---
title: "Soja Protein Pulver — €41K/yr Amazon DE Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/de/drogerie-koerperpflege/soja-protein-pulver"
last_updated: "2026-08-10T09:50:55.630Z"
locale: en
meta:
description: "Niche score 53/100 · €41K/yr market · 47K searches/yr · €20.38 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · €41K/yr market · 47K searches/yr · €20.38 avg price. A small market ($41K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Soja Protein Pulver — €41K/yr Amazon DE Niche (2026) - Flapen"
---
# **soja protein pulver**
**Worth a look**
Shows low returns (0.1%), but a small market ($41K/yr) keeps it on the watch list.
Market size 10Growth 52Conversion 53Competition 38Returns 100Price range 89Avg price 88Brand share 13Review moat 88Quality gap 84
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****€13.11–€36.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****239.2**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****€20.38**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Good****+22.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****62%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****€41K**
€41K/yr · 47K searches
According to Flapen's Amazon Germany niche tracking, soja protein pulver is a €41K/yr Amazon Germany market (47K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **soja protein pulver market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **€41K–€51K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#17**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**9**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**62%**
Top 20: 100%
**Open market**
**2%**
- Bulk32% - Bonemis22% - GymBeam17% - THE PROTEIN WORKS14% - Erdschwalbe8% - HSN3% - Open — no brand owns it (1 brand, 2%)
## **Demand**
Weekly Amazon search volume, last 49 weeks — +22.6% search growth over the last 90 days.
1K750Black Friday '25Spike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/de/drogerie-koerperpflege/soja-protein-pulver/trend)
## **Top soja protein pulver search terms**
- **soja protein pulver**12K/yr+13.4%4.8% conv. - **soja protein**9K/yr+27.8%3.6% conv. - **sojaproteinisolat**8K/yr+33.3%4.6% conv. - **sojaprotein**7K/yr+12.3%4.5% conv. - **soja protein isolat**4K/yr+66.5%4.1% conv. - **soy protein isolate**3K/yr+13.2%4.7% conv. - **soy protein**4K/yr+2.0%3.7% conv. [**All search terms **](https://flapen.com/research/de/drogerie-koerperpflege/soja-protein-pulver/search-terms)
## **Top soja protein pulver products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%€4K20%€8K30%€12K40%€17K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bonemis Sojaprotein (90% Eiweiß 18 Aminosäuren vegane Premiumqualität) 1 kg im Beutel ohne Zusatzstoffe**Bonemis**€14.84**4.3★103 rev](https://www.amazon.de/dp/B0CBXNJJWQ) [2**Bulk Soja-Protein Isolat 90 Veganes Eiweißpulver 1 kg**Bulk**€13.77**4.2★744 rev](https://www.amazon.de/dp/B00SP30R34) [3**GymBeam Veganes Protein Soja Protein Isolat beliebtes pflanzliches Proteinpulver bis zu 87% Protein fettfrei geringer Zuckeranteil GMO-frei unterstützt Muskelaufbau (1000 g Chocolate)**GymBeam**€14.39**4.2★48 rev](https://www.amazon.de/dp/B08NXVD66F) [4**GymBeam Veganes Protein Soja Protein Isolat 1000 g (1000 g Vanilla)**GymBeam**€14.40**4.4★63 rev](https://www.amazon.de/dp/B08NXSMX12) [5**Protein Works | Veganes Soja Protein Pulver BLACK Innovation Soja Isolat Eiweißpulver fettarm ohne Zuckerzusatz 100% pflanzliche Ernährung Vanillecreme 66 Portionen 2kg**THE PROTEIN WORKS**€24.73**4.0★858 rev](https://www.amazon.de/dp/B01LZGW5CZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**GymBeam Veganes Protein Soja Protein Isolat beliebtes pflanzliches Proteinpulver bis zu 87% Protein fettfrei geringer Zuckeranteil GMO-frei unterstützt Muskelaufbau (1000 g Banane)**GymBeam**€14.40**40 rev1y ago](https://www.amazon.de/dp/B0FFMVRWZ8) [**Erdschwalbe Hydrolisiertes