---
title: "Cr123a — €987K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/elektronik-foto/cr123a"
last_updated: "2026-08-10T06:08:09.616Z"
locale: en
meta:
description: "Niche score 51/100 · €987K/yr market · 494K searches/yr. A deep review moat (22,668 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · €987K/yr market · 494K searches/yr. A deep review moat (22,668 avg reviews) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cr123a — €987K/yr Amazon DE Niche (2026) - Flapen"
---
# **cr123a**
**Worth a look**
Shows searches that convert (19.6% search→purchase), but a deep review moat (22,668 avg reviews) keeps it on the watch list.
Market size 77Growth 16Conversion 100Competition 20Returns 98Price range 57Avg price 35Brand share 41Review moat 15Quality gap 47
**Conversion**
**Incredible****19.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Market size**
**Great****€987K**
€987K/yr · 494K searches
**Price range**
**Good****€5.14–€27.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****€10.20**
avg listing price — sweet spot $15–$100
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-17.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****22,667.85**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon Germany niche tracking, cr123a is a €987K/yr Amazon Germany market (494K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Nov. Verdict: Worth a look — 51/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cr123a market data**
- **Units sold / yr**
- **80K–100K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **€816K–€1.0M**
- units × avg price
- **Conversion rate**
- **19.6%**
- **Avg BSR**
- **#200**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **69%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **197 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**83**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**14%**
- Varta32% - Amazon Basics24% - Duracell12% - BEVIGOR7% - VARTA6% - kraftmax6% - Open — no brand owns it (5 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.2% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/de/elektronik-foto/cr123a/trend)
## **Top cr123a search terms**
- **cr123a**227K/yr-16.7%16.9% conv. - **cr123a 3v lithium batterie**61K/yr-16.4%18.3% conv. - **cr123**39K/yr-20.4%12.6% conv. - **cr123a batterie**32K/yr-36.5%14.0% conv. - **cr123a 3v batterien**20K/yr-3.6%8.0% conv. - **batterie cr123a**24K/yr-25.2%19.3% conv. - **123**14K/yr+53.5%0.2% conv. - **cr 123a lithium batterien**11K/yr-5.2%15.8% conv. - **varta cr123a**8K/yr-15.2%25.3% conv. - **cr123a 3v**6K/yr-17.9%19.2% conv. [**All search terms **](https://flapen.com/research/de/elektronik-foto/cr123a/search-terms)
## **Top cr123a products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€99K20%€197K30%€296K40%€395K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**VARTA Batterien CR123A Lithium Rundzelle 2 Stück 3V Spezialbatterien für elektronische Kleingeräte mit langanhaltender höchster Leistung**Varta**€6.05**4.7★16,843 rev](https://www.amazon.de/dp/B000EGWOEU) [2**Amazon Basics CR123A Lithium-Batterien 3 V 10 Jahre lagerfähig 10 Stück**Amazon Basics**€11.80**4.6★3,510 rev](https://www.amazon.de/dp/B0B683RG7B) [3**DURACELL CR123 (2 Stück) CR 123 High Power Lithium Batterie 3V (CR123A / CR17345)**Duracell**€5.29**4.7★132,672 rev](https://www.amazon.de/dp/B00N3VH7DG) [4**BEVIGOR CR123A Lithium Batterie 6 Stück 1500mAh 3V Li-Ion Nicht wiederaufladbarer Hochleistungs-Li-Ion-Batterie für Haussicherheit und drahtlose Sicherheitssysteme**BEVIGOR**€7.40**4.4★2,146 rev](https://www.amazon.de/dp/B0DM7SW46D) [5**kraftmax 2er Pack CR123A PRO Lithium Batterien 3V Hochleistungsbatterien für Taschenlampen Kameras Alarmanlagen Nicht wiederaufladbar Professionelle Energiezellen**kraftmax**€5.14**4.5★231 rev](https://www.amazon.de/dp/B0FK9ZDM2C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GutAlkaLi CR123A 3V Lithium Batterie 6 Stück 1500mAh Einwegbatterie**GutAlkaLi**€7.51**54 rev11mo ago](https://www.amazon.de/dp/B0FM43JKJG) [**kraftmax 2er Pack CR123A PRO Lithium Batterien 3V Hochleistungsbatterien