---
title: "Spirulina Pulver — €243K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/spirulina-pulver"
last_updated: "2026-08-10T13:40:42.775Z"
locale: en
meta:
description: "Niche score 53/100 · €243K/yr market · 155K searches/yr · €16.83 avg price. Soft demand (-30.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · €243K/yr market · 155K searches/yr · €16.83 avg price. Soft demand (-30.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Spirulina Pulver — €243K/yr Amazon DE Niche (2026) - Flapen"
---
# **spirulina pulver**
**Worth a look**
Shows low returns (0.2%), but soft demand (-30.5% this quarter) keeps it on the watch list.
Market size 45Growth 10Conversion 84Competition 30Returns 99Price range 67Avg price 80Brand share 48Review moat 55Quality gap 65
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****€16.83**
avg listing price — sweet spot $15–$100
**Price range**
**Good****€5.62–€33.63**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,281.75**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****€243K**
€243K/yr · 155K searches
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-30.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, spirulina pulver is a €243K/yr Amazon Germany market (155K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Jan. Verdict: Worth a look — 53/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **spirulina pulver market data**
- **Units sold / yr**
- **13K–15K**
- avg 500–750/product
- **Revenue / yr**
- **€210K–€252K**
- units × avg price
- **Conversion rate**
- **9.3%**
- **Avg BSR**
- **#29**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **75%**
- **Out of stock**
- **21.5%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**14**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**17%**
- BioNutra24% - bioKontor15% - ALPHA0114% - Flügelschwinger14% - Kamelur9% - NaturaleBio7% - Open — no brand owns it (7 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -30.5% search growth over the last 90 days.
6K4KSpike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/spirulina-pulver/trend)
## **Top spirulina pulver search terms**
- **spirulina pulver**121K/yr-32.0%7.1% conv. - **spirulina pulver bio**19K/yr-39.1%9.4% conv. - **algenpulver**7K/yr+22.4%3.9% conv. - **spirulina powder**4K/yr-15.8%5.1% conv. - **bio spirulina pulver**4K/yr-22.4%8.8% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/spirulina-pulver/search-terms)
## **Top spirulina pulver products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€24K20%€49K30%€73K40%€97K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BIONUTRA Bio Spirulina Pulver 250 g veganes Algenpulver**BioNutra**€10.28**4.6★1,329 rev](https://www.amazon.de/dp/B01NAL91E2) [2**Bio Blaues Spirulina Pulver 50 g 100% natürliches Phycocyanin für Smoothies Kräftige blaue Lebensmittelfarbe und Zutat Reich an Protein von Alpha01**ALPHA01**€9.57**4.3★347 rev](https://www.amazon.de/dp/B0CRPPVLC7) [3**Spirulina Pulver BIO 500 g I 100% natürlich und rein - aus kontrolliert biologischem Anbau I ohne Zusatzstoffe I von bioKontor**bioKontor**€13.52**4.4★304 rev](https://www.amazon.de/dp/B08K4DWTLQ) [4**500g BIO Spirulina Pulver 100% natürlich rückstandskontrolliert nach EU-ÖKO-Standard kultiviert und hergestellt Rohkostqualität ohne Zusätze (500g)**Flügelschwinger**€14.29**4.6★366 rev](https://www.amazon.de/dp/B07L9HR3N4) [5**Kamelur Bio Spirulina Pulver grün 1kg Bio Algen schonend getrocknet & fein gemahlen Algenpulver Spirulina aus kontrolliert biologischem Anbau**Kamelur**€20.73**4.8★30 rev](https://www.amazon.de/dp/B0F3P93SW5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Blaues Bio Spirulina Pulver 100g | hochkonzentriertes Superfood aus der Spirulina-Alge | 100% vegan & naturrein | schonend verarbeitet | proteinreich | Achterhof**vom-Achterhof**€33.52**12 