---
title: "Engelbert Strauss Kinder — €22K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/engelbert-strauss-kinder"
last_updated: "2026-08-10T09:30:40.173Z"
locale: en
meta:
description: "Niche score 43/100 · €22K/yr market · 405K searches/yr · €30.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · €22K/yr market · 405K searches/yr · €30.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Engelbert Strauss Kinder — €22K/yr Amazon DE Niche (2026) - Flapen"
---
# **engelbert strauss kinder**
**Skip it**
Weak search conversion (0.2%) — this niche doesn't clear our bar today.
Market size 5Growth 15Conversion 2Competition 95Returns 13Price range 85Avg price 95Brand share 66Review moat 77Quality gap 50
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Avg price**
**Incredible****€30.14**
avg listing price — sweet spot $15–$100
**Price range**
**Great****€8.32–€60.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****459.41**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-20.7%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****8.4%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****€22K**
€22K/yr · 405K searches
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, engelbert strauss kinder is a €22K/yr Amazon Germany market (405K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **engelbert strauss kinder market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **€45K–€60K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#150**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **58%**
- **Out of stock**
- **0.1%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**34 **▲rising
**Sellers**
**76**
**Top-5 brand share**
**65%**
Top 20: 95%
**Top-5 click share**
**19%**
Top 20: 50%
**Open market**
**30%**
- Engelbert Strauss23% - Planam21% - NATUST8% - Daysskk7% - FLYGAGA6% - CALBOUNT4%
## **Demand & seasonality**
Weekly Amazon search volume, last 86 weeks — -20.7% search growth over the last 90 days.
10K6KSpike '25Black Friday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Apr, Nov, Dec · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/de/fashion/engelbert-strauss-kinder/trend)
## **Top engelbert strauss kinder search terms**
- **engelbert strauss kinder**171K/yr-13.9%0.2% conv. - **arbeitshose kinder**118K/yr-24.7%0.3% conv. - **kinder arbeitshose**38K/yr-29.3%0.3% conv. - **engelbert strauss kinder hose**20K/yr-12.2%0.1% conv. - **engelbert strauss arbeitshose kinder**13K/yr-16.2%0.4% conv. - **strauss arbeitshose kinder**11K/yr-6.9%0.4% conv. - **arbeitshose kinder engelbert strauss**8K/yr-14.7%0.2% conv. - **engelbert strauss kinder sale**5K/yr-20.4%0.0% conv. - **arbeitskleidung kinder**8K/yr-43.7%0.2% conv. - **arbeitshosen kinder**6K/yr-36.5%0.0% conv. [**All search terms **](https://flapen.com/research/de/fashion/engelbert-strauss-kinder/search-terms)
## **Top engelbert strauss kinder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€4394%€8786%€1K8%€2K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Engelbert Strauss Unisex - Kinder Bundhose e.s.Motion 2020 Farbe:schwarz/warngelb/warnorange Größe:110/116**Engelbert Strauss**€56.47**4.0★12 rev](https://www.amazon.de/dp/B0DM9MT25P) [2**Planam 6110 Junior-Hose - Optimale Sicherheit und Komfort - Farbe: Anthrazit/Gelb - Größe: 158**Planam**€21.21**4.5★2,545 rev](https://www.amazon.de/dp/B017M5QQV2) [3**Planam 6112098 Kinderhose - Farbe oliv/orange - Doppelgrößen (Größennummer = Körpergröße) 98**Planam**€19.23**4.5★2,545 rev](https://www.amazon.de/dp/B017M5QQZ8) [4**Planam 6110 Junior-Hose - Optimale Sicherheit und Komfort - Farbe: Anthrazit/Gelb - Größe: 110**Planam**€22.00**4.5★2,545 rev](https://www.amazon.de/dp/B017M5QQSU) [5**FLYGAGA Kinder Outdoorhose Wanderhose Zip Off Hose abnehmbare hosebeine Shorts Trekkinghose Unisex Jugend Mädchen Sommer mit Gürtel Schnelltrocknend Atmungsaktiv Schwarz XS**FLYGAGA**€24.19**4.2★193 rev](https://www.amazon.de/dp/B07PWPDM29)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CALBOUNT Jungen Wanderhose Kinder Wasserdicht Trekkinghose Elastische Taille Outdoorhose Grün 130**CALBOUNT**€19.56**97 rev1y ago](https://www.amazon.de/dp/B0DSVTZ2YH) [**SERENYOU wasserdichte Hose Kinder Jungen Wanderhose Dünn leichte Trekkinghose Jungs Jogginghosen 