---
title: "side by side kühlschrank — €2.3M/yr Amazon Germany Niche, Score 56/100 - Flapen"
canonical_url: "https://flapen.com/research/de/elektro-grossgeraete/side-by-side-kuehlschrank"
last_updated: "2026-07-21T09:46:16.083Z"
locale: en
meta:
description: "side by side kühlschrank clears our launch bar: a $2.3M/yr market growing +35.3% this quarter with returns at 4.9%. Data updated Jul 2026."
"og:description": "side by side kühlschrank clears our launch bar: a $2.3M/yr market growing +35.3% this quarter with returns at 4.9%. Data updated Jul 2026."
"og:title": "side by side kühlschrank — €2.3M/yr Amazon Germany Niche, Score 56/100 - Flapen"
---
# **side by side kühlschrank**
**Launch it**
A $2.3M/yr market growing +35.3% this quarter with returns at 4.9% — clears our launch bar.
Market size 95Growth 60Conversion 2Competition 91Returns 34Price range 0Avg price 0Brand share 47Review moat 88Quality gap 60
**Market size**
**Incredible****€2.3M**
€2.3M/yr · 2.0M searches
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Review moat**
**Great****247.38**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+35.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****4.9%**
return rate — above 6% kills the launch gate
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Bad****€703.62**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****€317.07–€1666.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, side by side kühlschrank is a €2.3M/yr Amazon Germany market (2.0M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jul–Nov. Verdict: Launch it — 56/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **€2.1M–€2.8M**
- units × avg price
- **Launch success**
- **94%**
- 17 of 18 new (360d)
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#133**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **93%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **194 days**
## **Competition**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**13 **▼falling
**Sellers**
**56**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**24%**
Top 20: 58%
**Open market**
**15%**
- LG25% - Midea19% - Hisense15% - Samsung11% - Exquisit8% - Comfee8% - Open — no brand owns it (7 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +35.3% search growth over the last 90 days.
125K75KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Nov · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/de/elektro-grossgeraete/side-by-side-kuehlschrank/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%€46K4%€91K6%€137K8%€182K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 72 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Midea Side-by-Side Kühl-Gefrierkombination 569 L | Eiswürfel- & Wasserspender WiFi-Steuerung | No Frost Multi-Air-Flow Platinum Fresh | 179 3 cm MDRS761MIE46**Midea**€656.41**4.2★25 rev](https://www.amazon.de/dp/B0FRDPYG9T) [2**LG GSLC40PYPE Side-by-Side Kühlschrank mit Gefrierfach (638 L Energieklasse E) mit Eis- und Wasserspender UVNano Total No Frost Silber**LG**€822.46**4.5★85 rev](https://www.amazon.de/dp/B0D7SMFJ6S) [3**LG GSM32HSBEH Side-by-Side Kühlschrank mit Gefrierfach (562 L Energieklasse E) mit Touch-Bedienfeld Eis- und Wasserspender Wassertank Total No Frost Silber**LG**€708.52**4.3★98 rev](https://www.amazon.de/dp/B0D3M3DB2B) [4**Comfee Side-by-Side Kühl-Gefrierkombination 553 L | No Frost 35 dB Multi-Air-Flow | Platinum Fresh Sensor & SuperCool | Titan-Grau RCS536LS01EU(E)**Comfee**€429.21**4.2★80 rev](https://www.amazon.de/dp/B0GL2FF3NR) [5**LG GSXV90MCDE Side-by-Side Kühlschrank mit Gefrierfach (628 L Energieklasse D) mit InstaView Door-in-Door Craft Ice Eis- und Wasserspender Total No Frost Schwarz**LG**€1189.50**4.5★120 rev](https://www.amazon.de/dp/B09NRF6638)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Midea Side-by-Side Kühlschrank (548 L Familien-Größe) - No Frost (Nie wieder abtauen) Leise 35 dB Inverter Kompressor Multi-Air-Flow & SuperCool Flaschenablage Blau-Stahl MERS530FGE46EU**Midea**€409.65**179 rev3mo ago](https://www.amazon.de/dp/B0GVJBZG4F) [**Midea Side-by-Side Kühlschrank Freistehend (553L No Frost) - Kühl-Gefrierkombination mit Wasserspender (ohne Festwasseranschluss) Sehr Leise (37 dB) Inverter Motor Steel Gray MDRS710FGD46W**Midea**€561.00**425 rev3mo ago](https://www.amazon.de/dp/B0GV47Q1QR) [**PKM SBS442ENFDIX Kühl-Gefrierkombination | Side by Side | Inox Design | 291 Liter Kühlen | 151 Liter Gefrieren | NoFrost | Schnellgefrieren Modus | Display | Türalarm | Kindersicherung**PKM**€434.02**4 rev5mo ago](https://www.amazon.de/dp/B0GMR2FK1W) [**Comfee Side-by-Side