rev11mo ago](https://www.amazon.de/dp/B0FJY4DQR1) [**alvimare Bio Spirulina Pulver 250 g - 100% naturrein und kontrolliert**Alvimare**€9.70**39 rev1y ago](https://www.amazon.de/dp/B0F53LFJSK) [**Kamelur Bio Spirulina Pulver grün 1kg Bio Algen schonend getrocknet & fein gemahlen Algenpulver Spirulina aus kontrolliert biologischem Anbau**Kamelur**€20.73**30 rev1y ago](https://www.amazon.de/dp/B0F3P93SW5) [**Bio Blaues Spirulina Pulver 50 g 100% natürliches Phycocyanin für Smoothies Kräftige blaue Lebensmittelfarbe und Zutat Reich an Protein von Alpha01**ALPHA01**€9.57**347 rev1y ago](https://www.amazon.de/dp/B0CRPPVLC7) [**Spirulina Pulver Bio 250 g 100% aus biologischem Anbau Reich an Eiweiß Chlorophyll & Mineralstoffen Natürliches Superfood Vegan Glutenfrei & Ohne Zusätze**RAW BOOST SMART FOOD**€9.47**48 rev1y ago](https://www.amazon.de/dp/B0DJD6HRJR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Spirulina Pulver BIO 500 g I 100% natürlich und rein - aus kontrolliert biologischem Anbau I ohne Zusatzstoffe I von bioKontor**bioKontor**€13.52**4.4★**▲ 171%**](https://www.amazon.de/dp/B08K4DWTLQ) [**Bio Blaues Spirulina Pulver 50 g 100% natürliches Phycocyanin für Smoothies Kräftige blaue Lebensmittelfarbe und Zutat Reich an Protein von Alpha01**ALPHA01**€9.57**4.3★**▲ 163%**](https://www.amazon.de/dp/B0CRPPVLC7) [**1kg BIO Spirulina Pulver 100% natürlich rückstandskontrolliert nach EU-ÖKO-Standard kultiviert und hergestellt Rohkostqualität ohne Zusätze (1000 g)**Flügelschwinger**€20.96**4.6★**▲ 128%**](https://www.amazon.de/dp/B07Q48481P) [**Kamelur Bio Spirulina Pulver grün 1kg Bio Algen schonend getrocknet & fein gemahlen Algenpulver Spirulina aus kontrolliert biologischem Anbau**Kamelur**€20.73**4.8★**▲ 33%**](https://www.amazon.de/dp/B0F3P93SW5) [**alvimare Bio Spirulina Pulver 250 g - 100% naturrein und kontrolliert**Alvimare**€9.70**3.9★**— 6%**](https://www.amazon.de/dp/B0F53LFJSK)
**~~View all trending →~~**
## **What buyers say about spirulina pulver**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Qualität insgesamt**26%
*“Super Qualität”*
**Geschmack**14%
*“fast süßlicher Geschmack”*
**Farbe**9%
*“Schöne Farbe aber”*
**Geschmack insgesamt**6%
*“Fühlt sich sehr gut an und schmeckt klasse”*
**beworben Vs Tatsächliches Produkt**5%
*“Wie immer perfekt”*
**Löslichkeit**5%
*“lässt sich problemlos in Wasser, Saft oder Smoothies einrühren, ohne stark zu klumpen.”*
**Preis-Leistungs-Verhältnis**4%
*“guter Preis”*
**Gesamtgröße**4%
*“Passt”*
**Vegan/Biologisch**4%
*“Bio Pulver”*
**Vitamin**3%
*“Suppliment”*
### **What buyers complain about **
**Geruch**35%
*“Schmeckt wie hasenfutter riecht”*
**Geschmack insgesamt**30%
*“Schmeckt nicht so gut”*
**Farbe**5%
*“verliert die Farbe”*
**Geschmack**5%
*“Schnelle Lieferung, Geschmack gewöhnungsbedürftig wie erwartet, löst sich nicht ganz auf ist”*
**Löslichkeit**5%
*“löst sich nicht ganz auf”*
**Vegan/Biologisch**5%
*“Das Bio blaues Spirulina Pulver ist nicht brauchbar, das nach Exkrementen stinkt, sobald es mit Wasser in Berührung kommt”*
## **Common questions**
- **Is spirulina pulver profitable to sell on Amazon Germany?**
- The niche generates €243K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -30.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the spirulina pulver niche?**
- 13 brands and 14 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in spirulina pulver?**
- Top complaints mined from reviews: Geruch, Geschmack insgesamt, Farbe. The return rate is 0.2%.
- **When does demand for spirulina pulver peak?**
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the spirulina pulver niche?**
- Listings span €5.62–€33.63; the average listing price is €16.83 (sweet spot $15–$100). The average incumbent carries 1,282 reviews — the moat a new listing must climb.
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