---
title: "Fleecejacke Damen — €357K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/fleecejacke-damen"
last_updated: "2026-08-10T08:33:17.160Z"
locale: en
meta:
description: "Niche score 51/100 · €357K/yr market · 4.0M searches/yr · €36.01 avg price. High returns (13.2%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · €357K/yr market · 4.0M searches/yr · €36.01 avg price. High returns (13.2%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Fleecejacke Damen — €357K/yr Amazon DE Niche (2026) - Flapen"
---
# **fleecejacke damen**
**Worth a look**
Shows a fragmented shelf (top 5 take 13% of clicks), but high returns (13.2%) keeps it on the watch list.
Market size 54Growth 2Conversion 3Competition 97Returns 0Price range 90Avg price 95Brand share 83Review moat 51Quality gap 78
**Competition**
**Incredible****13%**
top-5 click share — an open shelf
**Avg price**
**Incredible****€36.01**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€10.57–€100.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****€357K**
€357K/yr · 4.0M searches
**Review moat**
**Good****1,474.14**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-46.1%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****13.2%**
return rate — above 5% kills the launch gate
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=de&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, fleecejacke damen is a €357K/yr Amazon Germany market (4.0M searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fleecejacke damen market data**
- **Units sold / yr**
- **10K–13K**
- avg 0–100/product
- **Revenue / yr**
- **€360K–€450K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#194**
- **Page quality**
- **0%**
- **Prime**
- **74%**
- **Sponsored**
- **78%**
- **Out of stock**
- **8.0%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.
**Brands**
**49 **—flat
**Sellers**
**163**
**Top-5 brand share**
**52%**
Top 20: 87%
**Top-5 click share**
**13%**
Top 20: 32%
**Open market**
**43%**
- RevolutionRace16% - Columbia13% - 33,000ft8% - Outdoor Ventures8% - Sublevel7% - Brandit5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -46.1% search growth over the last 90 days.
175K125KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 6.6×
[**Open Trend **](https://flapen.com/research/de/fashion/fleecejacke-damen/trend)
## **Top fleecejacke damen search terms**
- **fleecejacke damen**1.3M/yr-36.7%0.2% conv. - **teddyjacke damen**793K/yr-58.0%0.1% conv. - **columbia damen**373K/yr-40.5%0.1% conv. - **teddy fleecejacke damen**191K/yr-40.5%0.1% conv. - **strickfleecejacke damen**82K/yr-21.0%0.0% conv. - **teddyfleece jacke damen**104K/yr-51.6%0.1% conv. - **fleecepullover damen**221K/yr-81.0%0.1% conv. - **damen fleecejacke**72K/yr-37.1%0.2% conv. - **fleecejacke damen lang**81K/yr-37.4%0.0% conv. - **sublevel fleecejacke damen**40K/yr-39.0%0.3% conv. [**All search terms **](https://flapen.com/research/de/fashion/fleecejacke-damen/search-terms)
## **Top fleecejacke damen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%€4K2%€7K3%€11K4%€14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**RevolutionRace Sherpa Hoodie für Damen Outdoor Fleecejacken perfekt für Wanderungen und Outdoor-Abenteuer Beige Khaki M**RevolutionRace**€70.17**4.5★454 rev](https://www.amazon.de/dp/B0C7RLFTWP) [2**RevolutionRace Hiker Fleece Hoodie für Damen Leichter und elastischer Fleece-Hoodie Black M**RevolutionRace**€42.99**4.2★31 rev](https://www.amazon.de/dp/B0FCG3DSM8) [3**33 000ft Damen Fleecejacke mit Durchgehendem Reißverschluss Stehkragen Damen Leichte Fleece Jacke Outdoor Damenjacke für Wandern und Freizeit Hellrosa L**33,000ft**€26.65**4.2★518 rev](https://www.amazon.de/dp/B0BYRXJJ8K) [4**Columbia Damen Fast Trek Ii Jacket Fleecejacke Mit Durchgehendem Reißverschluss Schwarz S EU**Columbia**€25.86**4.6★9,681 rev](https://www.amazon.de/dp/B008CDT4OK) [5**Sublevel Damen Teddy Fleecejacke Kuschelige Jacke mit Kapuze und Kontrastfarbenen Brusttaschen Perfekt für den Alltag Green XS**Sublevel**€38.60**4.4★81 rev](https://www.amazon.de/dp/B0DFX18SJR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**RevolutionRace Canyon Half-Zip Pile Fleece für Damen Outdoor Teddy Fleecejacken perfekt für Wanderungen und Outdoor-Abenteuer Peyote/Shadow Green M**RevolutionRace**€56.93**13 rev7mo ago](https://www.amazon.de/dp/B0G5PQRHG2) [**Sublevel Damen