---
title: "Elsa Kostüm Mädchen — €132K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/elsa-kostuem-maedchen"
last_updated: "2026-08-09T21:37:59.387Z"
locale: en
meta:
description: "Niche score 40/100 · €132K/yr market · 1.1M searches/yr · €16.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · €132K/yr market · 1.1M searches/yr · €16.23 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Elsa Kostüm Mädchen — €132K/yr Amazon DE Niche (2026) - Flapen"
---
# **elsa kostüm mädchen**
**Skip it**
Soft demand (-74.8% this quarter) — this niche doesn't clear our bar today.
Market size 30Growth 0Conversion 9Competition 81Returns 17Price range 68Avg price 78Brand share 43Review moat 49Quality gap 65
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Avg price**
**Great****€16.23**
avg listing price — sweet spot $15–$100
**Price range**
**Good****€8.04–€30.01**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,648.96**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€132K**
€132K/yr · 1.1M searches
**Returns**
**Bad****7.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-74.8%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=de&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon Germany niche tracking, elsa kostüm mädchen is a €132K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 40/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **elsa kostüm mädchen market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **€162K–€203K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#156**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **76%**
- **Out of stock**
- **6.2%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **187 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**14 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**34%**
Top 20: 74%
**Open market**
**15%**
- URAQT27% - Renholin18% - Disney15% - YOSICIL10% - ACWOO10% - Vicloon5% - Open — no brand owns it (8 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -74.8% search growth over the last 90 days.
80K60KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 7.3×
[**Open Trend **](https://flapen.com/research/de/fashion/elsa-kostuem-maedchen/trend)
## **Top elsa kostüm mädchen search terms**
- **elsa kleid**168K/yr-20.4%0.7% conv. - **elsa kostüm mädchen**530K/yr-89.3%0.8% conv. - **elsa kleid mädchen**72K/yr-46.3%0.5% conv. - **elsa kostüm**93K/yr-79.0%0.5% conv. - **anna und elsa kleid**26K/yr-6.3%0.2% conv. - **eiskönigin kostüm**41K/yr-84.1%0.5% conv. - **elsa kleid 116**17K/yr-27.2%1.2% conv. - **elsa kleid 110**19K/yr-37.7%1.4% conv. - **eiskönigin kleid**20K/yr-6.8%0.3% conv. - **frozen kleid mädchen**12K/yr-26.1%0.4% conv. [**All search terms **](https://flapen.com/research/de/fashion/elsa-kostuem-maedchen/search-terms)
## **Top elsa kostüm mädchen products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%€5K8%€11K12%€16K16%€21K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Renholin Kleider Shine Sommer Kleid Kurzarm Gefrorene Eiskönigin Prinzessin EIS Prinzessin Mädchen Kinder Party Rock**Renholin**€19.21**4.4★126 rev](https://www.amazon.de/dp/B0CWRV83DD) [2**URAQT Kostüm Kinder Mädchen 9-teiliges Set Kleid Kinder mit Krone Diadem Handschuhe Zauberstab für Weihnachten Verkleidung Karneval Halloween Geburtstag Party 120CM**URAQT**€11.23**4.3★1,411 rev](https://www.amazon.de/dp/B0BFKFCG7D) [3**YOSICIL Damen Prinzessin Kleid Frauen Eis Kostüm Weihnachtsfeier Cosplay Halloween Karneval Fasching Party Verkleidung Festlich Blau M**YOSICIL**€23.25**4.1★382 rev](https://www.amazon.de/dp/B07ZRCT2KV) [4**Disney Eiskönigin 2 Kleid Anna und ELSA Kurzarm (Weiss-Lila 104)**Disney**€16.53**4.6★198 rev](https://www.amazon.de/dp/B09TY4C8JT) [5**Disney Eiskönigin 2 Kleid Anna und ELSA Kurzarm (Weiss-Lila 122)**Disney**€16.47**4.6★198 rev](https://www.amazon.de/dp/B09TY3FYWB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**EARJIA Prinzessin kleid für Mädchen Snow Queen Kostüm Kinder Geburtstag Halloween Cosplay Party -Outfit**EARJIA**€16.45**80 rev1y ago](https://www.amazon.de/dp/B0FC1SVLY8) [**Meland Blue Princess Prinzessin Kleid Mädchen Prinzessin