---
title: "Search terms — anno 117 - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/anno-117/search-terms"
last_updated: "2026-08-05T18:16:43.301Z"
locale: en
meta:
  description: "Niche score 35/100 · €155K/yr market · 209K searches/yr · €38.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · €155K/yr market · 209K searches/yr · €38.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — anno 117 - Flapen"
---

# **anno 117**

**Skip it**

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 33Growth 1Conversion 24Competition 0Returns 61Price range 95Avg price 95Brand share 0Review moat 63Quality gap 90

**Avg price**

**Incredible****€38.43**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****€28.77–€56.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.1★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****993.67**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****€155K**

€155K/yr · 209K searches

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-47.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms