---
title: "Search terms — 18. geburtstag junge - Flapen"
canonical_url: "https://flapen.com/research/de/fashion/18-geburtstag-junge/search-terms"
last_updated: "2026-07-21T07:58:47.738Z"
locale: en
meta:
  description: "18. geburtstag junge shows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "18. geburtstag junge shows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 18. geburtstag junge - Flapen"
---

# **18. geburtstag junge**

**Worth a look**

Shows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 20Conversion 28Competition 92Returns 96Price range 64Avg price 30Brand share 96Review moat 73Quality gap 35

**Brand share**

**Incredible****29%**

top-5 brand share — no brand owns this niche

**Returns**

**Incredible****0.7%**

return rate — above 6% kills the launch gate

**Competition**

**Great****23%**

top-5 click share — an open shelf

**Review moat**

**Good****598.44**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****€628K**

€628K/yr · 3.0M searches

**Price range**

**Good****€2.32–€37.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****€9.62**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-9.5%**

90-day search growth — must beat 0% to launch