Kühl-Gefrierkombination 553 L | No Frost 35 dB Multi-Air-Flow | Platinum Fresh Sensor & SuperCool | Titan-Grau RCS536LS01EU(E)**Comfee**€429.21**80 rev5mo ago](https://www.amazon.de/dp/B0GL2FF3NR) [**Midea Side-by-Side Kühl-Gefrierkombination Eiswürfelspender 573 L | No Frost 3in1 Wasser- & Eisdispenser | Inverter Kompressor 38 dB 208 kWh/Jahr SuperCool & Freeze | Bru-Stahl MDRS761MYC46**Midea**€798.91**7 rev5mo ago](https://www.amazon.de/dp/B0GL31P93D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Midea Side-by-Side Kühlschrank Freistehend (553L No Frost) - Kühl-Gefrierkombination mit Wasserspender (ohne Festwasseranschluss) Sehr Leise (37 dB) Inverter Motor Steel Gray MDRS710FGD46W**Midea**€561.00**4.3★**▲ 231%**](https://www.amazon.de/dp/B0GV47Q1QR) [**Bauknecht SBS C90 IN Side-by-Side Kühl-Gefrierkombination 532 l Dual Cool Total NoFrost getrennt regelbar Superkühlfunktion Inverter-Kompressor leise 39 dB Edelstahloptik**Bauknecht**€648.98**4.7★**▲ 229%**](https://www.amazon.de/dp/B0FVV2HKH4) [**Midea Side-by-Side Kühlschrank (548 L Familien-Größe) - No Frost (Nie wieder abtauen) Leise 35 dB Inverter Kompressor Multi-Air-Flow & SuperCool Flaschenablage Blau-Stahl MERS530FGE46EU**Midea**€409.65**4.4★**▲ 217%**](https://www.amazon.de/dp/B0GVJBZG4F) [**LG GBBS322CPY Fit&Max Kühl-/Gefrierkombination (375 L Energieklasse C) vollintegrierbar oder freistehend mit DoorCooling+ FRESHConverter+ Total No Frost Silber**LG**€463.32**4.4★**▲ 200%**](https://www.amazon.de/dp/B0FY7MKDRG) [![Hisense RS3P558NEFC Side-by-Side/ 544L/ Großes Fassungsvermögen/XXL Türfach/Multifunktionale Getränkeablage/Flat Duct/No Frost/SuperCool/BxHxT: 91 1×178 6×61 5cm/ Schwarz [Energieklasse C]](https://m.media-amazon.com/images/I/31S8J0p-+SL.jpg)**Hisense RS3P558NEFC Side-by-Side/ 544L/ Großes Fassungsvermögen/XXL Türfach/Multifunktionale Getränkeablage/Flat Duct/No Frost/SuperCool/BxHxT: 91 1×178 6×61 5cm/ Schwarz \[Energieklasse C\]**Hisense**€657.84**4.4★**▲ 189%**](https://www.amazon.de/dp/B0G6ZJ17FS)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**19%
*“Excellent Qualität, nach ich eine sehr laute Gorenje Kühlschrank eingekauft habe (Und viele”*
**Preis-Leistungs-Verhältnis**16%
*“Super Preis-/Leistung”*
**Geräuschpegel**13%
*“Betriebsgeräusch absolut in Ordnung”*
**Speicherkapazität**12%
*“Optimal viel Platz”*
**Design insgesamt**7%
*“Modernes Design und tolle Leistung”*
**Heizung**5%
*“Auch die Temperatureinstellung ist sehr praktisch”*
**beworben Vs Tatsächliches Produkt**5%
*“Wunsch erfüllt”*
**Gesamtgröße**5%
*“Passt alles”*
**Benutzerfreundlichkeit**3%
*“Bedienung, Platzaufteilung etc. genau so wie es sein soll”*
**Eismaschine**3%
*“Das Craft ice ist super”*
### **What buyers complain about **
**Geräuschpegel**14%
*“Beim Kühlvorgang blubbert er etwas aber nicht sehr laut”*
**Gesamtgröße**9%
*“Kleiner als erwartet”*
**Heizung**8%
*“Kühlleistung schwach, Scharniere und Dichtungen defekt”*
**Qualität insgesamt**7%
*“Schlechte Qualität”*
**Haltbarkeit**5%
*“Nach 4 Jahren defekt”*
**Temperaturkontrolle**5%
*“Das schlimme ist die Anzeige zeigt die eingestellte Temperatur an (-18Grad)”*
**beworben Vs Tatsächliches Produkt**4%
*“Das finde ich irreführend in der Produktvorstellung”*
**Defekt Material/Teile**2%
*“Der Artikel würde beschädig geliefert”*
**Gewicht schwer**2%
*“extrem schwer”*
**Benutzerfreundlichkeit**2%
*“echt unmöglich”*
### **Top return reasons **
**Gesamtgröße**21%
**Defekt Material/Teile**17%
**Geräuschpegel**12%
**Heizung**5%
**Kratzfestigkeit**5%
**Funktionalität insgesamt**4%
**Qualität insgesamt**4%
**beworben Vs Tatsächliches Produkt**4%
**Eismaschine**3%
**Farbe**2%
## **Common questions**
- **Is side by side kühlschrank profitable to sell on Amazon Germany?**
- The niche generates €2.3M/yr across 72 tracked products. 17 of 18 products launched in the last 360 days are still selling. 90-day search growth is +35.3%. Flapen's verdict: Launch it (56/100).
- **How competitive is the side by side kühlschrank niche?**
- 13 brands and 56 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in side by side kühlschrank?**
- Top complaints mined from reviews: Geräuschpegel, Gesamtgröße, Heizung. The return rate is 4.9%.
- **When does demand for side by side kühlschrank peak?**
- Demand peaks in Jul–Nov; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the side by side kühlschrank niche?**
- Listings span €317.07–€1666.96; the average listing price is €703.62 (sweet spot $15–$100). The average incumbent carries 247 reviews — the moat a new listing must climb.
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