---
title: "Guess Sonnenbrille Damen — €52K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/guess-sonnenbrille-damen"
last_updated: "2026-08-10T10:12:53.601Z"
locale: en
meta:
description: "Niche score 50/100 · €52K/yr market · 148K searches/yr · €54.07 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · €52K/yr market · 148K searches/yr · €54.07 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Guess Sonnenbrille Damen — €52K/yr Amazon DE Niche (2026) - Flapen"
---
# **guess sonnenbrille damen**
**Worth a look**
Shows a sweet-spot price point ($54.07 avg), but weak search conversion (0.7%) keeps it on the watch list.
Market size 13Growth 81Conversion 8Competition 86Returns 17Price range 76Avg price 92Brand share 37Review moat 70Quality gap 52
**Avg price**
**Great****€54.07**
avg listing price — sweet spot $15–$100
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Growth**
**Great****+75.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Great****€11.60–€122.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****715.1**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Returns**
**Bad****7.2%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****€52K**
€52K/yr · 148K searches
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=de&signal=high_price "Avg price > $50")
According to Flapen's Amazon Germany niche tracking, guess sonnenbrille damen is a €52K/yr Amazon Germany market (148K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Worth a look — 50/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **guess sonnenbrille damen market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **€54K–€68K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#1,379**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **53%**
- **Out of stock**
- **3.6%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**19 **▲rising
**Sellers**
**60**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**29%**
Top 20: 60%
**Open market**
**14%**
- GUESS64% - Kapten & Son7% - Michael Kors5% - Calvin Klein Jeans4% - Myiaur4% - Tommy Hilfiger3% - Open — no brand owns it (13 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +75.5% search growth over the last 90 days.
15K10KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 7.6×
[**Open Trend **](https://flapen.com/research/de/fashion/guess-sonnenbrille-damen/trend)
## **Top guess sonnenbrille damen search terms**
- **guess sonnenbrille damen**70K/yr+74.8%0.6% conv. - **sonnenbrille damen guess**37K/yr+84.7%0.5% conv. - **michael kors sonnenbrille damen**19K/yr+86.2%0.4% conv. - **sonnenbrille guess damen**11K/yr+55.3%0.7% conv. - **damen sonnenbrille guess**6K/yr+40.0%0.3% conv. - **sonnenbrille damen fossil**5K/yr+74.5%0.8% conv. [**All search terms **](https://flapen.com/research/de/fashion/guess-sonnenbrille-damen/search-terms)
## **Top guess sonnenbrille damen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€1K4%€2K6%€3K8%€4K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GUESS Brille Glänzend Schwarz**GUESS**€61.18**4.4★18 rev](https://www.amazon.de/dp/B0BNG2F8MP) [2**GUESS GU7843 shiny rose gold 61**GUESS**€46.28**4.2★75 rev](https://www.amazon.de/dp/B09V32WPKP) [3**GUESS GU7820 dark havana 56**GUESS**€55.58**4.3★46 rev](https://www.amazon.de/dp/B09QFGP8JL) [4**GUESS GU7908 beige/other 52**GUESS**€48.25**4.4★115 rev](https://www.amazon.de/dp/B0CJ9RZGDK) [5**GUESS GU7913 gold/other 59**GUESS**€72.61**4.5★26 rev](https://www.amazon.de/dp/B0CJ9PPWJ9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kapten & Son Sonnenbrille Rome Transparent Hazel Brown | Sonnenbrille Damen Braun mit Sonnen- und UV-Schutz | Für schmale bis mittlere Kopfgrößen | Stylische runde Gläserform | Goldene Akzente**Kapten & Son**€72.48**25 rev4mo ago](https://www.amazon.de/dp/B0GPDVLGM8) [**Myiaur 2er Pack Sonnenbrille Damen Groß Polarisierte Trendige Sonnenbrille mit UV400 Schutz für Autofahren**Myiaur**€21.89**65 rev7mo ago](https://www.amazon.de/dp/B0G4CV4XF7) [**Kapten & Son Sonnenbrille Nairobi Crystal