34%**](https://www.amazon.de/dp/B0FBGYHVN1) [**Vortewind Hemdjacke Herren Hemd Herren Langarm mit 2 Klappentaschen Knopfleiste Cordhemd Regular Fit Overshirt Frühling Herbst Freizeithemd**Vortewind**€27.22**4.4★**▲ 28%**](https://www.amazon.de/dp/B0G6YQXR92) [**TACVASEN Hemdjacke Herren Cordhemd Langarm Herrenhemden Bügelfrei Warmes Winter Hemd Freizeithemd Hellgrau M**TACVASEN**€29.70**4.3★**▲ 13%**](https://www.amazon.de/dp/B0FCY98C9L) [**ZAFUL Lässig Kariertes Button Down Hemdjacke Herren Langarm Regular Fit Shacket mit Taschen (1-Hellblau S)**ZAFUL**€30.19**4.3★**▲ 12%**](https://www.amazon.de/dp/B0DB7ZB6JG)
**~~View all trending →~~**
## **What buyers say about hemdjacke herren**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**20%
*“Passt”*
**Komfort insgesamt**18%
*“bequem”*
**Preis-Leistungs-Verhältnis**11%
*“Preis Leistung ok”*
**Verschluss Qualität**9%
*“Es sind auch ein paar Ersatzknöpfe im Lieferumfang dabei was sehr gut ist”*
**Qualität insgesamt**8%
*“Sie ist gut verarbeitet, riecht nicht unangenehm und fühlt sich hochwertig an”*
**Materialqualität**5%
*“Der Stoff fühlt sich gut an”*
**Taschen/Abteilungen**3%
*“Die Verarbeitung ist sauber und stabil, besonders an den Nähten und Taschen”*
**Benutzerfreundlichkeit**3%
*“Pflegeleicht”*
**Wärme**3%
*“ideal für kühle Tage”*
**Geruch**2%
*“riecht nicht unangenehm”*
### **What buyers complain about **
**Gesamtgröße**34%
*“Leider ist die Hemdjacke zu groß”*
**Ärmelpassform**13%
*“Lange Ärmel”*
**Atmungsaktivität**13%
*“Ganz gut, kaum atmungsaktiv”*
**Qualität insgesamt**7%
*“Eher mittlere Qualität”*
**Länge**6%
*“Seiten waren verschieden lang”*
**Nähen/Finish/Polieren**4%
*“Die Verarbeitung der Nähte ist durchschnittlich”*
### **Top return reasons **
**Gesamtgröße**51%
**Farbe**13%
**Ärmelpassform**9%
**Breite**5%
**Qualität insgesamt**4%
**Materialqualität**3%
**Nähen/Finish/Polieren**3%
**Schulterpassform**2%
**Dünn**1%
**Preis-Leistungs-Verhältnis**1%
## **Common questions**
- **Is hemdjacke herren profitable to sell on Amazon Germany?**
- The niche generates €35K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.4%. Flapen's verdict: Skip it (30/100).
- **How competitive is the hemdjacke herren niche?**
- 9 brands and 24 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in hemdjacke herren?**
- Top complaints mined from reviews: Gesamtgröße, Ärmelpassform, Atmungsaktivität. The return rate is 12.2% — above our launch gate.
- **When does demand for hemdjacke herren peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.8× the quietest.
- **What does it cost to enter the hemdjacke herren niche?**
- Listings span €21.01–€47.50; the average listing price is €29.13 (sweet spot $15–$100). The average incumbent carries 164 reviews — the moat a new listing must climb.
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