Sojaprotein Vegan Glutenfrei 1 Kg**Erdschwalbe**€20.01**34 rev1y ago](https://www.amazon.de/dp/B0DP7R5ZGX) [**Bulk Soja-Protein Isolat 90 Veganes Eiweißpulver 1 kg**Bulk**€13.77**744 rev2y ago](https://www.amazon.de/dp/B00SP30R34) [**Bulk Soja-Protein Isolat 90 Veganes Eiweißpulver Schokolade 2 5 kg**Bulk**€29.54**22 rev2y ago](https://www.amazon.de/dp/B09MFS44D2) [**Bulk Soja-Protein Isolat 90 Veganes Eiweißpulver Salted Caramel 1 kg**Bulk**€13.11**54 rev2y ago](https://www.amazon.de/dp/B0CG6S5KSR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**GymBeam Veganes Protein Soja Protein Isolat beliebtes pflanzliches Proteinpulver bis zu 87% Protein fettfrei geringer Zuckeranteil GMO-frei unterstützt Muskelaufbau (1000 g Chocolate)**GymBeam**€14.39**4.2★**▲ 109%**](https://www.amazon.de/dp/B08NXVD66F) [**HSN - Sojaprotein Isolat | Vegan Protein | Veganes Protein mit Stevia | Soy Protein Isolate | Glutenfrei cholesterinfrei GVO-frei zuckerfrei laktosefrei | Geschmacksneutral 2Kg**HSN**€21.59**4.4★**▲ 66%**](https://www.amazon.de/dp/B06XRFPMS5) [**Bulk Soja-Protein Isolat 90 Veganes Eiweißpulver Vanille 2 5 kg**Bulk**€29.10**4.4★**▲ 60%**](https://www.amazon.de/dp/B09MFQPQVB) [**GymBeam Veganes Protein Soja Protein Isolat beliebtes pflanzliches Proteinpulver bis zu 87% Protein fettfrei geringer Zuckeranteil GMO-frei unterstützt Muskelaufbau (1000 g Banane)**GymBeam**€14.40**4.1★**▲ 60%**](https://www.amazon.de/dp/B0FFMVRWZ8) [**GymBeam Veganes Protein Soja Protein Isolat 1000 g (1000 g Vanilla)**GymBeam**€14.40**4.4★**▲ 29%**](https://www.amazon.de/dp/B08NXSMX12)
**~~View all trending →~~**
## **What buyers say about soja protein pulver**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Geschmack insgesamt**20%
*“Schmeckt und macht satt”*
**Ernährungs Gehalt**18%
*“Bestes Proteinpulver jemals”*
**Geschmack**11%
*“Geschmack”*
**Qualität insgesamt**7%
*“Super Produkt”*
**Preis-Leistungs-Verhältnis**7%
*“Preis Leistung ok”*
**Löslichkeit**5%
*“gute Löslichkeit”*
**Vegan/Biologisch**5%
*“Leckerstes veganes Protein + beste Preis-Leistung”*
**Süße**2%
*“Süßes Geschmack”*
**Gewicht leicht**2%
*“Gewicht war okay”*
**Textur/Konsistenz – insgesamt**1%
*“Bulk ist von der Konsistenz optimal”*
### **What buyers complain about **
**Geschmack**20%
*“Geschmack eher so mittel”*
**Geschmack insgesamt**17%
*“Schmeckt sandig”*
**Süße**7%
*“Dafür nicht so süß”*
**Löslichkeit**6%
*“löst sich sehr schlecht auf”*
**Künstliche Süßstoffe**3%
*“So hat man wenigstens diese Zuckerersatzprodukte nicht drin”*
**Textur/Konsistenz – insgesamt**2%
*“Ich finde die Konsistenz ist ziemlich mehlig”*
**Ernährungs Gehalt**2%
*“Der ekelhafteste Protein was ich jemals getrunken habe”*
**Kontamination**2%
*“Larven”*
**Nebenwirkungen**2%
*“Also mir ist spei übel geworden und hab Kopfschmerzen bekommen”*
**Verdünnt/wässrig**2%
*“Löst sich in Flüssigkeit nicht komplett auf”*
### **Top return reasons **
**Auslaufsicher**17%
**Textur/Konsistenz – insgesamt**17%
**Geschmack insgesamt**13%
**beworben Vs Tatsächliches Produkt**8%
**Geschmack**8%
**Vegan/Biologisch**8%
**Gelenkschmerzen**8%
**Qualität insgesamt**8%
**Reguliert die Verdauung**8%
**Salzgehalt**4%
## **Common questions**
- **Is soja protein pulver profitable to sell on Amazon Germany?**
- The niche generates €41K/yr across 20 tracked products. 90-day search growth is +22.6%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the soja protein pulver niche?**
- 7 brands and 9 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in soja protein pulver?**
- Top complaints mined from reviews: Geschmack, Geschmack insgesamt, Süße. The return rate is 0.1%.
- **What does it cost to enter the soja protein pulver niche?**
- Listings span €13.11–€36.94; the average listing price is €20.38 (sweet spot $15–$100). The average incumbent carries 239 reviews — the moat a new listing must climb.
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