158-164 Schwarz**SERENYOU**€17.10**99 rev1y ago](https://www.amazon.de/dp/B0DM5W551Y) [**Engelbert Strauss Unisex - Kinder Bundhose e.s.Motion 2020 Farbe:schwarz/warngelb/warnorange Größe:110/116**Engelbert Strauss**€56.47**12 rev1y ago](https://www.amazon.de/dp/B0DM9MT25P) [**Engelbert Strauss Unisex - Kinder Bundhose e.s.Motion 2020 Farbe:schwarz/warngelb/warnorange Größe:158/164**Engelbert Strauss**€55.86**27 rev1y ago](https://www.amazon.de/dp/B0DM9H56V3) [**CAMLAKEE Wasserdicht Outdoorhose Kinder Trekkinghose Jungen Wanderhose Softshellhose Cargo Jogger Jungs Hose mit Elastische Taille Schwarz DE:134-140 (Herstellergröße 140)**CAMLAKEE**€20.34**459 rev2y ago](https://www.amazon.de/dp/B0D3T94FHG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CAMLAKEE Wasserdicht Outdoorhose Kinder Trekkinghose Jungen Wanderhose Softshellhose Cargo Jogger Jungs Hose mit Elastische Taille Schwarz DE:134-140 (Herstellergröße 140)**CAMLAKEE**€20.34**4.2★**▲ 97%**](https://www.amazon.de/dp/B0D3T94FHG) [**FLYGAGA Kinder Outdoorhose Wanderhose Zip Off Hose abnehmbare hosebeine Shorts Trekkinghose Unisex Jugend Mädchen Sommer mit Gürtel Schnelltrocknend Atmungsaktiv Schwarz XS**FLYGAGA**€24.19**4.2★**▲ 89%**](https://www.amazon.de/dp/B07PWPDM29) [**SERENYOU wasserdichte Hose Kinder Jungen Wanderhose Dünn leichte Trekkinghose Jungs Jogginghosen 158-164 Schwarz**SERENYOU**€17.10**4.3★**▲ 84%**](https://www.amazon.de/dp/B0DM5W551Y) [**Engelbert Strauss E.S. Kinder Shorts Motion 2020 Arbeitshose Workwear (dunkelblau/Atoll 134/140)**Engelbert Strauss**€38.81**4.6★**▲ 77%**](https://www.amazon.de/dp/B07R2C7262) [**FLYGAGA Kinder Outdoorhose Wanderhose Zip Off Hose abnehmbare hosebeine Shorts Trekkinghose Unisex Jugend Mädchen Sommer mit Gürtel Schnelltrocknend Atmungsaktiv Schwarz M**FLYGAGA**€24.71**4.2★**▲ 69%**](https://www.amazon.de/dp/B07NP1128X)
**~~View all trending →~~**
## **What buyers say about engelbert strauss kinder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**24%
*“Passt”*
**Qualität insgesamt**24%
*“Gute, robuste Qualität”*
**Haltbarkeit**8%
*“Hoffe er hält wieder so gut, wie der letzte Schuh”*
**Komfort insgesamt**8%
*“bequem”*
**beworben Vs Tatsächliches Produkt**7%
*“Wie erwartet”*
**Benutzerfreundlichkeit**4%
*“Einwandfreie Hose für kleine Arbeiter”*
**Preis-Leistungs-Verhältnis**4%
*“Tolle Hose mit guten Preis-Leistungsverhältnis”*
**Wärme**3%
*“Es hat sehr gut warm gehalten”*
**Materialqualität**2%
*“Stoff fühlt sich gut an”*
**Dicke**2%
*“Er ist sehr schlank, der Gürtel hat sich super enger und weiter machen lassen”*
### **What buyers complain about **
**Gesamtgröße**28%
*“Fällt etwas kleiner aus”*
**Haltbarkeit**17%
*“Aber nach nem halben Tag ist die Naht der Hosentasche aufgegangen”*
**Dicke**11%
*“Der Bund ist sogar für eine dünne, 122 cm große Asiatin ziemlich eng an der Grenze, aber das hat ihr nicht groß ausgemacht”*
**Nähen/Finish/Polieren**8%
*“Keine guten Nähte”*
**Dünn**8%
*“Dünner Stoff und weit an den Beinen”*
**Griff**8%
*“Leider ist mein Sohn sehr schmal, da rutscht der Gürtel etwas”*
**Preis-Leistungs-Verhältnis**4%
*“Nur wesentlich günstiger”*
### **Top return reasons **
**Gesamtgröße**48%
**Länge**8%
**Breite**6%
**Dünn**6%
**Materialqualität**6%
**Taillenpassform**5%
**Farbe**3%
**Oberschenkel fit**3%
**Qualität insgesamt**2%
**Reißverschlussqualität**2%
## **Common questions**
- **Is engelbert strauss kinder profitable to sell on Amazon Germany?**
- The niche generates €22K/yr across 111 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -20.7%. Flapen's verdict: Skip it (43/100).
- **How competitive is the engelbert strauss kinder niche?**
- 34 brands and 76 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in engelbert strauss kinder?**
- Top complaints mined from reviews: Gesamtgröße, Haltbarkeit, Dicke. The return rate is 8.4% — above our launch gate.
- **When does demand for engelbert strauss kinder peak?**
- Demand peaks in Apr–Nov–Dec; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the engelbert strauss kinder niche?**
- Listings span €8.32–€60.81; the average listing price is €30.14 (sweet spot $15–$100). The average incumbent carries 459 reviews — the moat a new listing must climb.
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