---
title: "Search terms — zahnpasta ohne natriumlaurylsulfat - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/zahnpasta-ohne-natriumlaurylsulfat/search-terms"
last_updated: "2026-08-10T16:59:05.066Z"
locale: en
meta:
  description: "Niche score 58/100 · €1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · €1.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — zahnpasta ohne natriumlaurylsulfat - Flapen"
---

# **zahnpasta ohne natriumlaurylsulfat**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 80Growth 25Conversion 97Competition 85Returns 100Price range 71Avg price 32Brand share 5Review moat 51Quality gap 21

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Market size**

**Great****€1.1M**

€1.1M/yr · 740K searches

**Price range**

**Good****€3.07–€43.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,470.08**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****€9.89**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-0.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Search terms