für Taschenlampen Kameras Alarmanlagen Nicht wiederaufladbar Professionelle Energiezellen**kraftmax**€5.14**231 rev11mo ago](https://www.amazon.de/dp/B0FK9ZDM2C) [**CR123A 3V Lithium Batterie 10 Stück CR123 HöChster Leistung Batterie CR123A CR 123A Lithium Batterien für Elektronische KleingeräTe**Vemfay**€10.81**337 rev1y ago](https://www.amazon.de/dp/B0FBG9JL2M) [**BEVIGOR CR123A Lithium Batterie 6 Stück 1500mAh 3V Li-Ion Nicht wiederaufladbarer Hochleistungs-Li-Ion-Batterie für Haussicherheit und drahtlose Sicherheitssysteme**BEVIGOR**€7.40**2,146 rev1y ago](https://www.amazon.de/dp/B0DM7SW46D) [**POWEROWL CR123A Batterie 3V Lithium 6 Stück langlebige Leistung 3 Volt 123 C123 CR17345 Batterie**POWEROWL**€7.35**729 rev2y ago](https://www.amazon.de/dp/B0D2R7FTBY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GutAlkaLi CR123A 3V Lithium Batterie 6 Stück 1500mAh Einwegbatterie**GutAlkaLi**€7.51**4.3★**▲ 344%**](https://www.amazon.de/dp/B0FM43JKJG) [**CR123A 3V Lithium Batterie 10 Stück CR123 HöChster Leistung Batterie CR123A CR 123A Lithium Batterien für Elektronische KleingeräTe**Vemfay**€10.81**4.3★**▲ 161%**](https://www.amazon.de/dp/B0FBG9JL2M) [**POWEROWL CR123A Batterie 3V Lithium 6 Stück langlebige Leistung 3 Volt 123 C123 CR17345 Batterie**POWEROWL**€7.35**4.4★**▲ 119%**](https://www.amazon.de/dp/B0D2R7FTBY) [**DURACELL CR123 (10 Stück) CR 123 High Power Lithium Batterie 3V (CR123A / CR17345)**Duracell**€27.81**4.7★**▲ 58%**](https://www.amazon.de/dp/B07ZDQHN9W) [**BEVIGOR CR123A Lithium Batterie 6 Stück 1500mAh 3V Li-Ion Nicht wiederaufladbarer Hochleistungs-Li-Ion-Batterie für Haussicherheit und drahtlose Sicherheitssysteme**BEVIGOR**€7.40**4.4★**— 8%**](https://www.amazon.de/dp/B0DM7SW46D)
**~~View all trending →~~**
## **What buyers say about cr123a**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Akkulaufzeit**26%
*“Batterie”*
**Preis-Leistungs-Verhältnis**19%
*“Preiswertes Teil”*
**Qualität insgesamt**15%
*“Super Qualität”*
**beworben Vs Tatsächliches Produkt**15%
*“Entsprechen der Produktbeschreibung”*
**Haltbarkeit**8%
*“Kurzlebig”*
**Gesamtgröße**8%
*“Passt”*
**Kompatibilität – insgesamt**1%
*“optimal für garmin T2”*
**Kameraqualität**1%
*“Jetzt funktioniert meine Kamera wieder”*
**Design insgesamt**1%
*“Optisch ordentlich, funktional bisher gut”*
**Aufladen**1%
*“möglichst langlebige Stromversorgung”*
### **What buyers complain about **
**Akkulaufzeit**36%
*“Batterien wohl Altersschwach”*
**Qualität insgesamt**18%
*“Dementsprechend unbrauchbarer Schrott”*
**Haltbarkeit**10%
*“Halten nicht lang”*
**Preis-Leistungs-Verhältnis**9%
*“halb so teuer wie im Baumarkt”*
**Speicherkapazität**4%
*“Kapazität”*
**Aufladen**3%
*“Nach dem 3. Ladezyklus sind schon 4 kaputt”*
**beworben Vs Tatsächliches Produkt**2%
*“Halten nicht, was die Produktbeschreibung verspricht”*
**Messung / Ablesegenauigkeit**2%
*“Hab nicht die Spannung gemessen”*
**Gesamtgröße**2%
*“Leider zu groß für meine Smart Fensterkontakt für meine Eve fehle Kauf leider”*
**Funktionalität insgesamt**2%
*“Nicht funktionsfähig”*
### **Top return reasons **
**Gesamtgröße**78%
**Kompatibilität – insgesamt**6%
**Akkulaufzeit**5%
**beworben Vs Tatsächliches Produkt**4%
**Funktionalität insgesamt**2%
**Produktzustand**2%
**Qualität insgesamt**1%
**Haltbarkeit**1%
**Defekt Material/Teile**1%
**Aufladen**0%
## **Common questions**
- **Is cr123a profitable to sell on Amazon Germany?**
- The niche generates €987K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.2%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the cr123a niche?**
- 11 brands and 83 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in cr123a?**
- Top complaints mined from reviews: Akkulaufzeit, Qualität insgesamt, Haltbarkeit. The return rate is 0.4%.
- **When does demand for cr123a peak?**
- Demand peaks in Nov; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the cr123a niche?**
- Listings span €5.14–€27.81; the average listing price is €10.20 (sweet spot $15–$100). The average incumbent carries 22,668 reviews — the moat a new listing must climb.
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