Kostüm Mädchen 8 Stück Set Inklusive Juwelen Handschuhe Zauberstab Dress Up für 3-10 Jahre**Meland**€22.08**85 rev1y ago](https://www.amazon.de/dp/B0DNYZS186) [**ACWOO Kostüm Mädchen Abnehmbarer Umhang Mädchen Kleid Prinzessin Langarm Falten Pailletten Schneeflocken Kostüm für Weihnachten Verkleidung Karneval Halloween (100CM)**ACWOO**€12.92**146 rev2y ago](https://www.amazon.de/dp/B0D41PBBD5) [**ACWOO kostüm mädchen Mädchen Prinzessin Kostüm Tüll-Pailletten-Prinzessinnenkleid Kostüm Accessoires für Mädchen Kleid Kinder Set mit Krone Zauberstab für Halloween Weihnachten Karneval Party**ACWOO**€16.25**87 rev2y ago](https://www.amazon.de/dp/B0CZDJMR8B) [**Renholin Kleider Shine Sommer Kleid Kurzarm Gefrorene Eiskönigin Prinzessin EIS Prinzessin Mädchen Kinder Party Rock**Renholin**€19.21**126 rev2y ago](https://www.amazon.de/dp/B0CWRV83DD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Disney Eiskönigin 2 Kleid Anna und ELSA Kurzarm (Weiss-Lila 104)**Disney**€16.53**4.6★**▲ 412%**](https://www.amazon.de/dp/B09TY4C8JT) [**Disney Eiskönigin 2 Kleid Anna und ELSA Kurzarm (Weiss-Lila 116)**Disney**€16.30**4.6★**▲ 377%**](https://www.amazon.de/dp/B09TY5YHFL) [**Disney Eiskönigin 2 Kleid Anna und ELSA Kurzarm (Weiss-Lila 122)**Disney**€16.47**4.6★**▲ 375%**](https://www.amazon.de/dp/B09TY3FYWB) [**Renholin ELSA Kleider Shine Sommer Kleid Kurzarm Gefrorene Eiskönigin Prinzessin EIS Prinzessin Mädchen Kinder Party Rock**Renholin**€19.26**4.4★**▲ 304%**](https://www.amazon.de/dp/B0CWRTQ6G1) [**URAQT Kostüm Kinder Mädchen 6-teiliges Set Kinder Prinzessin Kleid mit Krone Diadem Handschuhe Zauberstab usw für Weihnachten Karneval Halloween Rollenspiel(130)**URAQT**€13.06**4.4★**▲ 218%**](https://www.amazon.de/dp/B0BQ2SQ1H6)
**~~View all trending →~~**
## **What buyers say about elsa kostüm mädchen**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gesamtgröße**28%
*“passt perfekt”*
**Qualität insgesamt**22%
*“Qualität für den Preis ok”*
**Preis-Leistungs-Verhältnis**16%
*“Preiswert und gut”*
**Helligkeit/Glanz/Glühen**5%
*“Es glitzert und sitzt perfekt”*
**Spaß/Unterhaltungserlebnis**3%
*“Kind ist happy”*
**Farbe**2%
*“Ganz hübsch”*
**Design insgesamt**2%
*“Simpel hergestellt”*
**Haltbarkeit**2%
*“trägt es dauernd.”*
**Waschechtheit**1%
*“Und das Kleid hat die Wäsche in der Waschmaschine ohne Probleme überstanden”*
**Stärke**1%
*“Gute stabile Passform”*
### **What buyers complain about **
**Qualität insgesamt**21%
*“Qualität leider ungenügend”*
**Gesamtgröße**20%
*“Fällt etwas klein aus”*
**Haltbarkeit**13%
*“Keine lange Haltbarkeit”*
**Nähen/Finish/Polieren**8%
*“Nähfehler”*
**Produktzustand**3%
*“Benutztes Kleid”*
**Geruch**2%
*“Qualität ok, Geruch abartig”*
**Polster-/Stoffqualität**2%
*“der Stoff ist nicht von guter Qualität.”*
**Preis-Leistungs-Verhältnis**2%
*“Etwas teuer”*
**Übung/Sporteignung**1%
*“Nicht für Ballettunterricht geeignet, nur fürs turnen”*
**Lücke/Loch**1%
*“Leider haben sie oft nach zwei Wochen schon Löcher vorne”*
### **Top return reasons **
**Gesamtgröße**74%
**Qualität insgesamt**7%
**Materialqualität**5%
**Nähen/Finish/Polieren**2%
**beworben Vs Tatsächliches Produkt**2%
**Defekt Material/Teile**2%
**Dünn**1%
**Kratzfestigkeit**1%
**Farbe**1%
**Geruch**1%
## **Common questions**
- **Is elsa kostüm mädchen profitable to sell on Amazon Germany?**
- The niche generates €132K/yr across 45 tracked products. 90-day search growth is -74.8%. Flapen's verdict: Skip it (40/100).
- **How competitive is the elsa kostüm mädchen niche?**
- 14 brands and 24 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in elsa kostüm mädchen?**
- Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Haltbarkeit. The return rate is 7.2% — above our launch gate.
- **When does demand for elsa kostüm mädchen peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 7.3× the quietest.
- **What does it cost to enter the elsa kostüm mädchen niche?**
- Listings span €8.04–€30.01; the average listing price is €16.23 (sweet spot $15–$100). The average incumbent carries 1,649 reviews — the moat a new listing must climb.
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