Teddy Fleecejacke Kuschelige Jacke mit Kapuze und Kontrastfarbenen Brusttaschen Perfekt für den Alltag Green XS**Sublevel**€38.60**81 rev8mo ago](https://www.amazon.de/dp/B0DFX18SJR) [**Sublevel Damen Teddy Fleecejacke Kuschelige Jacke mit Kapuze und Kontrastfarbenen Brusttaschen Perfekt für den Alltag Green S**Sublevel**€38.70**81 rev8mo ago](https://www.amazon.de/dp/B0DFWYD1V9) [**Sublevel Damen Fleecejacke mit Brusttasche Bequeme Übergangsjacke mit Kapuze Ideal für Outdoor-Aktivitäten Middle-red M**Sublevel**€38.45**70 rev8mo ago](https://www.amazon.de/dp/B0DFWXCT8T) [**Mnking Damen Fleecejacke mit Kapuze Dicke Warme Polar Fleece Jacke Winter Full Zip Hoodie Winddicht Winterjacke für Outdoor Laufen Wandern Ski FS5563W-Grey-S**Mnking**€24.91**32 rev8mo ago](https://www.amazon.de/dp/B0FWKN98S6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**RevolutionRace Canyon Half-Zip Pile Fleece für Damen Outdoor Teddy Fleecejacken perfekt für Wanderungen und Outdoor-Abenteuer Peyote/Shadow Green M**RevolutionRace**€56.93**4.7★**▲ 83%**](https://www.amazon.de/dp/B0G5PQRHG2) [**DENIMFY Fleecejacke Damen Regular Fit DFLea Teddyfleece Kapuzenjacke Winterjacke Übergangsjacke Stehkragen Größe:XXL Farben:Light Sand (60200)**DENIMFY**€29.77**4.5★**▲ 79%**](https://www.amazon.de/dp/B0CJRYBF87) [**RevolutionRace Hiker Fleece Hoodie für Damen Leichter und elastischer Fleece-Hoodie Black M**RevolutionRace**€42.99**4.2★**▲ 76%**](https://www.amazon.de/dp/B0FCG3DSM8) [**Mnking Damen Fleecejacke mit Kapuze Dicke Warme Polar Fleece Jacke Winter Full Zip Hoodie Winddicht Winterjacke für Outdoor Laufen Wandern Ski FS5563W-Grey-S**Mnking**€24.91**3.7★**▲ 71%**](https://www.amazon.de/dp/B0FWKN98S6) [**33 000ft Damen Fleecejacke mit Durchgehendem Reißverschluss Stehkragen Damen Leichte Fleece Jacke Outdoor Damenjacke für Wandern und Freizeit Hellrosa L**33,000ft**€26.65**4.2★**▲ 63%**](https://www.amazon.de/dp/B0BYRXJJ8K)
**~~View all trending →~~**
## **What buyers say about fleecejacke damen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Wärme**24%
*“Warm”*
**Gesamtgröße**17%
*“Passt”*
**Qualität insgesamt**10%
*“super Produkt”*
**Komfort insgesamt**8%
*“Kuschelige Teddyweste”*
**Weiches Gefühl**6%
*“Fühlt sich gut an ⭐️⭐️⭐️⭐️⭐️”*
**Preis-Leistungs-Verhältnis**4%
*“Preis/Leistung top”*
**Gewicht leicht**3%
*“Tolle leichte Regenjacke”*
**Materialqualität**3%
*“Das Material ist schön flauschig und weich”*
**Farbe**2%
*“Farbe: gut”*
**beworben Vs Tatsächliches Produkt**2%
*“Artikel wie beschrieben, zufrieden”*
### **What buyers complain about **
**Gesamtgröße**17%
*“Fällt etwas oversized”*
**Farbe**11%
*“Farbe passt nicht, sonst ok”*
**Qualität insgesamt**10%
*“Billig verarbeitet”*
**Materialqualität**4%
*“Sehr einfaches und schlechtes Material”*
**Reißverschlussqualität**3%
*“Reißverschluss nach wenigen Einsätzen defekt”*
**Komfort insgesamt**2%
*“Was mir persönlich sehr unangenehm ist”*
**Form/Stil**2%
*“allerdings super hässliche Form - nämlich gar keine.”*
**beworben Vs Tatsächliches Produkt**2%
*“War leider gar nicht wie auf dem Bild abgebildet”*
**Ärmelpassform**2%
*“Viel zu lange Ärmel”*
**Preis-Leistungs-Verhältnis**2%
*“Preis - Leistung ist ein Witz”*
### **Top return reasons **
**Gesamtgröße**48%
**Farbe**12%
**Materialqualität**6%
**Ärmelpassform**5%
**Qualität insgesamt**4%
**Länge**3%
**Reißverschlussqualität**3%
**Breite**3%
**Dünn**2%
**Armpassform**2%
## **Common questions**
- **Is fleecejacke damen profitable to sell on Amazon Germany?**
- The niche generates €357K/yr across 203 tracked products. 1 of 65 products launched in the last 360 days are still selling. 90-day search growth is -46.1%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the fleecejacke damen niche?**
- 49 brands and 163 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in fleecejacke damen?**
- Top complaints mined from reviews: Gesamtgröße, Farbe, Qualität insgesamt. The return rate is 13.2% — above our launch gate.
- **When does demand for fleecejacke damen peak?**
- Demand peaks in Oct–Nov; the busiest month runs 6.6× the quietest.
- **What does it cost to enter the fleecejacke damen niche?**
- Listings span €10.57–€100.81; the average listing price is €36.01 (sweet spot $15–$100). The average incumbent carries 1,474 reviews — the moat a new listing must climb.
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