---
title: "Griswold — €0/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/griswold"
last_updated: "2026-08-10T06:03:43.245Z"
locale: en
meta:
description: "Niche score 34/100 · €0/yr market · 119K searches/yr · €23.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · €0/yr market · 119K searches/yr · €23.44 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Griswold — €0/yr Amazon DE Niche (2026) - Flapen"
---
# **griswold**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 3Conversion 0Competition 45Returns 39Price range 76Avg price 95Brand share 47Review moat 81Quality gap 53
**Avg price**
**Incredible****€23.44**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****381.5**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****€8.51–€36.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.9%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-44.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****€0**
€0/yr · 119K searches
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, griswold is a €0/yr Amazon Germany market (119K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **griswold market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **€18K–€23K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#9,151**
- **Page quality**
- **0%**
- **Prime**
- **8%**
- **Sponsored**
- **42%**
- **Out of stock**
- **12.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **203 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▲rising
**Sellers**
**11**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**17%**
- EATAN22% - Unibly20% - Uglyshirt8918% - TShirt-People9% - GHOSTWEAR8% - South Park6% - Open — no brand owns it (3 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -44.9% search growth over the last 90 days.
40K30KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 143.9×
[**Open Trend **](https://flapen.com/research/de/fashion/griswold/trend)
## **Top griswold search terms**
- **griswolds**43K/yr-37.8%0.0% conv. - **griswold**66K/yr-62.3%0.0% conv. - **die griswolds**11K/yr-28.6%0.0% conv. [**All search terms **](https://flapen.com/research/de/fashion/griswold/search-terms)
## **Top griswold products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€020%€030%€040%€01101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**#00 Clark Griswold Hockeytrikot für Herren Weihnachtsfilm Schöne Bescherung genäht Größe L Weiß**EATAN**€18.83**4.0★504 rev](https://www.amazon.de/dp/B08LCWQGCY) [2**Uglyshirt89 8 Bit Griswold Herren Kapuzenpullover | Schöne Bescherung Pullover - Weihnachts Hoodie Herren - Xmas Hoodie | Schwarz (M)**Uglyshirt89**€32.23**4.3★15 rev](https://www.amazon.de/dp/B09MKKS9QB) [3**TShirt-People Shadow Puppets T-Shirt Herren 4XL Schwarz**TShirt-People**€18.48**4.7★2,538 rev](https://www.amazon.de/dp/B07V3FW3VC) [4**Griswolds Tree Farm - Weihnachten Christmas Herren T-Shirt Grau XL**Unibly**€12.53**4.7★19 rev](https://www.amazon.de/dp/B0DL6MKT3Z) [5**GHOSTWEAR Griswold #00 Film-Hockeytrikot Genähte Buchstaben und Zahlen Authentische Bekleidung von Fabs S-5XL L**GHOSTWEAR**€23.29**4.1★837 rev](https://www.amazon.de/dp/B0CH24LD86)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Griswolds Tree Farm Family Christmas - Weihnachten Xmas Unisex Weihnachtspullover Natur L**Printera**€29.32**19 rev1y ago](https://www.amazon.de/dp/B0DNKXR3RR) [**Griswolds Tree Farm - Weihnachten Christmas Pullover Naturstein XL**Unibly**€25.17**13 rev1y ago](https://www.amazon.de/dp/B0DLT6W3RM) [**Griswolds Tree Farm - Weihnachten Christmas Herren T-Shirt Grau XL**Unibly**€12.53**19 rev1y ago](https://www.amazon.de/dp/B0DL6MKT3Z) [**Griswolds Tree Farm - Weihnachten Christmas Herren T-Shirt Schwarz XXL**Unibly**€12.56**19 rev1y ago](https://www.amazon.de/dp/B0DL6KGLFG) [**GHOSTWEAR Griswold #00 Film-Hockeytrikot Genähte Buchstaben und Zahlen Authentische Bekleidung von Fabs S-5XL L**GHOSTWEAR**€23.29**837 rev2y ago](https://www.amazon.de/dp/B0CH24LD86)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Griswolds Tree Farm - Weihnachten Christmas Herren T-Shirt Schwarz XXL**Unibly**€12.56**4.7★**▲ 1000%**](https://www.amazon.de/dp/B0DL6KGLFG) [**TShirt-People Shadow Puppets T-Shirt Herren 4XL Schwarz**TShirt-People**€18.48**4.7★**▲ 1000%**](https://www.amazon.de/dp/B07V3FW3VC) [**South Park Offizielles Lizenzprodukt Distressed Kapuzenpullover (Schwarz) Small**South Park**€36.45**4.2★**▲ 1000%**](https://www.amazon.de/dp/B08DJZWYSZ) [**Griswolds Tree Farm - Weihnachten Christmas Herren T-Shirt Grau XL**Unibly**€12.53**4.7★**▲ 302%**](https://www.amazon.de/dp/B0DL6MKT3Z) [**Uglyshirt89 8 Bit Griswold Herren Kapuzenpullover | Schöne Bescherung Pullover - Weihnachts Hoodie Herren - Xmas Hoodie | Schwarz (M)**Uglyshirt89**€32.23**4.3★**▲ 282%**](https://www.amazon.de/dp/B09MKKS9QB)
**~~View all trending →~~**
## **What buyers say about griswold**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**50%
*“Sehr gute Qualität”*
**Dicke**20%
*“Ich finde das Glas ist nicht zu dünn und gut verarbeitet, ein echter Hingucker”*
**Druckqualität**20%
*“Cooler Druck”*
### **What buyers complain about **
**Qualität insgesamt**22%
*“Einfach Müll”*
**Gesamtgröße**20%
*“Fällt deutlich zu klein aus”*
**Druckqualität**14%
*“Unscharfer Print ohne Stickereien oder Aufnäher”*
**beworben Vs Tatsächliches Produkt**14%
*“Nicht wie beworben”*
**Preis-Leistungs-Verhältnis**13%
*“4 Sterne gibt es nur für den wirklich utopischen Preis”*
**Atmungsaktivität**6%
*“atmungsaktives Material”*
**Ärmelpassform**6%
*“Die Ärmel sind etwas lang”*
### **Top return reasons **
**Gesamtgröße**31%
**Druckqualität**29%
**beworben Vs Tatsächliches Produkt**16%
**Materialqualität**8%
**Qualität insgesamt**8%
**Haltbarkeit**4%
**Dicke**2%
**Nähen/Finish/Polieren**2%
## **Common questions**
- **Is griswold profitable to sell on Amazon Germany?**
- The niche generates €0/yr across 12 tracked products. 90-day search growth is -44.9%. Flapen's verdict: Skip it (34/100).
- **How competitive is the griswold niche?**
- 9 brands and 11 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in griswold?**
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Druckqualität. The return rate is 3.9%.
- **When does demand for griswold peak?**
- Demand peaks in Nov–Dec; the busiest month runs 143.9× the quietest.
- **What does it cost to enter the griswold niche?**
- Listings span €8.51–€36.45; the average listing price is €23.44 (sweet spot $15–$100). The average incumbent carries 382 reviews — the moat a new listing must climb.
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