Tortoise Brown | Sonnenbrille Damen Braun mit Sonnen- und UV-Schutz | Stylische runde Gläserform | Unisex Sunglasses**Kapten & Son**€70.88**53 rev1y ago](https://www.amazon.de/dp/B0F2GDTQPH) [**Kapten & Son Sonnenbrille Nairobi Transparent Hazel Brown | Sonnenbrille Damen & Herren Braun mit Sonnen- und UV-Schutz | Stylische runde Gläserform | Unisex Sunglasses**Kapten & Son**€68.77**53 rev1y ago](https://www.amazon.de/dp/B0F2GW2S3R) [**GUESS GU7913 gold/other 59**GUESS**€72.61**26 rev1y ago](https://www.amazon.de/dp/B0CJ9PPWJ9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kapten & Son Sonnenbrille Rome Transparent Hazel Brown | Sonnenbrille Damen Braun mit Sonnen- und UV-Schutz | Für schmale bis mittlere Kopfgrößen | Stylische runde Gläserform | Goldene Akzente**Kapten & Son**€72.48**4.8★**▲ 60%**](https://www.amazon.de/dp/B0GPDVLGM8) [**Myiaur 2er Pack Sonnenbrille Damen Groß Polarisierte Trendige Sonnenbrille mit UV400 Schutz für Autofahren**Myiaur**€21.89**4.3★**▲ 59%**](https://www.amazon.de/dp/B0G4CV4XF7) [**Guess Damen Metall-Sonnenbrille Piloten-Sonnenbrille 60mm**GUESS**€41.15**4.4★**▲ 58%**](https://www.amazon.de/dp/B0BYBD5R6G) [**GUESS GU7820 shiny black 56**GUESS**€54.42**4.3★**▲ 41%**](https://www.amazon.de/dp/B09QF1XZNZ) [**Kapten & Son Sonnenbrille Nairobi Crystal Tortoise Brown | Sonnenbrille Damen Braun mit Sonnen- und UV-Schutz | Stylische runde Gläserform | Unisex Sunglasses**Kapten & Son**€70.88**4.2★**▲ 41%**](https://www.amazon.de/dp/B0F2GDTQPH)
**~~View all trending →~~**
## **What buyers say about guess sonnenbrille damen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**20%
*“Super Passform”*
**Qualität insgesamt**20%
*“Super Qualität”*
**Form/Stil**13%
*“Super schöne Sonnenbrille im Retro-Style”*
**Design insgesamt**11%
*“Schönes Design”*
**beworben Vs Tatsächliches Produkt**7%
*“Genau das habe ich gesucht, super, ich bin sehr zufrieden, vielen Dank, ich habe gleich noch eins bestellt”*
**Komfort insgesamt**7%
*“Leicht und bequem zu tragen, ideal für den täglichen Gebrauch”*
**Preis-Leistungs-Verhältnis**7%
*“gutes Preis-Leistungs-Verhältnis”*
**Farbe**5%
*“Gerade die Farbe Transparent Hazel Brown sieht angenehm dezent aus”*
**Gewicht leicht**3%
*“Leicht und bequem zu tragen, ideal für den täglichen Gebrauch”*
**Materialqualität**1%
*“ist vom Material doch hochwertiger als ich erst gedacht habe.”*
### **What buyers complain about **
**Qualität insgesamt**25%
*“Keine gute Qualität”*
**Gesamtgröße**22%
*“Di brile sind sehr klein”*
**Preis-Leistungs-Verhältnis**13%
*“Zu teuer”*
**Schutz**7%
*“Kein UV Schutz”*
**Helligkeit/Glanz/Glühen**7%
*“Zu hell”*
**Stärke**7%
*“0 stabil”*
**Haltbarkeit**6%
*“Brille nach einem Jahr schon kaputt”*
**Kratzfestigkeit**2%
*“Brillenglas ist zerkratzt”*
### **Top return reasons **
**Gesamtgröße**73%
**Breite**5%
**Form/Stil**4%
**Farbe**3%
**beworben Vs Tatsächliches Produkt**3%
**Qualität insgesamt**2%
**Funktionalität insgesamt**2%
**Kratzfestigkeit**1%
**Helligkeit/Glanz/Glühen**1%
**Preis-Leistungs-Verhältnis**1%
## **Common questions**
- **Is guess sonnenbrille damen profitable to sell on Amazon Germany?**
- The niche generates €52K/yr across 83 tracked products. 4 of 22 products launched in the last 360 days are still selling. 90-day search growth is +75.5%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the guess sonnenbrille damen niche?**
- 19 brands and 60 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in guess sonnenbrille damen?**
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Preis-Leistungs-Verhältnis. The return rate is 7.2% — above our launch gate.
- **When does demand for guess sonnenbrille damen peak?**
- Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 7.6× the quietest.
- **What does it cost to enter the guess sonnenbrille damen niche?**
- Listings span €11.60–€122.67; the average listing price is €54.07 (sweet spot $15–$100). The average incumbent carries 715 reviews — the moat a new listing must climb.
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